Lovely commercial jingle

[February 2025] A roundup of commercials that caught my eye

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

Among the latest TV commercials making waves in February 2025, many feature songs you can’t help but hum along to and memorable direction that really sticks with you! From Masato Sakai cheerfully shaking Shaka Shaka Potato in the McDonald’s ad to Asahi Beer’s commercial set to Mariya Takeuchi’s classic hit, each spot is brimming with charm that lifts your spirits every time you see it.

In this article, we’ll take a close look at these standout commercials—the performers’ expressions, the music they use, and the creative touches that capture viewers’ hearts.

Latest Commercials [February 2025] (31–40)

Hotto Motto: “Choose-Your-Favorite Deliciousness, Chinese-Style Starchy Sauce Rice” Edition

Hotto Motto TV Commercial: “Choose Your Favorite Flavor – Chinese-Style Starchy Sauce Rice”

This commercial conveys the care put into Hotto Motto’s new Chinese-style ankake rice, accompanied by dynamic visuals.

It highlights the generous use of vegetables, emphasizing a balance of delicious flavor and nutrition.

At the end, it also briefly introduces Chinese-style ankake noodles, showcasing the rich variety.

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Minato Bank “New touch, New Minato.” version

[Minato Bank CM] "New touch, New minato." Version (30 seconds)

Minato Bank is a member of the Resona Group and operates mainly in Hyogo Prefecture.

This commercial highlights how easy it is to use their services by leveraging digital technology through smartphones and computers.

The visuals feature a soft, colorful design that conveys the bank’s friendly, approachable image.

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Iris Ohyama moi s cle “A Considerate Person” EditionMaria Tani

[Maria Tani] moi s cle (“Moiskuru”) ‘Considerate Person’ Version 30 Seconds

This is a commercial conveying who Iris Ohyama’s hot eye mask, Moiscle, is intended for.

As the title “A Considerate Person” suggests, Maria Tani is shown carefully choosing the words to accompany a gift.

Although she struggles to find the right phrasing, the final scene of her using it clearly conveys that the product’s effects are real.

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Audi A5 “The all-new Audi A5 is born” / “You can’t help but be captivated.”

[Audi A5] TV commercial / The all-new Audi A5 is born. [Audi Japan]

[Audi A5] TV commercial / You can’t help but be captivated. [Audi Japan]

These are two commercials that let you fully take in the A5’s presence.

In the spot titled “The all-new Audi A5 is here,” dynamic footage of the A5 racing through nature serves as the base, intercut with shots highlighting the exterior and the glass roof.

In the other spot, “You can’t help but be captivated,” a parking lot attendant becomes enamored with the A5, portrayed with a kind of humor typical of overseas companies.

In both commercials, you can take a good, long look at the A5.

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Audi Brand Movie “This is Audi”

[Audi] Brand Movie / This is Audi [Audi Japan]

This commercial showcases Audi’s commitment to supporting the playful spirit of its users, highlighting a driving experience that is both powerful and serene.

It depicts the car traveling through a variety of landscapes, conveying that you can drive with confidence in any environment.

The smiles of the passengers are also a key point, evoking a sense of hope and reassurance—as if you could keep driving forever.

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Latest Commercials [February 2025] (41–50)

Asahi Beer Style Balance: “Sugar-Free Lemon Non-Alcohol, We’re Here!”Riisa Naka, Takahiro Ogata

Style Balance CM [Subtitled] Style Balance “Sugar-Free Lemon Non-Alcohol ‘Detance’” Version – 15 seconds Ryisa Naka, Takahiro Ogata

This commercial promotes the launch of the sugar-free lemon non-alcoholic drink in the Style Balance lineup and clearly conveys how tasty it is.

Risa Naka highlights the product to solve Takahiro Ogata’s dilemma of wanting something not sweet, explaining that it supports not only great taste but also health.

With a background evoking carbonation, it also gives a strong impression of refreshment.

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Adire Law Office “Debt Problems (Funny)” Edition

Adire Law Firm Commercial: Debt Problems 30-Second (Funny) Version

This is a commercial for Adire Law Office, which specializes in debt relief.

Its highly humorous direction leaves a strong impression—many people probably find it unforgettable after just one viewing.

The ad depicts a TV drama set, and the director on this set is quite a character.

His unique way of speaking as he coaches the actors is unintentionally hilarious for many viewers.

It’s a very impactful, memorable commercial.

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