[Famous] Compilation of Local Commercials from Across Japan
If you live away from your hometown, you’ve probably had this experience while chatting with friends or coworkers: “Huh? You don’t know that commercial?” That surprise.
Something you took for granted watching since you were a kid turns out to have been a local commercial that only aired in that region… it’s pretty startling, isn’t it? In this article, we’ve rounded up famous local commercials from around the country.
You might just encounter that nostalgic clip again.
Be sure to read to the end!
- [Kansai Region Local] A compilation of local commercials broadcast in Kansai
- [Nagoya Commercials] A Collection of Local Commercials from Aichi Prefecture
- Local commercials broadcast in Hokkaido
- Local commercials from Shizuoka Prefecture: from regional chains to souvenir ads.
- [Funny Commercials] Hilarious! Memorable Ads
- Nostalgic commercials from the 2000s: revisiting ads that left a lasting impression
- [Nostalgic Commercials] A compilation of commercials that aired in the Showa era
- [Famous] Compilation of Local Commercials from Across Japan
- Catchy commercial jingles. A roundup of those songs grabbing attention in ads!
- [From timeless classics to the latest hits] A roundup of catchy commercial songs
- Compilation of candy commercials: from the latest to nostalgic ones
- Funny commercial song. Popular funny commercial songs.
- A list of TV commercials from banks nationwide: introducing commercials that convey a sense of security and trust.
[Famous] Compilation of Local Commercials Nationwide (41–50)
Kiyosu Zakura Brewery Onikoroshi
This is a commercial that promotes Kiyosu Sakura Brewery’s Onikoroshi, a sake beloved across Japan, with a comical vibe.
The key point is enjoying the drink as if you were Nobunaga, conveying a sharp, powerful flavor that makes you feel like a Sengoku warlord.
People in suits sport topknots and perform a light, lively dance, and the whole spot unfolds with a fun atmosphere, including their changing facial expressions.
[Famous] Compilation of Local Commercials Nationwide (51–60)
Izutsu Yatsuhashi Honpo Yuko
This commercial brightly introduces Yuko, the signature confection from Izutsu Yatsuhashi Honpo and a classic Kyoto souvenir.
The unique look— a woman with a photographic face and an illustrated body—conveys a light, breezy mood as she moves.
Her constant smile throughout is an important touch, expressing not only how delicious Yuko is, but also its convenience and friendly appeal.
The segment featuring limited-edition flavors builds anticipation and heightens the excitement of visiting Kyoto.
Sapporo Senshuan Yamano Oyaji
Sapporo Senshuan Confectionery, headquartered in Sapporo, Hokkaido, is a confectionery manufacturer founded in 1921.
Its commercial for “Yama-Oyaji,” a butter-and-milk senbei sold since 1930, is one of Hokkaido’s iconic local TV ads.
The product name comes from the old term “Yama-oyaji,” which referred to bears that strutted about the mountains and fields as if they owned them, and a bear is featured on the senbei design.
The bear design—wearing skis and carrying a salmon—that also appears in the commercial helped raise the company’s profile along with the product itself.
Takemoto Piano AI Dance “Everyone Together in a Circle” Version
This is a renewed commercial that keeps the long-beloved Takemoto Piano jingle while updating the visuals with AI.
This version features a gentle arrangement of the music, matched by a surreal world where a giraffe in a tuxedo performs a relaxed dance.
The appearance of a giraffe playing the piano highlights the piano itself, while the telephone in the background underscores the desire for viewers to make inquiries by phone.
Lake Biwa Wanwan Kingdom
This is a commercial that brightly promotes Biwako Wanwan Kingdom, a theme park where you can enjoy fun times with various dogs.
The story unfolds with the appearance of a giant dog king before a small dog, and that visual conveys the grand scale of Wanwan Kingdom.
A key point is the imposing king giving a wink, which helps communicate the cuteness and fun of dogs.
Because it’s depicted in animation, it also heightens expectations about what the atmosphere is like on site.
Jewel Naito
This is a commercial that promotes Naitō Jewelers, which handles watches, jewelry, and eyeglasses, using visuals that convey a sense of luxury.
Through imagery showing women’s graceful figures and powerful expressions, it communicates the rich color and allure of jewelry with a unique sense of floating.
The content also evokes the uplifting effect of jewelry and a positive, forward-looking mood.
Ueda pawnshopSeiko Maneda
This is a commercial for Shichi Ueda, a pawn shop with locations in Nagoya City.
It emphasizes their confidence in offering high buyback prices and having a store that’s easy to walk into.
Many people think Seiko Matsuda appears in the commercial, but it’s actually the impersonation talent Maneda Seiko! Her voice and appearance are really spot-on, aren’t they?
