[April 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads

Nintendo Switch 2 Poko a Pokémon “The ‘PokoPoke’ Song” Version / “’PokoPoke’ Debut, To Mr. Kano’s Town” VersionHokuto Matsumura, Rino Sashihara, MAHINA, Eiko Kano

[Official] TV commercial “Poko Poke” Song Version 30s | “Poko a Pokémon”

[Official] TV Commercial: Mr. Matsumura “Poko Poke” Debut, Visit to Mr. Kano’s Town | “Poko a Pokémon”

This is a promotional commercial for the Nintendo Switch 2 game “Poko a Pokémon.” It highlights the game’s city-building features in sync with the song, and shows how you can enjoy the game with friends in distant locations through online play.

Seeing actual gameplay footage gives a clear sense of the game’s atmosphere.

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Hane Keisuke

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Kowa QP Kowa i Series “Stage” VersionShou Ayana

Kewpie Kowa i Series “Stage” Version

This commercial introduces the QP Kowa i Series as a recommended option for caring for eyes strained by smartphones and computers.

Former Takarazuka actress Shou Ayana appears before people concerned about eye fatigue, promoting the product’s effects while incorporating dance.

If you’ve ever experienced eye discomfort, you might be thinking, “I want to try it.”

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Hane Keisuke

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Kowa Vantelin Kowa Patch EX “Because it’s TIAAS” VersionShohei Ohtani

Vantelin Kowa Patch EX “Because it’s TIAAS” Version (30 seconds)

This is a commercial in which Shohei Ohtani introduces the features of Banterin Kowa Patch EX.

It emphasizes that, thanks to its unique TIAAS formulation, it offers a comfortable feel when applied and is easy to peel off even if it folds and sticks to itself.

Of course, the ad also addresses effectiveness, highlighting that the three active ingredients work very well.

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Hane Keisuke

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Akagi Nyugyo Milkrea Chocolate and Vanilla “What’s That Supposed to Mean?” Version

Milkrea Chocolate and Vanilla: What Do You Mean? Long Version

It’s a commercial that single-mindedly showcases Milcrea’s features, and the direction is oddly surreal and striking.

In response to the description “ice cream with stretchy milk,” a man-and-woman duo keep singing, “What do you mean?” “This is what it means.” “That’s what it means,” which, combined with the unique choreography, makes it extremely surreal.

Once you see it, it sticks in your memory, and you’ll definitely want to watch it again.

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Hane Keisuke

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Ryukakusan Ryukakusan Throat Refreshing Tablets Lychee Mint Flavor “Introducing Lychee Mint Flavor” Version, Female Ver.

[CM] NEW! Ryukakusan Throat-Clearing Tablets Lychee Mint Flavor “Debut of Lychee Mint Flavor – Women’s Version” Ryukakusan Co., Ltd.

This commercial promotes the appeal of the newly launched Lychee Mint flavor of Ryukakusan Throat Refresh Tablets.

While clearly highlighting the series’ signature compact size, it also conveys the light, refreshing taste of Lychee Mint.

By focusing on the package moving smoothly and slipping into bags and pockets, the ad strongly communicates the desire for people to easily incorporate it into their everyday lives.

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kappamaki

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USJ A side of me I never knew starts to roar: Jurassic Park version / The Wizarding World of Harry Potter version / Jaws & more versionYosuke Kubozuka, Aru Kubozuka

[25th Anniversary] TV Commercial: "The unknown me starts to stir" Jurassic Park Edition | USJ

[25th Anniversary] TV Commercial: “The Unknown You Starts to Stir” The Wizarding World of Harry Potter™ | USJ

[25th Anniversary] TV Commercial: “The Unknown Me Starts to Roar” Jaws and More | USJ

This commercial depicts the father–son interactions between Yosuke Kubozuka and Aru Kubozuka at Universal Studios Japan, looking back on the park’s 25th anniversary.

A key point is how they share memories of various attractions, letting you sense how each has changed over time.

The relaxed exchanges convey a gentle sense of fun.

The song that highlights this calm, pleasant mood is Vaundy’s “Destiny Journeys.” It’s a bright track that evokes expansive scenery and conjures a warm, uplifting feeling.

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kappamaki

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docomo ahamo “Simple? Nino × Kaku”Kazunari Ninomiya, Kento Kaku

ahamo “Simple? Nino × Kaku” Simple-ttteru Version 30 Seconds

This commercial highlights how ahamo is a simple and great plan through an exchange between Kazunari Ninomiya and Kento Kaku.

Their movements while holding smartphones leave a strong impression, and their actions convey the excitement about the plan.

The song that emphasizes the fun of these visuals is KC & The Sunshine Band’s “That’s the Way (I Like It).” With a disco sound that’s relaxed yet light in tempo, it expresses a sense of fun, including the crispness of the vocals.

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kappamaki

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