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Anime-style commercial roundup: a collection of attention-grabbing ads that have been increasing recently

In recent years, there’s been a big increase in commercials produced in an anime style.

Compared to live-action commercials, anime commercials can feature more freedom in direction and storytelling, so they often become a hot topic.

With the recent boom in hit anime films, animated visuals have become more familiar to many people—another reason we’ve seen more anime commercials.

In this article, we’ll be showcasing a selection of popular anime commercials that have aired and generated buzz!

Some of them were even created by studios behind hit films, so take this opportunity to check them out in depth.

Anime-style commercial roundup. A collection of attention-grabbing ads that have been increasing recently (21–30)

KOBELCO 120th Anniversary Animation “Ashita no Arika”

KOBELCO 120th Anniversary Animation “Ashita no Arika” 30-Second CM

This is a commercial announcing the 120th anniversary of Kobe Steel, whose KOBELCO brand has expanded worldwide, as well as an animation created to commemorate the occasion.

The animation, titled “Ashita no Arika” (Where Tomorrow Is), centers on the theme of 120 years, and you can feel the history KOBELCO has walked through its characters.

The song that heightens the anticipation for this story is Novelbright’s “Call me,” which also serves as the animation’s theme song.

The track emphasizes a refreshing mood overall, and the soaring vocals and layered arrangements convey a positive vibe.

Meiji Yasuda “MY Link Coordinator: Three Years of Progress”

“MY Link Coordinator: Three Years of Progress”

This is a series of commercials using animation by Studio Chizu that looks back on the history of the MY Link Coordinator.

It depicts the achievements of Aki Tamaki, who has appeared in previous commercials as an MY Link Coordinator, and it gives the impression that the actual coordinators will be just as caring and supportive as she is.

Compilation of anime-style commercials. A collection of recently increasing ads that capture viewers’ attention (31–40)

Original Anime by Tokyo Ueno Clinic

CM Video [Original Anime Version]

This commercial uses animation to depict how Ueno Clinic supports men’s confidence.

It presents a unique world where three men break into dance, and their confident expressions, shown alongside the choreography, convey the overarching theme of stepping up.

The men’s growth and ambition portrayed in the visuals are further emphasized by an original song.

Its light, catchy sound and vocals resonate memorably, evoking an uplifting feeling that makes you want to start dancing.

Japan Federation of Certified Public Tax Accountants’ Associations 2025 CM

01 Zeirishikai TVCM

This is a commercial from the Japan Federation of Certified Public Tax Accountants’ Associations that uses animation to show the various situations in which tax accountants are active.

It portrays them working hard in many tax-related settings, such as offering consultations to individuals and attending corporate meetings.

The consistently bright smiles they show in every scene also convey a desire for people to feel confident entrusting their taxes to them.

Asahi Soft Drinks Mitsuya Cider “Christmas Errand” version

Mitsuya Cider Animated CM: 'Christmas Errand' Edition (30 seconds)

This is an anime-style commercial depicting a girl running an errand to buy Mitsuya Cider for everyone to drink at a Christmas party.

Watching the main girl brings back that sense of excitement we felt about Christmas when we were kids, doesn’t it? The BGM features an original arrangement of “Jingle Bells” sung by Bonjour Suzuki & RinRin Doll, which enhances the bright and cheerful atmosphere.

Coca-Cola Aquarius “Blue Monster: Matsuzaka” Version

Blue Monster Matsuzaka: Aquarius Heroes (Part 1)

In this commercial, Daisuke Matsuzaka appears in animation as an Aquarius Hero, depicting in a unique world view the idea that hydration gives you power.

The visuals are animated to boldly express baseball, and by featuring Aquarius amid the heat and momentum, they highlight the drink’s refreshing quality.

Further emphasizing the boldness and fun vibe of the footage is Unicorn’s song “WAO!” Its sound and vocals convey a buoyant, light, and playful feel while clearly delivering positive emotions.

Yoyogi Seminar, Yozemi Satellite Prep School: ‘How High Schooler Makino Takes on the Challenge’

Yozemi Satellite Prep School CM | How High Schooler Makino Takes on the Challenge

This is a commercial that clearly promotes Yozemi Satellite Prep School—appealing for letting you take classes even if there isn’t a Yoyogi Seminar campus nearby—using animation as well.

It emphasizes the fusion of support from local cram schools with Yozemi’s high-quality lessons, expressing how studying becomes more enjoyable.

Further highlighting the warm atmosphere depicted in the visuals is the song gently sung by Iro-san.

The band sound, which gradually builds from a gentle mood, together with the clear, transparent vocals, conveys a positive, forward-looking attitude.