[Nagatanien Commercials] Popular and Historical Commercials Summary [2026]
Speaking of Nagatanien commercials, which one comes to mind for you?
In addition to the crab omelet and mapo glass noodles ads, there are plenty of memorable spots like the Ochazuke Nori and Osuimono commercials!
Whether it’s the scenes of piping-hot dishes being prepared or people digging into ochazuke, they all really whet your appetite.
In this article, we’ll introduce lots of those Nagatanien commercials!
Every ad is staged to look delicious, and watching them will definitely make you want to buy the products!
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[Nagatanien Commercials] Popular and Historic Commercials Summary [2026] (1–10)
Nagatanien “Outing Panda & Backpack Giveaway Campaign” VersionTetsuro Degawa, Konoha Tsukamoto
This commercial introduces Nagatanien’s “Outing Panda & Backpack” giveaway campaign, while also highlighting the fun, eye-catching design.
Tetsuro Degawa and Konoha Tsukamoto wear the backpack to show its size, and their bright expressions convey the excitement.
Along with the playful visuals, the entry requirements are clearly presented, so you can really feel their desire for viewers to get one.
It’s also interesting how a person’s personality comes through in how they handle the panda.
Nagatanien Adult Furikake “Lots of Nori” VersionJunichi Miyashita
This commercial clearly conveys that Nagatanien’s Otona no Furikake is packed with seaweed, using dynamic visuals of nori.
It begins with someone crushing the seaweed by hand; this bold imagery communicates not only the quantity of nori but also the satisfying texture from its coarseness.
It then progresses to show the seaweed mixing with other ingredients and being sprinkled over rice, further heightening anticipation for the flavor.
Finally, Junichi Miyashita is shown eating it, and his happy expression communicates how delicious it is.
Nagatanien Ochazuke Nori “Currently Having Ochazuke” Version
When it comes to Nagatanien’s Ochazuke Nori commercials, this is the one that comes to mind, right? It aired quite a long time ago, but I think many people still remember it vividly.
The footage is simply a man silently and single-mindedly eating ochazuke over and over—but it somehow looks incredibly delicious! By the way, many of you might be wondering who this man is.
It turns out he was actually an employee at an advertising agency! The footage was originally shot as a test for a competition, but the president of Nagatanien liked it so much that they decided to use it as-is for the actual commercial.
[Nagatanien Commercials] Popular and Historical Commercials Summary [2026] (11–20)
Nagatanien Ochazuke Nori “Chilled for Summer” VersionEndo
This commercial, featuring professional sumo wrestler Endo, introduces a summer way to enjoy Nagatanien’s classic product, Ochazuke Nori.
It shows pouring ice-cold water over rice sprinkled with Ochazuke Nori to savor chilled ochazuke.
With the sound of cicadas and a fan in the background, the spot captures a summery vibe not only through the chilled ochazuke but throughout the entire video.
Nagatanien: “A Moment of Comfort for Everyone” — Farmer Edition / Aquarium Keeper Edition / Businessperson Edition / Bus Driver Edition / Comedian Edition
In the commercial for the cup-style Ochazuke Nori, the animation is really striking, isn’t it? It shows a farmer, an office worker, and others each working hard, then taking a breather as they eat ochazuke, and their expressions in those moments are truly wonderful.
Nagatanien Ume Chazuke “Sour (Mr./Ms. Habu)” VersionMizuho Habu
This commercial portrays Mizuho Habu savoring the taste of umeboshi while also highlighting the authentic flavor of Nagatanien’s Umeboshi Chazuke.
It focuses on the increased amount of umeboshi flakes, emphasizing a significant 20% boost that powerfully conveys a sense of satisfaction.
The ad opens with Mizuho Habu eating umeboshi and ends with her enjoying Umeboshi Chazuke; in both scenes, she wears a similarly happy expression, which conveys the ad’s quality.
Because the content is simple—just expressions and the product—the attention to detail feels even more pronounced.
Nagatanien Ochazuke Nori “Morning Sunshine Ochazuke” VersionAyane Kinoshita
This is the first commercial appearance of Ayane Kinoshita, who won the Grand Prix at the 2015 HoriPro Scout Caravan.
There are many ways to enjoy Ochazuke nori, but in this commercial, they actually put a fried egg on the ochazuke! It’s called “Morning Sunshine Ochazuke,” with the fried egg representing the morning sun.
It seems perfect for breakfast.
And Ayane Kinoshita is adorable, too.
