Compilation of candy commercials: from the latest to nostalgic ones
When you think of candy commercials, what kind of ads come to mind?
Maybe it’s the commercials with catchy theme songs and original characters you saw as a kid, or perhaps the ones you’ve seen recently featuring popular actors and idols.
In this article, we’ll showcase a wide range of candy commercials from past to present all in one place.
We’ve gathered everything from trending ads to nostalgic classics, so try searching for the commercial that caught your eye on TV or the one you suddenly remembered from long ago!
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Compilation of snack commercials: from the latest to nostalgic ones (61–70)
Royce: A Life with Nama Chocolate
This commercial, which opens with a woman arranging flowers in a stylish home surrounded by nature, is Royce’s 30th anniversary ad.
As the title suggests—“A Life with Nama Chocolate”—Royce’s chocolates are right by the side of this woman living a lovely life.
It’s the kind of commercial that makes you imagine that having Royce’s chocolate at home would let you enjoy a calm and wonderful moment, if only for a little while.
Morinaga Milk Industry PARM: “The One I Love Most. The Secret of Happiness”Yutaka Takenouchi
Yutaka Takenouchi appears as a PARM lover for Morinaga Milk Industry in this commercial, which portrays his particular devotion to the product and what he finds so appealing about it.
Instead of focusing on the taste, it deliberately highlights other aspects—his affection for niche details like the shape and the way the chocolate is coated.
He holds it up to the light to appreciate its beautiful look, then moves on to the first bite, expressing that he loves everything about it.
That final, blissful expression also subtly underscores the delicious taste, which is an important point not to overlook.
Morinaga Milk Industry MOW: “Beloved Vanilla – Public Bath” / “Ms. Kawai, Who Says ‘I Like It’ A Lot” / “Ms. Kawai Keeps Eating Even After ‘Cut’”Yumi Kawai
Set in a public bathhouse, the commercial “Beloved Vanilla: Sento” shows Yumi Kawai savoring MOW deliciously.
Her childlike innocence as she ends up lying down on the bench because it tastes so good is especially striking.
The spots titled “Kawai-san, Who Says ‘I Love It’ a Lot” and “Kawai-san, Who Keeps Eating Even After Cut” are staged as if they’re showing the filming set, and both are humorous and entertaining.
Mars Japan Limited SNICKERS 2003 Commercial
This begins with a scene where two young people sitting in office chairs with casters get bumped by another young person; it’s a commercial that aired in 2003.
When they’re bumped, they receive a Snickers bar, and that prompts the two to start speeding up while still seated in their chairs.
They pass through the station ticket gates just like that and, in the end, board a train.
The commercial closes with the narration, “Packed with power,” emphasizing that although it’s small, it’s high in calories and perfect for replenishing energy.
The fashion style—complete with large headphones, hats, and other accessories—leaves a strong impression of the early 2000s.
Mars Japan Limited Snickers 2005 commercial
This is a commercial that aired in 2005.
It starts with a man talking on the phone with a woman, who asks him, “What did you do today?” The man then begins recalling his day to a lively original tune: he ate a Snickers and played basketball, ate a Snickers and studied, then ate another Snickers and went to a club… A whole day centered around Snickers.
It’s basically a day that brings the familiar tagline, “You’re not you when you’re hungry” (in Japanese: “If you’re hungry, grab a Snickers”), to life.
Mars Japan Limited SNICKERS Adult Bitter “Paint” Version
This is a commercial styled like an interview with a man who works at a painting company.
He says, “When I get hungry, I zone out and end up making mistakes,” and in his daze he accidentally sprays paint on his boss.
The way he sprays with a blank expression—and with such force—almost feels refreshing, doesn’t it? (LOL) The first time he sprays pink paint, the second time green, and in the end he’s handed a dismissal.
Mars Japan Limited SNICKERS “PEANUTS BOY” versionIke Nwala, Hitoshi Ozawa
This is a commercial depicting a story called “Peanut Boy,” a parody of the folktale Momotaro.
The protagonist, Peanut Boy, is played by Ike Nwala, and the result is a striking video in which he sings and shows off his dance moves.
The demon that Peanut Boy defeats is played by Hitoshi Ozawa.
Despite his terrifying appearance—his face painted bright red and even sporting horns—Ozawa also breaks into a dance, making for an amusingly surreal turn of events.
With the high energy maintained from start to finish, I bet many viewers couldn’t help but burst out laughing.