Suntory sells a wide variety of beverages, including tea, alcoholic drinks, coffee, and water.
When you watch TV, you often see a lot of commercials for Suntory products.
The songs featured in these commercials frequently become a hot topic, with a wide range of tracks used—from popular J-pop to classic Western hits.
In this article, we’ll introduce all the songs that have been used in Suntory commercials.
See if you can find any track that caught your ear in a commercial!
- [I want to listen again!] Popular beer commercial songs. All-time CM songs [2026]
- Catchy Showa-era commercial jingles. Introducing famous songs recently featured in commercials, too!
- A roundup of Suntory commercials: ads for popular beverages like BOSS and Kinmugi.
- Catchy commercial jingles. A roundup of those songs grabbing attention in ads!
- [Western Music] Commercial Songs I Often Hear Recently [2026]
- [Nostalgic Commercials] A compilation of commercials that aired in the Showa era
- [From timeless classics to the latest hits] A roundup of catchy commercial songs
- 80s Western pop hits featured in commercials. A roundup of nostalgic CM songs.
- [Heartwarming] Moving CM songs. Popular commercial songs
- A roundup of Sapporo Beer commercials. Pay attention to the taglines and direction, too!
- Heartwarming nostalgic commercial jingles: a special collection of timeless hits that take you back.
- Jazz commercial songs. Popular commercial songs.
- Pepsi commercials roundup. Introducing Suntory’s Pepsi series commercials!
[Want to hear it again!] Songs from Suntory commercials. Popular commercial songs (1–10)
silhouetteNEW!Anzu Hana

This is a Horoyoi commercial featuring Kyoka playing a new employee.
It portrays Kyoka’s struggles as a rookie, while also showing her throwing herself into band activities with her former bandmates.
They head into the studio together and later toast with Horoyoi; the message “Loving what you love doesn’t change, even when you grow up” likely resonated with many viewers.
The BGM is “Silhouette,” sung by Kyoka—a song originally released by KANA-BOON in 2015, known for its youthful, evocative lyrics.
Tonarigumi (neighborhood association)NEW!Iida Nobuo

In this commercial, Sairi Ito introduces Suntory Locomore WATER and Sesamin 1000, highlighting how turning supplements into a beverage makes them easy to use.
The convenience of hydrating while getting nutrients at the same time is presented as something that leads to everyday health and fulfillment—something also conveyed through the appearances of Nagisa Katahira and Naoki Tanaka, who are recommended the products.
Enhancing the upbeat, fun vibe depicted in the footage is a parody of “Tonarigumi.” The song, known from shows like “Dorifu Dai-Bakushō” and sung with various lyrics over the years, uses its light rhythm to effectively convey a sense of fun.
Bittersweet SambaHerb Alpert

The “Sequel: A Perfect Afternoon” version features Yutaka Takenouchi relaxing in the living room, saying, “I’m not doing anything else today,” and enjoying a beer.
Meanwhile, in the “Sequel: A Happy Afternoon” version starring Hana Kuroki, she enjoys a beer along with chilled summer vegetables.
It seems both of them are enjoying beer just the way they like, and many beer lovers who saw them probably felt a twinge of envy.
The background music is Bittersweet Samba, a familiar tune from Kinmugi commercials and known as the theme song of All Night Nippon.
Jungle Emperor Opening ThemeNEW!Tomita Isao

This commercial shows Ryo Nishikido and Aya Ueto visiting an orchard.
You’d expect to see the fruit used as ingredients growing there, but what’s actually on the trees are cans of -196.
It’s the kind of unexpected twist that makes you want to crack a joke, yet through this setup, the ad highlights the dedication of fruit farmers who put great care into their production.
In the latter half, it clearly emphasizes the delicious taste—rich fruit flavor with a clean, refreshing finish.
The background music is an arranged version of Isao Tomita’s “Jungle Emperor Opening Theme,” the iconic, heroic melody from the anime Jungle Emperor (Kimba the White Lion).
Finally FreeNEW!Yamashita Tatsuro

Tatsuro Yamashita’s “Finally Free” was released in 2026 and was created as the CM song for Suntory’s All-Free.
Its expansive, brilliant sound and bright atmosphere are striking, evoking an uplifting feeling like the breeze of the seasons.
The cheerful vocals that intertwine with the bright sound are also noteworthy, and positive emotions are expressed throughout.
The commercial features Kenichi Matsuyama enjoying All-Free and then taking off into the sky—a unique worldview that expresses freedom.
UNDEADYOASOBI

In this commercial, young game creators appear, and it depicts them making a game through repeated trial and error.
Watching them immerse themselves in what they love kind of makes you feel envious, doesn’t it? The BGM that colors this youth drama is YOASOBI’s “UNDEAD,” a song about the importance of continuing to change without giving up on becoming happy.
You like whisky, don’t you?Noda Yojiro

The new series of commercials has drawn attention for casting Yu Aoi as the fourth-generation shop owner.
In addition to Aoi, the cast includes Shota Sometani, Satomi Kobayashi, and Yojiro Noda.
The spots are packed with highlights—from casual conversations that hint at tips for living richly, to lush, mouthwatering shots of whiskey.
And an essential element when discussing these commercials is Noda’s cover of “Do You Like Whisky?” He also appears in the footage playing guitar and singing, and his gentle, soft vocals perfectly match the mellow tone of the song.


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