RAG MusicCM
Lovely commercial jingle

Heartwarming nostalgic commercial jingles: a special collection of timeless hits that take you back.

“I want to hear that commercial jingle again!” Why not start a little journey to rediscover those memories? The melodies from the TV commercials we watched as kids have a way of suddenly resurfacing in our hearts.

Even if you’ve forgotten the product or the storyline, those catchy, nostalgic phrases are surely still etched in your memory.

In this article, we’ll introduce plenty of classic commercial songs that you’ll find yourself humming along to.

Enjoy these heartwarming melodies along with the memories of those days.

Heartwarming nostalgic commercial songs. A special feature of classic hits that bring back those days (111–120)

Otsuka Pharmaceutical 'Oronamin C' TV commercial (1999)

MargaretChika Arika

Released in 1999.

A solo three-role unit by Chiaki, which spun off from Pocket Biscuits—a group itself born from the variety show “Urinari!!”.

It was featured in Otsuka’s Oronamin C commercials for six months as a tie-in.

The composite images are kind of funny.

CIDER’74Ohtaki Eiichi

Eiichi Ohtaki – Cider ’73 ’74 ’75
CIDER’74Ohtaki Eiichi

Among the many commercial songs Eiichi Ohtaki created in the 1970s, the Mitsuya Cider commercials from 1973 to 1975 were broadcast frequently, featuring a refreshingly clear voice that perfectly matched the product.

This is the 1974 version.

Jun Fubuki, who shows a cute expression, also drew attention.

How to be a GirlAmuro Namie

[How to be a Girl] (stage-MIX) | Namie Amuro | chd.
How to be a GirlAmuro Namie

It was used as the CM song for Bristol-Myers’s “Sea Breeze ’97.” The commercial was memorable for Namie Amuro speaking with a bright smile, set against her own cool singing voice.

The track was produced by Tetsuya Komuro.

Feel the windHamada Shogo

Feel the Wind / Shogo Hamada (Single/1979)
Feel the windHamada Shogo

Singer-songwriter Shogo Hamada—nicknamed “Hamasho”—scored his first hit with a 1979 commercial song for Nissin Cup Noodles.

At a time when cup ramen buyers were mostly young people, the stylish and cool track gained support and helped enhance the product’s image.

Takara Shochu Jun Legend

Kanda Riverkaguya hime

Kaguya-hime’s “Kandagawa” was released in 1973, and it became a hit thanks to lyrics that resonate as they look back on memories with a lover.

A key point is that the lyrics incorporate real experiences, and the inclusion of actual place names lends them a sense of realism.

The sound features a gentle tone that could be called the epitome of folk music, conveying both the bittersweetness and warmth of reminiscing.

As for commercial use, it was selected for the Takara Shochu Jun Legend ad featuring Kosetsu Minami, where the pairing with smiling visuals gives the impression that warmth is emphasized more than loneliness.