[au Commercial] Songs Featured in the Commercials. A History of CM Songs [2026]
As a major mobile carrier beloved by many users for years, au has aired countless commercials.
In the 2000s, during the heyday of feature phones, they rolled out LISMO, a service that let you listen to music on your phone, and their commercials featured songs by many popular artists.
In this article, we’ll introduce not only those nostalgic classics but also the songs used in the latest commercials.
See if you can find the tunes you heard on TV or those memorable old commercial jingles!
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[au Commercials] Songs featured in the commercials. Historical CM songs [2026] (91–100)
stay with meKōda Kumi
Released in 2008 as Kumi Koda’s 42nd single, this song was featured in an au LISMO commercial and in a commercial for Sony Ericsson Mobile Communications’ Walkman Phone Xmini (W65S).
It’s a ballad that portrays a woman’s feelings as she thinks of a lover now far away and wishes she could “go back to those days.”
Recollection + LOVE LETTERShimatani Hitomi
It’s the title track included on Hitomi Shimatani’s fourth original album, “Tsuioku + LOVE LETTER,” released in 2004.
The music video features directing elements that link with the PV for “ANGELUS -Angelus-.” It was used as the campaign song for KDDI’s “PLAY MUSIC! PLAY au!” and the mobile phone featured in the PV was au’s W11K.
Blue in the classroomHoshimachi Suisei
The song used in au’s Google Pixel commercial “#WhatWillYouDo Youth – Youth Calendar” is “Aoi in the Classroom,” sung by virtual YouTuber Suisei Hoshimachi.
HoneyWorks and MARUMOCHI worked on the lyrics, composition, and arrangement.
The lyrics depict the fun, youthful days spent with beloved friends, feelings of gratitude toward them, a determination to keep striving into the future, and the genuine emotions of students on the verge of graduation.
The fresh, fast-paced melody is also memorable, adding an extra touch of poignancy to scenes of impending farewells.
Gods and BuddhasShiina Ringo
A track that was used as the commercial song for au’s “isai vivid,” in which Ringo Sheena herself also appeared.
Hidetoshi Mukai of ZAZEN BOYS—whom Sheena has long been a fan of—joins in with a rap.
With the use of traditional Japanese instruments, it unfolds a tricky “Ringo world” that captivates listeners!
contrailArai Yumi
This song, included on Yumi Arai’s debut album Hikōkigumo, was released in 1973.
It also served as the B-side to her second single, “Kitto Ieru,” and in 2013 it was chosen as the theme song for The Wind Rises, an animated film produced by Studio Ghibli and directed by Hayao Miyazaki.
It was also used as the CM song for the “au loves Ghibli” campaign.
Poker FaceLady Gaga
The au “Android” commercial was created by combining the smartphone that opened a new era with Lady Gaga, the American singer who transformed the music scene.
The commercial song uses “Poker Face” from Gaga’s debut album, The Fame.
Gaga’s powerful presence, known for her futuristic outfits, perfectly matches Android’s forward-looking concept.
The version used in the commercial is a remix, so be sure to compare it with the original track!
Main Theme of the Film ‘Mélodie en sous-sol’ (Any Number Can Win)
In addition to Hidetoshi Nishijima, this features Kanako Higuchi and Dante Carver from the familiar SoftBank Shirato family commercials.
Disguised as a store clerk while acting as a spy, Nishijima shares information about great point rewards, then, pressured by the two, reveals his true identity.
The music in the commercial is the main theme from the French film “Any Number Can Win” (original title: “Mélodie en sous-sol”).
The powerful horn melody heightens the sense of astonishment at how good the point deals are!