Lovely commercial jingle

[February 2025] A roundup of commercials that caught my eye

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

Among the latest TV commercials making waves in February 2025, many feature songs you can’t help but hum along to and memorable direction that really sticks with you! From Masato Sakai cheerfully shaking Shaka Shaka Potato in the McDonald’s ad to Asahi Beer’s commercial set to Mariya Takeuchi’s classic hit, each spot is brimming with charm that lifts your spirits every time you see it.

In this article, we’ll take a close look at these standout commercials—the performers’ expressions, the music they use, and the creative touches that capture viewers’ hearts.

Latest Commercials [February 2025] (21–30)

SBI Insurance Cancer Insurance: “SBI Insurance Offers Straightforward Actual Expense Coverage — A Cancer Insurance from a Non-Life Insurance Company”Mana Ashida

[SBI General Insurance’s Cancer Insurance] SBI General Insurance’s Cancer Insurance “SBI General offers straightforward actual-cost coverage — Cancer insurance from a non-life insurance company” version (30 seconds)

This is a commercial featuring Mana Ashida that highlights the appeal of SBI Insurance’s cancer insurance.

It emphasizes that with SBI Insurance, actual-cost coverage is available, reimbursing the full amount spent on treatment.

It also mentions that the monthly premiums are low, so many viewers may be considering signing up for this insurance after watching the ad.

Raise the rankinglower

Report a problem

Samsung Galaxy S25 Ultra “Game Performance” / Galaxy AI “Nightography Video” / “A New Way to Find Fun”

Game Performance | Samsung Galaxy S25 Ultra

Galaxy AI | Nightography video | Samsung Galaxy S25 Ultra

Seamless action across apps 2 | Samsung Galaxy S25 Ultra

This commercial introduces various user-friendly features built into the Galaxy S25 Ultra and highlights just how capable it is.

It spotlights the high processing power that lets you play games smoothly, the camera features that optimize brightness and sound while shooting, and suggestions for weekend activities.

In every case, the user smiles after using a feature, reinforcing the impression that these are highly satisfying capabilities.

Raise the rankinglower

Report a problem

Latest Commercials [February 2025] (31–40)

Samsung Galaxy S25 Ultra: A New Way to Shoot Portrait Photos

A new way to shoot portrait photos | Samsung Galaxy S25 Ultra

This is a commercial introducing the camera capabilities of Samsung’s Galaxy S25 Ultra smartphone, which is equipped with AI that excels across a variety of features.

It highlights how you can leverage AI to capture stunning portrait shots in any situation, and you’ll surely be amazed by the beautiful finish of the photos taken in the ad.

After watching this, many people will likely find themselves wanting a Galaxy S25 Ultra.

Raise the rankinglower

Report a problem

UHA Mikakuto Jabara Throat Lozenges “Jabara Exploration” VersionSayuri Ishikawa

UHA Mikakuto Jabarai Throat Lozenges “Jabarai Expedition” 15-second spot featuring Sayuri Ishikawa

This piece features Sayuri Ishikawa visiting Kitayama Village in Wakayama Prefecture, the production area for jabara citrus, and interviewing growers about its appeal.

Seeing the calm, gentle demeanor of the farmers makes you feel that the jabara produced here must be exceptional.

It also clearly highlights that the product is a throat lozenge made with jabara, which helps build trust in the product.

Raise the rankinglower

Report a problem

UQ mobile UQUEEN ‘UQ Parent-Child Support Discount: Support Captain’ VersionHikari Mitsushima, Ryuhei Matsuda

UQUEEN “UQ Parent-Child Support Discount: Team Captain” 30-second version

This commercial introduces UQ mobile’s great promotional campaigns through events that unfold in the mansion of UQUEEN, played by Hikari Mitsushima.

This time, the story explores the roles of Gachapin and Mukku, who have ended up living there, as they compete with Ryuhei Matsuda for the position of captain of the UQ Parent-Child Support Discount cheer squad.

Seeing Gachapin and Mukku throw themselves wholeheartedly into playing a parent and child—even down to their costumes—makes Hikari Mitsushima and Ryuhei Matsuda burst into laughter, clearly conveying the comedic tone.

Raise the rankinglower

Report a problem

Y!mobile Bakabon family turns into cats: “Robust Support” version / “Three Simple Plans” version

Y!mobile: “The Bakabon Family Becomes Cats – Comprehensive Support”

Y!mobile: “The Bakabon Family Becomes Cats – Simple 3 Plans”

In this series of commercials where everyone in the Bakabon family, including Tetsurō Degawa, turns into cats—Bakabon Family, Become Cats—the new “Robust Support” and “Simple Three Plans” spots highlight Y!mobile’s strengths: a powerful support system and the easy-to-understand lineup of just three plans.

The ads are humorous and memorable, featuring laid-back cats that leave a lasting impression.

Raise the rankinglower

Report a problem

Hagoromo Foods Sea Chicken Cafeteria “Sea Chicken DAYS: Long Vacation”Kasumi Arimura

[Sea Chicken DAYS] Long Vacation

This is a commercial that showcases how Sea Chicken (tuna) can be useful in a busy daily life, presented like a drama starring Kasumi Arimura.

It depicts various mealtime scenes, and the fact that different products are used in each one conveys both the variety of Sea Chicken and how easy it is to match to different situations.

In every scene, Kasumi Arimura is smiling, which also effectively emphasizes how delicious it is.

Raise the rankinglower

Report a problem