A list of TV commercials from banks nationwide: introducing commercials that convey a sense of security and trust.
Banks are an essential part of our lives, used for things like receiving salaries, saving, and investing.
In Japan, there are many banks ranging from large “megabanks” to community-focused regional banks, and each of them airs TV commercials.
In this article, we’ll introduce a wide selection of commercials from these banks all at once.
Many bank commercials emphasize a sense of security and trust, and they are notable for their storytelling and direction.
It might be interesting to compare the differences among these commercials.
- Compilation of SMBC Group commercials (including Sumitomo Mitsui Banking Corporation, Sumitomo Mitsui Card, etc.)
- A roundup of Mizuho Bank commercials: ads with a warm, inviting feel
- [Famous] Compilation of Local Commercials from Across Japan
- Japan Post commercials compilation [Postal, Kampo, Yucho]
- Bank commercial theme song. Popular commercial song.
- [Nomura Securities Commercials] Popular and Historical Commercials Compilation [2026]
- Zenrosai commercials. Compilation of Coop Kyosai (Kokumin Kyosai Coop) commercials.
- Kyoto Bank Commercials Compilation [A Long, Long Relationship]
- AC Japan commercials: from humorous presentations to messages that truly resonate.
- Bridgestone commercials: a compilation of ads conveying tire performance and peace of mind.
- Unforgettable! Memorable commercial jingles. Popular commercial songs.
- JA Kyosai commercials: A compilation of ads conveying peace of mind and trust.
- Beer commercials. A roundup introducing beer commercials from various brands all at once!
List of TV commercials from banks nationwide: Introducing commercials that convey a sense of security and trust (11–20)
The Bank of Kyoto Card Loan “Emoticon” Version / “There It Is” Version
This is a commercial for a card loan featuring Otsukiai-kun, a character shaped like a full moon whose name is a play on the word “otsukiai” (companionship/dating).
It’s an introductory CM for the Kyoto Bank’s card loan; it’s simple, but the content is conveyed in a straightforward way.
Also, in the “Deta Deta” version, a parody song seemingly based on the folk tune ‘Tankō-bushi’ is sung, which is quite memorable.
Shinkin Central Bank: “Consultation is the Door to the Future” (version)Kentaro Sakaguchi
This is a commercial for Shinkin Central Bank that begins with the words, “There are things we can achieve when we all work together.” In the opening, many examples of collaborative efforts are shown, such as sports, an orchestra, a festival mikoshi, and even the shooting of a commercial.
It goes on to say that business is one of these, and declares that Shinkin Central Bank and regional Shinkin banks will provide united support.
Kentaro Sakaguchi’s calm narration leaves a positive impression and instills a sense of trust and reassurance as you watch.
Kyoto Bank Card Loan 2024 TV Commercial Mayu Matsuoka
This commercial, featuring Mayu Matsuoka, introduces Kyoto Bank’s card loan.
She talks about wanting to support customers, explains things like screening and repayment methods, and emphasizes that it’s easy and convenient to use.
With Matsuoka’s bright expression, the ad has a friendly, approachable feel.
Kyoto Bank Senryu Theater Episode 1: ‘Sharing an Umbrella’
The Kyoto Bank Senryu Theater series began in 2014, with a total of 11 episodes aired.
In Episode 1, “Sharing an Umbrella,” a couple stands under a single umbrella in the rain, each gently tilting it toward the other so they don’t get wet.
The rhyming words nureteru (getting wet) and horeteiru (being in love) match the visuals nicely, and the two’s endearingly shy behavior is just wonderful.
Kyoto Bank Senryu Theater Episode 5: “So Happy”
When we were kids, many of us probably had the experience of being so happy about something our parents bought us that we wore it or carried it around even without using it.
That adorable scene is depicted in this commercial.
A senryu poem describes a boy who, after getting a baseball glove, falls asleep with it still on his hand.
It might make some people feel nostalgic, thinking, “I did something like that too.”
Kyoto Bank Senryu Theater Episode 6: ‘A Little Play’
This is a very endearing commercial depicting a man eagerly awaiting a visit from his grandchild.
Expecting the child to come, he prepares lots of toys and waits, but the grandchild doesn’t seem to arrive.
Eventually, the man, tired of waiting, starts playing with the grandchild’s toys himself.
Seeing this, the woman playing his wife smiles gently—a heartwarming development in the commercial.
List of TV commercials from banks nationwide: Introducing commercials that convey a sense of security and trust (21–30)
The Bank of Kyoto Senryu Theater Episode 4: “Grandma”
This commercial, portrayed through a senryu about a conversation between a grandmother and her grandchild, delivers a striking moment of insight.
In this installment of the Senryu Theater, the grandchild asks the grandmother, “What do you want to be?” That question is typically used when asking about someone’s dreams for the future and isn’t usually directed at adults.
Yet, asked with a child’s pure heart, it makes us adults realize, “It’s okay to imagine who we want to become at any age!” In the final scene of the commercial, the actress playing the grandmother is shown running a marathon, and watching her makes you feel like taking on a new challenge yourself.