Lovely commercial jingle

[February 2025] A roundup of commercials that caught my eye

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

Among the latest TV commercials making waves in February 2025, many feature songs you can’t help but hum along to and memorable direction that really sticks with you! From Masato Sakai cheerfully shaking Shaka Shaka Potato in the McDonald’s ad to Asahi Beer’s commercial set to Mariya Takeuchi’s classic hit, each spot is brimming with charm that lifts your spirits every time you see it.

In this article, we’ll take a close look at these standout commercials—the performers’ expressions, the music they use, and the creative touches that capture viewers’ hearts.

Latest Commercials [February 2025] (21–30)

Adire Law Office “Debt Problems (Funny)” Edition

Adire Law Firm Commercial: Debt Problems 30-Second (Funny) Version

This is a commercial for Adire Law Office, which specializes in debt relief.

Its highly humorous direction leaves a strong impression—many people probably find it unforgettable after just one viewing.

The ad depicts a TV drama set, and the director on this set is quite a character.

His unique way of speaking as he coaches the actors is unintentionally hilarious for many viewers.

It’s a very impactful, memorable commercial.

Raise the rankinglower

Report a problem

Alinamin Pharmaceutical Alinamin Night Recover Sound Sleep Euglena ‘New Habit’ EditionIkusaburo Yamazaki

Alinamin Night Recover: Good Sleep Euglena – New Habit Edition

This is a commercial featuring Ikusaburo Yamazaki, who says he sleeps lightly and doesn’t wake up well, introducing Euglena, a supplement that improves sleep quality.

In the CM, Yamazaki showcases his proud singing voice in a musical-like format that leaves a strong impression.

It’s a commercial that sticks with you after just one viewing.

Raise the rankinglower

Report a problem

Latest Commercials [February 2025] (31–40)

Kanebo ALLIE “ALLIE Long-Lasting Primer UV” VersionKyoko Yoshine

ALLIE Long-Lasting Primer UV_30s

This is a commercial introducing Kanebo’s ALLIE Be Durable Primer UV, focusing on how easy it is to use and the benefits you can feel from it.

While protecting against sunburn, it firmly maintains layered makeup so your beauty lasts.

This message is clearly conveyed through Kyoko Yoshine’s smiling presence.

Raise the rankinglower

Report a problem

Kitamura Camera: “We also offer home-visit purchasing for items other than cameras.”Ken Yasuda, Nori Sato

[Kitamura Camera TV Commercial] Not Just Cameras Edition, 30-second Version – Starring Ken Yasuda (Kitamura Camera Video)

This commercial conveys that Camera no Kitamura also buys items other than cameras, through a drama depicting a father filming his daughter.

As Yasu da Ken laments that trading in his current camera isn’t enough to purchase a new one, Nori Sato suggests that they can buy other items as well.

Yasu da Ken’s consistently troubled expression throughout leaves a strong impression.

Raise the rankinglower

Report a problem

Kikkoman Delicious Memories: Gallery Edition

Kikkoman Delicious Memories “Gallery” Version

This is a commercial introducing Kikkoman’s brand website “Delicious Memories,” aligned with its slogan “We want to create delicious memories.” It appears to offer a variety of content related to Kikkoman—from fun pieces to heartwarming stories—across articles, videos, and more.

Raise the rankinglower

Report a problem

Kirin Beer Harekaze Happy News: “Mr. Uchimura” Version / “Ms. Amami” Version / “Mr. Imada” Version / “Mr. Meguro” VersionTeruyoshi Uchimura, Yuki Amami, Mio Imada, Ren Meguro

Sunny Breeze: Happy News — Mr. Uchimura Version (30 seconds)

Sunny Breeze - Happy News - Amami-san Version - 30 seconds

Fine Weather Breeze - Happy News - Mr. Imada Version - 30 Seconds

Sunny Breeze: Happy News - Meguro-san Edition (30 seconds)

These are commercials announcing that Harekaze has been selected for the 2024 Food Hit Grand Prize.

In each commercial, the performer breaks a party ball to celebrate Harekaze’s selection, and finally drinks Harekaze to convey how delicious it is.

Each performer shares their feelings about Harekaze or comments on its taste, resulting in commercials that fully communicate the appeal of Harekaze.

Raise the rankinglower

Report a problem

Coca-Cola “Hidden Dehydration Eradication Project: Are You Watching Out for ‘Hidden Dehydration’?” versionMiki Fujimoto

[Japan Coca-Cola] Hidden Dehydration Eradication Project: Are You Watching Out for 'Hidden Dehydration'?

You might think dehydration is something that only happens in hot weather, but in fact, it can occur in any season.

This commercial encourages frequent hydration to prevent “hidden dehydration,” a type of winter dehydration.

It shows Miki Fujimoto regularly hydrating as part of her daily routine.

Raise the rankinglower

Report a problem