[I want to hear it again!] Songs from Suntory commercials. Popular commercial jingles
Suntory sells a wide variety of beverages, including tea, alcoholic drinks, coffee, and water.
When you watch TV, you often see a lot of commercials for Suntory products.
The songs featured in these commercials frequently become a hot topic, with a wide range of tracks used—from popular J-pop to classic Western hits.
In this article, we’ll introduce all the songs that have been used in Suntory commercials.
See if you can find any track that caught your ear in a commercial!
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[Want to listen again!] Suntory’s commercial songs. Popular commercial tunes (31–40)
You like whisky, don’t you?Noda Yojiro
This commercial portrays a relaxed moment with a bottle of Suntory Whisky Kakubin nearby, captured with a cinematic mood.
True to its title, “That Detour Leads to Happiness,” it conveys the importance of occasionally taking a breather by making a detour—and the wish for Kakubin to be there to support that.
The song that further elevates the relaxed atmosphere and gentle air of the visuals is Yojiro Noda’s “Uisukii ga, Osuki desho” (“You Like Whisky, Don’t You”).
The performance stands out as a stripped-down, singer-with-guitar rendition, and the tenderness is clearly expressed not only in the sound but also in the vocals.
I Wanna Be Loved by YouShanti
This song is often used in Suntory’s “The Premium Malt’s” commercials.
It’s a cover of Marilyn Monroe’s “I Wanna Be Loved by You,” performed by Japanese singer-songwriter SHANTI.
Originally written for the 1928 musical “Good Boy,” the song’s glamorous vibe matches the image of The Premium Malt’s.
countrysideTamaki Kōji
It introduces products such as beer, whisky, and wine made by Suntory, along with the people who craft them.
It begins with the narration, “Those who make delicious things usually lean slightly forward,” and goes on to describe Suntory’s commitment to craftsmanship.
It’s a wonderful commercial that heightens affection for and anticipation of Suntory’s products.
The BGM features Koji Tamaki’s signature song, ‘Den-en’ (Rural), a moving piece where his warm vocals perfectly match the gentle, flowing melody.
BURNDeep Purple
This commercial promotes the appeal of Suntory’s Bezels, a non-alcoholic drink that delivers the same happiness as beer.
It features Tadanobu Asano recommending Bezels to Daichi Watanabe, and the astonished expression the moment he takes a sip conveys its quality.
The song that further emphasizes the shocking, beer-like taste is Deep Purple’s “BURN.” Its fast, powerful band sound is a major draw, giving a sense of surging momentum, as if it sets your heart ablaze.
Bittersweet SambaHerb Alpert
This is a Kin-Mugi commercial featuring Yutaka Takenouchi attaching bamboo blinds to the window to create a cozy, summer-only spot.
The couple toasts with Kin-Mugi, praising the comfort as “perfect,” and it’s absolutely lovely.
It’s a commercial that makes you want to spend such peaceful moments yourself.
[Want to Hear It Again!] Songs from Suntory Commercials: Popular Commercial Songs (41–50)
Bittersweet SambaHerb Alpert
This commercial, “A Happy Afternoon,” shows Hana Kuroki enjoying a can of Kinmugi while savoring small everyday joys.
It features scenes of her harvesting vegetables from a home garden—an idyllic lifestyle many people might long for.
Her contented expression as she enjoys the Kinmugi leaves a lasting impression.
WordsNulbarich
It depicts Takako Matsu, Hana Sugisaki, Yumi Kawai, and Sairi Ito watching over the city of Tokyo as four alien sisters.
After remarking that the residents of this planet “are always doing unnecessary things,” referring to their proactive development of the city, they go on to say that “TEA around the world is also doing unnecessary things,” and introduce the product’s features.
By “unnecessary things,” they mean adding various ingredients to black tea, and they highlight that this extra touch is precisely what makes teas of the world so appealing.
The commercial’s BGM features Nulbarich’s stylish track “Words.” I think the words at the end of the lyrics will surely resonate with many people, so please give it a listen while reading the lyrics.