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Lovely commercial jingle

Commercial songs from the 70s. Nostalgic TV commercial jingles.

When it comes to music of the 1970s, it was an era that produced countless classic songs—often called Showa Kayō—that are still loved today.

Naturally, many of these timeless hits were used in commercials at the time.

What’s more, numerous 70s tracks that were popular with listeners back then have also been picked up as commercial songs decades after their original release!

In this article, we’ll introduce a wide range of songs: not only those used in real time during the 1970s, but also tracks released in the 70s that were later featured in commercials.

From nostalgic commercials of the era to recently aired spots, enjoy a comprehensive look at 70s masterpieces that continue to be loved across generations.

Commercial songs from the 70s. Nostalgic commercial jingles (61–70)

The Bride of SetoKoyanagi Rumiko

Seto no Hanayome / Sound Travel 2017
The Bride of SetoKoyanagi Rumiko

Released in April 1972.

This is the song that defined Rumiko Koyanagi’s presence.

Its well-known phrase was composed by Masao Hirao with lyrics by Michio Yamagami.

It was her fourth single and became a hit following “Watashi no Jokamachi.” It was released by Warner Pioneer.

1977 Shiseido spring campaign commercial song

My Pure LadyOzaki Ami

“My Pure Lady” is a single released in 1977 by singer-songwriter Ami Ozaki, and it was used as the theme song for Shiseido Splence Crystal Dew commercials.

It’s a song that expresses a woman’s romantic feelings toward a man.

homesicknessMori Shinichi

Shinichi Mori – Homesickness
homesicknessMori Shinichi

Although he is often categorized as an enka singer, Shinichi Mori himself dislikes being called one and considers himself a popular singer.

This is one of his singles, released by Victor Records on December 25, 1970.

Lyrics by Atsushi Hashimoto; music and arrangement by Kimio Inomata.

It sold 545,000 copies.

Yokohama TwilightItsuki Hiroshi

It’s his re-debut single, released on March 1, 1971.

It’s said that his stance of holding the microphone in his left hand and clenching his right hand into a fist began with this song.

A well-known impressionist from a comedy impersonation show also does this.

It sold 642,000 copies.

1978 Shiseido winter campaign commercial song

A Night’s DreamMinami Kōsetsu

This is a single by Kōsetsu Minami released in October 1978, with lyrics written by Yōko Aki, who is also active as an actress.

It peaked at No.

3 on the Oricon weekly chart.

The song was used in a Shiseido commercial featuring Asami Kobayashi.