Lovely commercial jingle

“Don’t Round Off” – Sapporo Beer Commercial. A compilation of beer and chuhai commercials.

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

Sapporo Breweries is a major beer manufacturer supported by many consumers.

In addition to beers like Black Label and Yebisu, they offer a variety of alcoholic beverages, including chuhai such as Otoko Ume Sour.

Many of you have probably seen Sapporo’s cool commercials featuring taglines like “Don’t become round, become a star.”

Alongside those cool, stylish spots, their friendly and catchy commercials are also part of the appeal.

In this article, we’ll introduce a full lineup of Sapporo’s commercials.

Be sure to pay attention to the cast and the direction of each ad as you watch.

“Don’t smooth out” Sapporo Beer commercial. Compilation of beer and chu-hi commercials (41–50)

Sapporo Beer The Drafty “Isn’t 0.7% too low?” VersionSummers

Summers, their first “Sapporo The DRAFTY,” and it’s delicious! Sapporo The DRAFTY commercial: “Isn’t 0.7% too low?”

This song was written by the Gershwin brothers, who produced many hit songs for musicals.

It was first used in the 1930 musical Girl Crazy.

That musical includes this song as well as But Not For Me and Embraceable You, which are still beloved as jazz standards today.

The chord progression of this song is known as rhythm changes, and along with the blues progression, it is frequently played at jam sessions and similar settings.

Raise the rankinglower

Hirakawa Masako (Bōkarisuto: Sakata Mizumako)

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In conclusion

We’ve introduced all the songs used in Sapporo Beer’s commercials at once. Did you find the track you’d been curious about after hearing it on TV? In addition to songs by popular artists, there were also arrangements of classic hits by long-beloved international artists, so if you found something you like, be sure to check out the original version too.