[au Commercial] Songs Featured in the Commercials. A History of CM Songs [2026]
As a major mobile carrier beloved by many users for years, au has aired countless commercials.
In the 2000s, during the heyday of feature phones, they rolled out LISMO, a service that let you listen to music on your phone, and their commercials featured songs by many popular artists.
In this article, we’ll introduce not only those nostalgic classics but also the songs used in the latest commercials.
See if you can find the tunes you heard on TV or those memorable old commercial jingles!
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[au Commercial] Songs Featured in the Ads. Historical CM Songs [2026] (41–50)
Call Me MaybeCarly Rae Jepsen
This song was used in 2013 as the CM track for au’s Apple iPhone 5.
Originally released in 2011 by Canadian singer Carly Rae Jepsen, the piece achieved commercial success in the United States and subsequently became a massive hit in other countries as well.
In the music video, Carly cutely shows her efforts to catch the attention of a lean, handsome guy she falls for at first sight, trying all sorts of tactics to win him over.
[au Commercials] Songs Featured in the Commercials. History of CM Songs [2026] (51–60)
Sugar Baby LoveThe Rubettes
The Rubettes are a British band that had a hit in the 1970s with the doo-wop style song “Sugar Baby Love.” It was used in a 2014 au WALLET commercial and a 2017 Y!mobile commercial.
OctaneAtomic Drum Assembly
The commercial titled “Apple News Flash,” which conveys the appeal of products newly announced at Apple’s September 2023 event.
It showcases the strengths of three products—iPhone 15 Pro, iPhone 15, and Apple Watch Series 9—alongside stylish, slideshow-like visuals.
The background music is “Octane” by Atomic Drum Assembly.
Despite its electronic sound, the track features a somewhat folk-inspired beat that makes it irresistibly catchy.
Zoom (feat. Daisha McBride)Friend of Friend
This is a commercial introducing the convenient features of Google’s AI smartphone, the Google Pixel 8.
It focuses on the comfortable user experience enabled by AI support, depicting how AI enhancements make photos, audio, and more enjoyable.
The song used is “Zoom,” whose rhythm-forward sound conveys a steadily rising sense of excitement.
Ellen’s Songs No. 3Franz Peter Schubert
This au commercial introducing the iPhone 16 Pro is part of the popular “A Little Too High-Minded! Takasugi-kun” series.
This time, it features Takasugi-kun presenting the iPhone 16 Pro over the school’s lunchtime broadcast, highlighting perks like the great deals when you buy with au and the impressive slow-motion filming.
Meanwhile, he keeps chiming in with “I already bought mine!” and bragging about owning the iPhone 16 Pro, which is so typical of Takasugi-kun and makes it really funny.
Ellen’s Songs No. 3Franz Peter Schubert
This is one of the popular ads from au’s “Overly High-Aspiration Takasugikun” series.
This time, Jun Saito appears as the nephew of Ms.
Chosugi, played by Nanase Nishino.
Ryunosuke Kamiki tries to teach Saito, who has come to choose his first smartphone, but it turns out Saito is also well-versed in smartphones and au’s pricing plans.
Kamiki’s endearingly futile efforts are quite charming, aren’t they?
Ellen’s Song No. 3Franz Schubert
Through scenes of people rushing out to buy the iPhone 15 Pro, which is also available from au, the ad conveys its appeal.
The teacher who leaves work early for the iPhone 15 Pro and the way they push forward even when criticized by students are portrayed comically.
The moment when Ellen’s Song No.
3 plays near the end is also striking, gently yet grandly emphasizing the yearning for the as-yet-unseen iPhone 15 Pro, as if in love.