[I want to hear it again!] Songs from Suntory commercials. Popular commercial jingles
Suntory sells a wide variety of beverages, including tea, alcoholic drinks, coffee, and water.
When you watch TV, you often see a lot of commercials for Suntory products.
The songs featured in these commercials frequently become a hot topic, with a wide range of tracks used—from popular J-pop to classic Western hits.
In this article, we’ll introduce all the songs that have been used in Suntory commercials.
See if you can find any track that caught your ear in a commercial!
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[I want to hear it again!] Songs from Suntory commercials: Popular commercial tunes (81–90)
White kiteMy Little Lover
This summer, after seeing Hana Kuroki and Jiro Sato in yukata, sipping Horoyoi refreshingly in the commercial, many people probably found themselves dashing to the convenience store.
The song used in the Horoyoi “Summer Calls for White Sour” spot likely struck younger viewers as quintessentially summery.
At the same time, those who came of age in the ’90s may have felt suddenly transported back to summers of that decade.
The track in question is the classic Shiroi Kite by My Little Lover, the music unit that scored massive hits in the ’90s.
Released as a single in 1995, Shiroi Kite is a breezy song bursting with summer imagery.
Beyond vocalist akko’s crystal-clear voice, the UK rock–tinged arrangement of the era and the crisp rhythmic guitar work by Kenji Fujii—who would later join The Birthday—add a distinctive flavor.
Meltsupercell feat.Hatsune Miku
This is a commercial promoting the new Craft Boss series, World TEA, conveying that it offers flavors that let you feel the winds of the world.
In the simple yet refreshing visuals, Takako Matsu and Hana Sugisaki, Yumi Kawai and Sairi Ito, and Hono Tamura each drink their respective flavors and feel the breeze.
Enhancing that refreshing atmosphere is Melt by supercell.
The track features an impressively fresh sound that evokes youth and suggests a sense of hope moving toward the future.
You like whisky, don’t you?Nayoshie / Nakamura Kaho / Mochida Kaori
Featuring scenes from the Hakushu and Yamazaki distilleries and actress Haruka Igawa enjoying whisky, this is the Kaku Bottle commercial “Distillery Quality.” The narration explains that the quality of the distillery leads to the delicious taste of the whisky.
The familiar song ‘Whisky ga, Osukidesho’ plays as the BGM, but it’s not sung by Sayuri Ishikawa.
This time, the background music is performed by three female singers: Megumi Noda, Kaho Nakamura, and Kaori Mochida.
It’s an impressively star-studded collaboration that not only surprises you but also makes you want to hear the full version.
The One and Only Flower in the WorldSMAP
This song was used in a 2013 commercial for BOSS Gran Aroma featuring SMAP themselves.
When reports of their breakup surfaced, SMAP fans started buying the song again in an effort to somehow prevent the group from disbanding.
That’s how much this song came to symbolize SMAP.
Life is full of dreams.Shiina Ringo
For the Suntory “Craft Boss TEA Non-Sugar” commercial, a song by Ringo Sheena—one of Japan’s leading female singers—was chosen.
The title is “Jinsei wa Yumedarake” (“Life Is Full of Dreams”), and its jazz waltz-inspired style is captivating.
The fanciful blend of piano and vocals perfectly matches the European-inspired visuals.
Cactus FlowerZaitsu Kazuo
Kazuo Zaitsu’s “Saboten no Hana,” a classic of Shōwa-era folk songs.
Casting musician Taiiku Okazaki as an actor, it colors a slice of everyday life between a wagashi shop owner and his child in a way that feels both more dramatic and more down-to-earth.
It reminds you how charming and flavorful these older, everyday-life songs can be.
[I want to hear it again!] Songs from Suntory commercials. Popular commercial songs (91–100)
Sekai Fushigi Hakken! Opening ThemeKoshibe Nobuyoshi
It’s depicted with Masato Sakai and Koji Yamamoto freely enjoying food and Perfect Suntory Beer at a Chinese restaurant, while Nao watches them.
The ad emphasizes that because Perfect Suntory Beer has zero carbs, you can fully enjoy your meal.
The three of them happily savoring their food and beer leaves a strong impression.
And the familiar BGM used is the opening theme from “Hitachi Sekai Fushigi Hakken! (The Discovery of the World’s Mysteries).”