A list of TV commercials from banks nationwide: introducing commercials that convey a sense of security and trust.
Banks are an essential part of our lives, used for things like receiving salaries, saving, and investing.
In Japan, there are many banks ranging from large “megabanks” to community-focused regional banks, and each of them airs TV commercials.
In this article, we’ll introduce a wide selection of commercials from these banks all at once.
Many bank commercials emphasize a sense of security and trust, and they are notable for their storytelling and direction.
It might be interesting to compare the differences among these commercials.
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List of TV commercials from banks nationwide: Introducing commercials that convey a sense of security and trust (31–40)
Mizuho Bank “Open an account with your smartphone.” (version)Sota Fukushi, Tetsuji Tamayama, Ryohei Suzuki, Yuina Kuroshima
This commercial starts with a scene where Sota Fukushi tells Tetsuji Tamayama and Ryohei Suzuki that he easily opened a Mizuho Bank account on his smartphone.
Tamayama jokes, “Think a taiyaki could open an account too?” and Suzuki plays along with, “Want to try it?”—a bit of humor that’s sure to get a laugh.
Midway through, Yuina Kuroshima joins the conversation and asks why he chose to open an account with Mizuho Bank.
The commercial wraps up by highlighting the large number of ATMs, and together with the opening point about opening an account by smartphone, it clearly showcases Mizuho Bank’s convenience.
Mizuho Bank Card Loan “That’s a hit.” VersionSota Fukushi, Tetsuji Tanaka, Tetsuji Tamayama, Ryohei Suzuki
This commercial features a charming exchange between Sota Fukushi, dining with Tetsushi Tanaka, who plays his boss.
Fukushi flatters him, asking, “How can I develop that calm, mature composure you have, sir?” but Tanaka quickly sees through the ploy, replying, “Are you just trying to get a refill?” Through their friendly back-and-forth, the ad introduces Mizuho Bank’s card loan.
Mizuho Bank “Make Your Dreams Come True” VersionMao Inoue
In this commercial, which highlights the desire to stand by and support customers, Mao Inoue puts those feelings into words.
Many viewers likely felt, “I can trust them!” when they heard the message about walking together to make their dreams come true someday.
The background music features a song from the 1980 film Xanadu.
It has a bright, refreshing vibe and is very pleasant to listen to.
Mizuho Bank “United in Our Resolve, Moving Forward”
A passionate commercial features various teams—such as soccer and cheerleading—forming huddles.
Watching them speak about their goals and unite their voices lights a fire in our own hearts.
The song playing in the background of this wonderful footage is the classic cheer anthem “Sore ga Daiji,” which celebrates the importance of never giving up.
The original is a 1991 track by Daiji MAN Brothers Band, but this commercial uses a choral version.
Mizuho Bank Aomaru Hello Kitty: “What does ‘Challenge together. Harvest together.’ mean?”CV: Yuki Kaji
This commercial introduces the initiative “Challenging Together, Reaping Together,” which aims to pursue a better future by staying close to the people of Mizuho.
In it, the official character Aomaru shares this commitment with Hello Kitty, clearly conveying a strong sense of purpose.
The scenes of Hello Kitty and Aomaru working together to grow a plant are also memorable, expressing their supportive attitude toward people.
The gentle animation further enhances the feeling that they are familiar and close to viewers.
List of TV commercials from banks nationwide: Introducing commercials that evoke a sense of security and trust (41–50)
Mizuho Bank Mileage Club Card “ANA” EditionMao Inoue
This is a mileage club card commercial set in China.
Mao Inoue is on a boat when the boatman asks her why she came to China.
After staring at his face for a moment, she suddenly speaks rapidly, explaining that she came using the miles she’d saved by frequently using the card in her daily life.
The contrast between her expression while staring at the boatman and her fast-paced response is amusing, making the commercial irresistibly funny.
Mizuho Bank Blue Challenge: A Second YouthMariko Akama, Shuhei Handa, Masahiro Umeda, Ken Kobashigawa, Tasuku Ogawa
This is a collaborative commercial by Mizuho Bank and Koneko Film that carries the message that you can keep taking on challenges no matter your age.
Set up like a behind-the-scenes look at a short drama shoot, the CM features Ms.
Akama playing a grandmother, with a scene where she’s offered a seat on a train.
Although she’s shown to an empty seat, she ends up sitting on the lap of the businessman next to it—a subtly humorous touch that leaves an impression.
The spot concludes with Ms.
Akama delivering the line, “Let’s take on challenges together,” making it a commercial that offers not just laughs but courage as well.