[au Commercial] Songs Featured in the Commercials. A History of CM Songs [2026]
As a major mobile carrier beloved by many users for years, au has aired countless commercials.
In the 2000s, during the heyday of feature phones, they rolled out LISMO, a service that let you listen to music on your phone, and their commercials featured songs by many popular artists.
In this article, we’ll introduce not only those nostalgic classics but also the songs used in the latest commercials.
See if you can find the tunes you heard on TV or those memorable old commercial jingles!
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[au Commercial] Songs Featured in the Commercials: A History of CM Songs [2026] (1–10)
much more; far more; by farmo-ri-shu-to
The song chosen for au’s 2021 autumn commercial was Zutto Motto, performed by Mori Shuto, a popular sibling duo on TikTok.
In the 2021 autumn “Connecting Song” edition, a new character called Momo-hime, the child of Momotaro played by Shota Matsuda and Princess Kaguya played by Kasumi Arimura, made her first appearance.
Zutto Motto is an upbeat, happy track that perfectly matches the friendly, cheerful atmosphere of the commercial.
In September 2021, the full version of the commercial was released on YouTube, and the song became available for streaming.
Heart, on the dancing side.meiyo
The au Santaro series commercial “Follow the Beating Heart,” featuring Shota Matsuda, Kenta Kiritani, Gaku Hamada, and others.
This ad, which brings together many of the members who have appeared in the series so far, uses meiyo’s song “Kokoro, Odoru Hou de” (“Follow the Beating Heart”).
It was released for streaming on New Year’s Day 2023, when the TV spot began airing.
With positive lyrics that say you should choose the option that makes your heart flutter with excitement when faced with a decision, the song feels like it can help you whenever you have to choose something.
Just like in the commercial, it’s a track that makes you want to dance and have fun with everyone.
The British GrenadiersYamada Katsuya
In the Santaro-series au Ouen-wari commercial “We Want to Cheer on the Cheering,” a cover of the British military march “The British Grenadiers” is used.
While the original has a powerful tone that praises the army’s bravery, the version arranged by music producer and composer Katsuya Yamada for the CM has a softer feel.
Carried by a snare rhythm, the melody is played with a light flute timbre.
As the bass and other instruments join, the latter half gradually gains in boldness, yet overall it unfolds with a pop sensibility that matches the commercial’s comedic vibe.
[au Commercial] Songs featured in the commercials. Historical CM songs [2026] (11–20)
So Coollunaluxe
In this commercial announcing the arrival of the Google Pixel 10a, the design of the Pixel 10a is showcased in sync with the music.
In particular, the sleek, minimalist look of the sides and back is frequently shown, and the striking color variations are also highlighted.
The song playing in this commercial is “So Cool” by lunaluxe.
It’s dance music characterized by a futuristic track that’s sure to captivate you with its unique world.
That’s the Way (I Like It)KC and The Sunshine Band
This is a commercial featuring Aina the End, who is said to be a close friend, and Cocomi, introducing the appeal of ahamo and the Pixel 10a.
It highlights that ahamo can be used overseas as-is, and that the Pixel 10a has an impressively long-lasting battery.
There’s also a scene where they trade relatable comments about smartphone batteries, offering a light, chuckle-worthy moment.
The BGM is KC & The Sunshine Band’s signature track “That’s the Way (I Like It),” a classic 70s disco tune you’ve likely heard somewhere before.
DropoutSEKAI NO OWARI
A mixed-gender four-piece band, SEKAI NO OWARI, who steadfastly pursue a unique musical identity through their meticulous worldbuilding and performance.
This song was featured in au’s 2020 commercial “au 5G in Your Hands — Support Across Time,” creating a CM that evoked the future by fusing a majestic, spacious sound with the visuals and message.
Centered on vocalist Fukase’s instantly recognizable voice and the transparent tones of the piano, the track conveys a profound sense of breadth and expansiveness.
Galaxy Express 999NEW!Godaigo
This commercial promotes Y!mobile’s Starlink through a unique worldview of a family enjoying a journey on the Galactic Railroad.
It conveys the reassurance of Starlink—if you can see the sky, you can connect—and the excellence of Y!mobile for offering it at a great value, through the lively conversation of Tetsuro Degawa, Eiko Koike, and Mana Ashida.
The song that further enhances the positive atmosphere depicted in the visuals is Godiego’s “The Galaxy Express 999.” It’s a memorable track with a sound that evokes a forward-looking attitude focused on the “railway” aspect, combined with bright, uplifting vocals.
