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[au Commercial] Songs Featured in the Commercials. A History of CM Songs [2026]

As a major mobile carrier beloved by many users for years, au has aired countless commercials.

In the 2000s, during the heyday of feature phones, they rolled out LISMO, a service that let you listen to music on your phone, and their commercials featured songs by many popular artists.

In this article, we’ll introduce not only those nostalgic classics but also the songs used in the latest commercials.

See if you can find the tunes you heard on TV or those memorable old commercial jingles!

[au Commercials] Songs Featured in the Commercials. History of CM Songs [2026] (51–60)

Santaro Series “Mochitsuki” (Rice-Cake Pounding) Episode

Breskavac ColloYūgosurabia min’yō

Don’t act like you’re my boyfriend! au Santaro commercial “Mochitsuki (Rice Cake Pounding) Version” 30 seconds + making-of

It’s a good old Yugoslav folk song.

It’s made with just a classic guitar performance, and the melody somehow carries a Southeastern European flavor! It fits perfectly as background for the approaching chilly season.

Santaro Series: New Member Edition

Santaro OndoMakaino Kōji

Kintaro introduces the new member, Orihime (Rina Kawaei)! au Santaro commercial “New Member” 15 seconds

In 2018, Eurobeat and trance made a comeback thanks to DA PUMP’s “U.S.A.” Riding that wave, even Princess Kaguya shows off para para dancing in the commercial! The traditional ondo rhythm is cleverly arranged into EDM.

This is an original track created for the commercial.

Sony Xperia 5 V × NiziU: “A new smartphone. A new me.” / LinkBuds S × NiziU: “You never know when the moment you want to get immersed will come.”

PRISMNiziU

NiziU are too cute filming each other! They even try wire stunts!? Sony’s new web commercial and special interview for the Xperia 5 V and LinkBuds S

This is the song featured in the commercials for Sony’s Xperia 5 V smartphone and LinkBuds S earphones.

It was included on the album “COCONUT,” released in July 2023.

The commercials also drew attention because members of NiziU appeared in them.

With its powerful beat, a vibrant EDM-like track, and the members’ strong vocal performances, the song really builds momentum and comes together as a very cool track.

au CDMA 1X WIN W62SH

love the worldPerfume

[Official Music Video] Perfume「love the world」
love the worldPerfume

This song was used in 2008 as the commercial song for Sharp’s “au CDMA 1X WIN W62SH.” The members themselves have said that, among their own songs, this one has the most difficult choreography, but honestly, all of their songs seem pretty challenging, don’t they?

[au Commercial] Songs Featured in the Commercials. All-Time CM Songs [2026] (61–70)

Apple iPhone 15 “Debut” Version

WOWTeam Salut, DÜKI TRAN

This commercial effectively showcases the enhanced features of the iPhone 15 through scenes of real-world use.

It highlights not only the evolved capabilities but also how smoothly it operates in any situation, conveying improved usability.

The stylish everyday scenes where tasks are completed solely via the notifications at the top of the screen are also memorable.

The featured track, “WOW,” stands out with its powerful rhythm, giving the impression that it strongly emphasizes the iPhone 15’s sleek look and durability.

au Smart Value

Mottainai Landkyarī pamyu pamyu

Kyary Pamyu Pamyu – Mottai-Nightland
Mottainai Landkyarī pamyu pamyu

The 2013 au Smart Value commercial song.

It’s a single released in 2013 by Kyary Pamyu Pamyu, a charismatic figure in “kawaii” culture.

The track is a light, upbeat piece with her signature cute and dreamy vibe.

In the music video, she becomes the princess of “Mottainai Land,” bringing a fantasy world to life.

Santaro Series: 'Kaito Kid - The Stolen Commercial' Episode

Detective Conan Main ThemeŌno Katsuo

Conan BGM No. 1: Detective Conan Main Theme
Detective Conan Main ThemeŌno Katsuo

This is a commercial created through a collaboration between au and the anime Detective Conan.

The concept is that a notice arrives from Kaito Kid, one of the series’ most popular characters.

The commercial uses the Detective Conan main theme as its song.

Many people probably feel hyped when they hear it.

Incidentally, the composer is Katsuo Ōno, a musician from Kyoto Prefecture.