Nivea Kao’s commercial song. A popular jingle.
NIVEA is famous for its moisturizing cream.
In Japan, the company sells not only the cream but also a variety of other products.
When it comes to NIVEA commercials, many people strongly associate them with the ad that used the song “Mamoritaai ~ Kono Ryōte no Naka ~.” However, many other songs featured in NIVEA commercials also have a gentle or sophisticated feel.
In this article, we’ll introduce all the songs that have been used in NIVEA’s commercials so far.
We’ve gathered tracks from older campaigns to the most recent ads, so you’re likely to find nostalgic tunes as well as songs you’ve heard recently and were curious about.
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NIVEA Kao commercial songs. Popular commercial songs (31–40)
Thank YouMozella
MoZella is a female singer from Detroit, USA, who has been active since 2006.
She is also a songwriter who has worked with artists like Madonna and Miley Cyrus, and she reached No.
1 on the Billboard charts with Miley Cyrus’s “Wrecking Ball.”
Original songYanagita Shusaku
In Nivea’s commercial, known for its skincare products, scenes show people applying Nivea cream to the skin of loved ones—friends, family, and partners.
It’s a heartwarming presentation that conveys the theme of the CM title, “I want to protect you forever.” The background music is an original song featuring vocals by Shusaku Yanagida from the band Kami wa Saikoro wo Furanai.
His smoky voice resonates warmly.
It’s a wonderful track that focuses on the commercial’s message of “wanting to protect.”
Touch (Close To You)Che’Nelle
This commercial portrays a situation where someone applies Nivea not to themselves, but to another person, conveying the warmth of human connection.
The act of caring for someone else’s skin with a smile clearly expresses mutual support and human bonds.
Further highlighting the warm atmosphere depicted in the visuals is Che’Nelle’s “Touch (Close To You).” The blend of airy, gentle sounds with her powerful vocals is striking, evoking both the kindness and strength found in supporting one another.
MemoryMakihara Noriyuki
This commercial promotes the strong moisturizing effect of NIVEA Deep Moisture for lips by following Mizuki Yamamoto on a journey.
It shows her moisturizing her lips before a train trip, conveying the long-lasting hydration that endures even on a long journey.
The gentle atmosphere of the visuals is further highlighted by the song “Kioku” by Noriyuki Makihara.
The track is memorable for its expansive vocals, expressing a grand sense of scale along with tenderness, and it evokes feelings of human connection and warmth.
New daysAsher Lane
A track released by Asher Lane, a five-piece rock group from Germany.
It was used in a Nivea Cream commercial.
Before 2006 they were known almost exclusively in Germany, and this track helped them gain attention in places like the United States and the United Kingdom.
NIVEA Kao commercial songs. Popular commercial songs (41–50)
For The First TImeJohn Legend
It’s ‘For The First Time’ by American singer-songwriter John Legend, which is used in a commercial aimed at overseas markets.
John Legend is known for initially not selling well but rising to the top on the strength of his talent.
His singing carries real conviction.
Big BallThe Shell
A progressive rock track released by The Shell.
It was included on the album “Disco Monte Cristo,” released in 2009 on the exzess berlin label.
It was used in a commercial for Nivea for Men Silver Protect.