[April 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads

docomo ahamo “Simple? Aina × Cocomi” VersionAina the End, Cocomi

ahamo “Simple? Aina × Cocomi” 30-second TV commercial

This commercial conveys how simple and comfortable ahamo’s plan is through the interaction between AiNA THE END and Cocomi.

While their expressions are relaxed, their movements add a comical touch.

Enhancing the gently rising sense of excitement in the visuals is KC & The Sunshine Band’s “That’s the Way (I Like It).” Its light, rhythmic disco sound vividly evokes a sense of fun.

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kappamaki

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NTT West Japan N nishiyo. “Let’s go with N for fiber too. Comfortable” versionYu Miyazaki

NTT West Japan “Let’s make the fiber N too. Comfort version.”

This is a commercial promoting NTT West as the recommended choice for a 10 Gbps internet connection.

The performance where the mascot character Navitto-san keeps multiplying is adorable, isn’t it? The presentation with Yuu Miyazaki singing to deliver the message is catchy, too, making it a commercial you can’t help but want to watch over and over.

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Hane Keisuke

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UQ mobile UQ Thank You Support Discount “Mistake Shop” EditionU-dai Iwasaki

UQ Thank-You Support Discount “Mistake Shop” Version 15 seconds

Gachapin and Mukku serve as quizmasters, posing a question to U-Dai Iwasaki about UQ mobile’s discount plans.

The question asks about the eligible age for the UQ Thank You Discount.

Iwasaki answers, “Since it says ‘thank you’ (san-kyū), it must be 39!” but the correct answer is 39 and under.

As Iwasaki exclaims, “That’s broad!” the ad highlights that it’s a great discount plan that applies to many people.

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Hane Keisuke

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AEON AEON’s Randoseru 2027 Model “Karuspo Yell” Version

AEON’s School Backpack 2027 Model “Karuspo Yell” TV Commercial 30-Second Version

This commercial, which has the feel of a press conference with the striking phrase “A six-year contract!” flying around, introduces Aeon’s Karuspo Yell school backpack.

As a reporter asks, “Why did you choose Karuspo Yell?” a new first-grade girl answers, and through their exchange the product’s appeal is showcased in full.

Even with its catchy presentation, the commercial clearly gets the product’s strengths across.

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Hane Keisuke

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Suntory Goma Mugicha “Goma Mugicha After a Bath” versionKazuki Iio, Jonio Iwai

Suntory Goma Mugicha “Goma Mugicha After a Bath” 30-Second Version Kazuki Iio, Jonio Iwai

Kazuki Iio visits a public bath where Jonio Iwai is working the front desk, and after his bath he drinks Goma Mugicha (sesame barley tea).

When Iio says, “A mug of Goma Mugicha,” Iwai counters, “It’s gotta be bottled coffee milk.” Iwai starts to launch into a speech about coffee milk with, “At the bathhouse, you know…,” but as he watches Iio pour Goma Mugicha into a mug and drink it with obvious delight, he admits, “That’s not a bad idea either…,” finding himself intrigued by the tea.

After seeing this commercial, I wouldn’t be surprised if many people, like Iwai, became interested in Goma Mugicha.

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Hane Keisuke

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SoftBank “In the Crowd” version / “In the Taxi” version / “Horizontal Lock” version / “Nightography Video” versionHokuto Matsumura

SoftBank Commercial “In the Crowd” Version

SoftBank Commercial “In the Taxi” Edition

SoftBank Commercial: “Horizontal Lock” Edition

SoftBank TV commercial “Nightography Video” version

The “In the Crowd” and “In the Taxi” spots introduce how choosing SoftBank is a great deal when using the Galaxy S26 Ultra.

Meanwhile, the “Horizon Lock” and “Nightography Video” spots highlight the camera and display’s exceptional capabilities.

In both sets of commercials, the copy is sung with a distinctive rhythm—“Galaxy is a great deal with SoftBank”—creating an addictive hook that sticks in your head after just one listen.

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Hane Keisuke

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Mizkan Ajipon “Pon! A World Where Deliciousness Spreads” VersionDoraemon

Ajipon: The World Where “Pon!” Spreads Deliciousness [Official Mizkan]

A commercial showcasing how Ajipon goes well with any dish.

In the ad, they pour Ajipon over a variety of foods—salmon, takoyaki, salads, stir-fries, and fried items.

Watching the people look so happy as they eat makes you think, “It must be delicious,” and really raises your expectations!

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Hane Keisuke

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