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A roundup of iPhone commercials. The stylish visuals and background music are captivating.

The iPhone, Apple’s smartphone, is the model that sparked the spread of smartphones in Japan.

Known for its sleek design, functionality, and intuitive UI, it still accounts for a large share of the domestic smartphone market today.

In this article, we’ll introduce iPhone commercials that many people are familiar with.

Many of them highlight its advanced features and the device’s durability, and they’re also characterized by stylish visual production.

We’ll also touch on the BGM, known for its high-sense song selections, so if a track catches your ear, be sure to give it a careful listen.

Let’s dive right in!

iPhone commercial roundup: Stylish visuals and background music are the draw (71–80).

Apple iPhone XS “Illusion”

iPhone XS – Illusion – Apple

In the iPhone XS commercial released in September 2018, a song called “Nothing Burns Like the Cold” by the singer Snoh Aalegra was featured.

Many people were likely captivated by its languid, hazy vibe.

The scratch sounds often used in hip-hop pair nicely with the brass sounds common in EDM and similar genres.

docomo iPhone eximo “Our Kid” versionSatomi Ishihara

Satomi Ishihara Appears / NTT Docomo New Commercial: iPhone 'Our Child' Version (30 seconds)

In NTT Docomo’s iPhone 15 commercial, Satomi Ishihara and Hana Kuroki are shown using iPhones to take photos of each other’s pet dogs.

The way they get completely absorbed in the shoot looks so fun.

The CM uses The Blues Brothers’ “Can’t Turn You Loose” as the BGM.

The song was originally released by Otis Redding in 1965, and it’s also well known as the theme music for Fuji TV’s show “Monomane Oza Ketteisen” (Imitation King Championship).

I bet many people have heard it somewhere before, don’t you think?

Apple iPhone XS: “All of it in 54 seconds.”

iPhone XS: Everything in 54 seconds…

In this commercial released in September 2018, we used a track by the American music producer ZHU.

ZHU gained worldwide attention in the club scene after his 2014 release “Faded” became a massive hit.

The music in this commercial also features his signature sound, with an alluring touch of mystery.

Softbank iPhone4

Japan iPhone 4 Ad – Dad’s birthday

It was used as the song in SoftBank’s iPhone 4 commercial.

Since it was recorded in 1929 by Louis Armstrong—affectionately known as “Satchmo,” a jazz trumpeter and vocalist—it has become a jazz standard.