[March 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads

Mizuho Financial Group: ‘SAMURAI BLUE’s Blue Challenge – Aiming for the Pinnacle of World Soccer’ (version)Natsuki Deguchi

TV Commercial: “SAMURAI BLUE’s Blue Challenge — To the Pinnacle of World Soccer” [Mizuho Official]

This commercial focuses on SAMURAI BLUE, whom Mizuho also supports, portraying their determination to reach the top of the world while conveying the spirit of our support.

Accompanied by narration from Natsuki Deguchi and centered on scenes from the sport, it powerfully communicates the dynamism and the drive to push forward into the future.

Further highlighting that strength and dynamism is an original track by Kabanagu.

While creating a sense of weightless atmosphere with digital sounds, the music also conveys a sense of speed, evoking the image of charging ahead into the future.

expand_lessRaise the rankingexpand_morelower

kappamaki

Report a problem

Kanebo: ‘Living is always a work in progress.’Shiho Ochi

KANEBO 'Living is always a work in progress.' 60 seconds

Shiho Ochi, the vocalist of Superfly, appears in it.

Versions of Ochi from the present, past, and future show up, sharing a life perspective on aging and youth.

And toward the end of the commercial, Ochi’s rendition of “Kuchibiru yo, Atsuku Kimi wo Katare” plays.

The song is by Machiko Watanabe and is a staple in Kanebo commercials.

It’s only a single sung phrase, but her beautiful voice—powerful yet gentle—truly captivates.

expand_lessRaise the rankingexpand_morelower

Hane Keisuke

Report a problem

CHANEL New. ROUGE NOIR COLLECTION

New. ROUGE NOIR COLLECTION.

This is a commercial for CHANEL’s Rouge Noir Collection that promotes the products through the expressions of the people who wear them.

The makeup leaves a strong, bold impression, highlighting powerful looks and smiles, and it clearly conveys a finish that builds confidence.

The mysterious world in which the characters face off and interact like a game of chess is also captivating.

expand_lessRaise the rankingexpand_morelower

kappamaki

Report a problem

USJ 25th Anniversary: “The Best Day of 25 Years” (Commercial)

[25th Anniversary] TV Commercial: 25 Years of “The Best Day” | USJ

In this 25th anniversary commercial for USJ, the direction that looks back on its history is particularly striking.

After photos taken since the park’s opening are shown in a slideshow, current scenes from the park appear, followed by a message declaring their commitment to continue delivering joy and excitement.

For those who have visited USJ before, it’s a commercial that can bring back memories from that time.

expand_lessRaise the rankingexpand_morelower

Hane Keisuke

Report a problem

SS Pharmaceutical Alesion: “Me-On, Girls’ Spring Trip 2026” / “Early Prep for Spring 2026”Sairi Ito

Sairi Ito stars in Alesion commercial, 30-second version: 'Me On, Spring Girls' Trip' (2026) [SS Pharmaceutical]

Sairi Ito Appears: Alesion Web CM 30s “Early Measures to Prepare for Spring” (2026) [SS Pharmaceutical]

Spring is the perfect season for going out, but it can be tough for people with hay fever.

This commercial speaks for those worries: after Sairi Ito gives voice to the struggles of hay fever sufferers, she suggests taking proper measures with Alesion.

It also introduces Alesion’s effectiveness and features, which likely reassured many viewers that they can welcome spring with peace of mind.

Ito’s natural performance leaves a very good impression.

expand_lessRaise the rankingexpand_morelower

Hane Keisuke

Report a problem

Mynavi Job Change: “Two Windows” / “Beyond the Window” / Mynavi Job Change Agent: “An Agent Who Faces You”

Mynavi Job Change | “Two Windows” Version [15 seconds] G

Mynavi Job Change | “Beyond the Window” Version [15 seconds] G

Mynavi Job Change Agent | “Agents Who Face You” Version [15 seconds] G

This commercial features Takuya Kimura appearing as a Mynavi Tenshoku (Mynavi Job Change) staff member, speaking directly about the mindset needed when taking on a career change.

It not only promotes Mynavi Tenshoku but also highlights the offerings of Mynavi Tenshoku Agent, expressing how using both appropriately can lead to a better future.

A key point is that it shows him in the role of an agent receiving consultations, reflecting the company’s desire for viewers to feel comfortable seeking advice.

His strong expressions and narration convey a sense of reassurance and trust.

expand_lessRaise the rankingexpand_morelower

kappamaki

Report a problem

Marukome Ryotei no Aji “My Grandmother” Version

Marukome Restaurant-Style Flavor: My Grandma Edition — 90 seconds

This is an animated commercial based on the story of a Marukome employee’s grandmother.

A female employee sent Marukome miso soup to her 97-year-old grandmother who lives alone.

In response, the grandmother emailed to say thank you and wrote about how delighted she was.

The employee talks about how, although her grandmother lives energetically on her own, she’s increasingly worried as there are more things her grandmother can’t do by herself.

The grandmother, meanwhile, says that even though she relies on help from those around her, she’s happy to be cared for by her granddaughter like this.

It’s a moving commercial that touches the heart, portraying two people whose feelings connect despite the distance between them.

expand_lessRaise the rankingexpand_morelower

Hane Keisuke

Report a problem