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[au Commercial] Songs Featured in the Commercials. A History of CM Songs [2026]

As a major mobile carrier beloved by many users for years, au has aired countless commercials.

In the 2000s, during the heyday of feature phones, they rolled out LISMO, a service that let you listen to music on your phone, and their commercials featured songs by many popular artists.

In this article, we’ll introduce not only those nostalgic classics but also the songs used in the latest commercials.

See if you can find the tunes you heard on TV or those memorable old commercial jingles!

[au Commercial] Songs Featured in the Ads. Historical CM Songs [2026] (71–80)

Santaro Series: Global First Love

Varsouvinne By Threeamerika min’yō

Red Ogre Fuku Suzuki’s first crush is that familiar voice from the commercials!? au “Santaro Series” TVC ad: ‘A Global First Love’
Varsouvinne By Threeamerika min'yō

In addition to the familiar trio of the Santaro characters, Masaki Suda and Fuku Suzuki appear in the commercial “Global First Love.” This CM features the American folk song “Varsovienne by Three.” The first part of the title, “Varsovienne,” is a dance that originated in Poland and later spread to the United States, where it became widely known.

The latter part, “by Three,” indicates that the partner changes three times during the dance.

Its graceful melody is perfect for dancing!

Santaro Series 'Onichan's Parental Love' Episode

Kol DodiIsuraeru min’yō

“Oni-chan” Masaki Suda bursts with joy at the growth of his “son, Red Oni” Fuku Suzuki: “The rebellious phase is here!” — au Santaro commercial, ‘Oni-chan’s Parental Love’ edition
Kol DodiIsuraeru min'yō

In the commercial “Oni-chan no Oyagokoro” featuring the Santaro trio along with Masaki Suda and Fuku Suzuki, the Israeli folk song Kol Dodi is used.

This song sets to music verse 8 of chapter 2 from the Song of Songs in the Hebrew Bible, which speaks of hearing the voice of one’s beloved and their coming.

Its poignant melody evokes the nation and culture of Israel, making listeners feel as if they’ve stepped into the country just by hearing it.

In the commercial, the original song is used with a slightly pop-style arrangement.

Santaro Series: 'Matching Outfits' Edition

Ländler in FDoitsu min’yō

“Ori-chan” Rina Kawaei: “Matching outfits with my darling.” Head-over-heels after starting to date “Kin-chan” ♪ New au Santaro Series CM “Matching Outfits” edition
Ländler in FDoitsu min'yō

In the commercial “Matching Outfits,” featuring the three Santaro characters and Rina Kawaei, the German folk piece “Ländler in F” is used.

This song is a dance tune for couples.

Its buoyant, cheerful melody evokes a sweet, tingly feeling, as if you’re spending a fun moment with a lover.

Just like the CM’s storyline, it’s a perfect track to hype up a lovey-dovey couple.

Instead of J-pop and the like, it might be nice to go on a date with a song like this as your BGM from time to time!

Santaro Series: “Let’s Talk Family.”

Original songTakagi Masakatsu

The origin of the Santarō names is revealed! Nanao plays Uracchan’s mother in the new au Santarō series commercial, “Let’s Talk Family,” plus making-of footage
Original songTakagi Masakatsu

The commercial “Let’s Talk Family,” featuring Shota Matsuda, Gaku Hamada, Kento Kiritani, and Nanao, uses an original CM track composed by Masakatsu Takagi, a musician and visual artist known for numerous commercials, TV dramas, and film scores.

The gentle melody unfolds as if depicting warm moments spent with family, and listening to it makes you feel like talking with your loved ones.

If it’s playing as background music during family time, you might even find it easier to honestly express the gratitude you don’t usually put into words!

Apple “iPhone Privacy: Bird”

Billathi AskaraBjörn J:son Lindh

When you’re browsing on a smartphone, someone might be watching… This commercial introduces a security feature that prevents just that.

At the start of the ad, flying surveillance cameras flock to people browsing on smartphones that aren’t iPhones and peek at their screens.

But when browsing with Safari on an iPhone, the surveillance cameras are destroyed, conveying its strong security capabilities.

The intuitive presentation draws you into the ad’s world as you watch!

Apple iPhone 16 Pro “Slow Motion” Version

Roll The CreditsDanielle Ponder

Danielle Ponder – Roll The Credits (Official Music Video)
Roll The CreditsDanielle Ponder

This is an Apple commercial introducing the iPhone 16 Pro’s ability to shoot 4K slow-motion footage at 120 fps.

I imagine many viewers were captivated by the beautiful visuals that even evoke a mysterious atmosphere.

The background music is “Roll the Credits,” performed by American singer Danielle Ponder.

Released in 2023, the track features a slow beat and a powerful vocal performance—impactful and very compelling to listen to.

Samsung Galaxy S24 Ultra “Chat Assist that eliminates language barriers”

Reefa (feat. AD.AM, i.t, IzzyOT & M1llz)Ekayz

A commercial introducing the translation feature built into chats on the Galaxy S24 Ultra.

When a Korean person shows a chat on the Galaxy S24 Ultra to an American man, it demonstrates how simply tapping “Tap to translate” instantly translates the conversation.

It’s a handy feature that removes language barriers.

The first half features the beautiful vocals of “Vissi d’arte, vissi d’amore,” and the second half uses “Reefa (feat.

AD.AM, i.t, IzzyOT & M1llz)” by Manchester rapper Ekayz.

It’s a stylish track with a strikingly cool beat.