[April 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads

FamilyMart: Strawberry Picking Draped in Famima WhiteKotaro Yoshida, Rikako Yagi

Strawberry Picking in FamilyMart White - 15 seconds

This is a promotional commercial for a limited-time fair featuring white desserts made with strawberries.

Kotaro Yoshida and Rikako Yagi, dressed in strawberry-patterned outfits, make an appearance and savor the strawberry desserts.

Yoshida’s cute performance, perfectly matched to the whimsical, fairytale-like visuals, leaves a striking impression.

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Hane Keisuke

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Job Box Mr. Box ‘Song of Job Box’ Version / ‘Dance Lesson’ VersionKoji Yakusho, Masaki Hashimoto, Shuto Inomata, Hiroki Shinozuka

[Job Box] <Mr. Box – Job Box Song Version> Part-time Job Search Ver.

[Job Box] “Mr. Box – Dance Lesson” 30-second Version

In the Job Box commercials “Job Box Song” and “Dance Lesson,” timelesz members Masaki Hashimoto, Shuto Inomata, and Hiroki Shinozuka appear, singing and showcasing a dance.

Koji Yakusho, who has been watching from outside the window, then appears to introduce Job Box.

The storyline catchily promotes it as a service that helps with job searching.

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Hane Keisuke

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Kewpie Kewpie Mayonnaise The Wind Is Visible: “River” Version / “Light” Version / “Stars” VersionNarration: Kunichi Nomura

Kewpie Mayonnaise 'You Can See the Wind – River' Version 30 seconds Kewpie Commercial

Kewpie Mayonnaise “You Can See the Wind – Light” 30-second Kewpie Commercial

Kewpie Mayonnaise “You Can See the Wind – Star” 30 seconds Kewpie Commercial

A Kewpie Mayonnaise commercial created with nature as its theme.

Alongside majestic footage of the Mississippi River and its surrounding landscapes, a poem-like narration speaks about the relationship between people and nature.

The closing tagline, “Humans merge with nature,” which appears near the end of the commercial, is also quite striking.

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Hane Keisuke

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Sumitomo Life Dollar Accumulation Vitality ‘Shitara Is Not Just Dancing’ VersionBananaman

Sumitomo Life “Dollar Accumulation Vitality” New CM: “Shitara Isn’t Just Dancing” Version (30 seconds) [Official Sumitomo Life]

This commercial uses a parody that 2010s Japanese rock fans would recognize from the opening scene alone.

The CM’s BGM is a parody version of Frederic’s 2014 signature song “Oddloop,” and Himura and Shitara recreate the music video from back then.

The contrast between “Himura, who’s just doing ___” and “Shitara, who’s not just doing ___,” comparing whether they’ve joined Vitality, is striking.

Thanks to the song’s catchiness and the memorable parody-driven direction, it’s a commercial you won’t forget after seeing it once.

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Hane Keisuke

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BYD “Experience SUPER HYBRID” ChapterMasami Nagasawa

BYD Brand Commercial: “Experience SUPER HYBRID”

This is a commercial introducing BYD’s Super Hybrid technology.

Whereas in conventional hybrid cars the motor has generally played a supporting role to the engine, in the Super Hybrid the motor takes the lead and the engine serves as support.

As a result, they emphasize that even though it’s a hybrid, it can run on electricity alone.

Expectations are rising for the debut of this new kind of hybrid with a redefined position.

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Hane Keisuke

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Google Chrome “If it’s a browser, Google Chrome | No.1 in users” edition

If it’s a browser, Google Chrome | No.1 in users (version)

This is a commercial promoting Chrome, Google’s web browser, highlighting that it has the No.

1 user base.

It emphasizes its fast performance and strong security, explaining why people choose Chrome.

It’s also impressive that the visuals—such as footage of an F1 car and a bank vault—were chosen to effectively convey the ideas of speed and security.

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Hane Keisuke

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P&G Febreze Toilet “Natural Fragrance” VersionKeita Machida, Yoshie Takeuchi, Kumi Sasaki

Febreze Toilet Use Natural Scent NEW 30 seconds

This commercial begins with Keita Machida, Yoshie Takeuchi, and Kumi Sasaki exchanging opinions about conventional deodorizers.

Complaints come up—like the scent being too strong or the products being bulky and getting in the way of cleaning—just as the new Febreze Toilet appears.

Viewers likely thought, “This could work!” as they watched the cast praise its compact, stylish look and refined fragrance.

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Hane Keisuke

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