Compilation of candy commercials: from the latest to nostalgic ones
When you think of candy commercials, what kind of ads come to mind?
Maybe it’s the commercials with catchy theme songs and original characters you saw as a kid, or perhaps the ones you’ve seen recently featuring popular actors and idols.
In this article, we’ll showcase a wide range of candy commercials from past to present all in one place.
We’ve gathered everything from trending ads to nostalgic classics, so try searching for the commercial that caught your eye on TV or the one you suddenly remembered from long ago!
- You've definitely heard it before! The song from the chocolate commercial
- [Nostalgic Commercials] A compilation of commercials that aired in the Showa era
- [Funny Commercials] Hilarious! Memorable Ads
- Nostalgic commercials from the 2000s: revisiting ads that left a lasting impression
- Bourbon commercials: A collection of familiar snack ads
- Pocky commercials: A roundup of memorable ads [Ezaki Glico]
- [Chocolate is…] Meiji commercial. A collection of commercials for snacks, ice cream, and dairy products.
- Summary of Calbee commercials: Snack and cereal ads featuring star-studded casts
- A must-see for people in their 30s and 40s! A roundup of nostalgic 1990s commercial jingles
- Ezaki Glico commercials. A collection of commercials for snacks, foods, and beverages.
- A collection of UHA Mikakuto commercials. Packed with ads for candies and supplements.
- Commercials by Kameda Seika: A compilation of ads for arare and senbei rice crackers.
- A roundup of Morinaga commercials. It’s a hot topic with members of Johnny’s groups appearing as well!
Compilation of snack commercials: from the latest to nostalgic ones (1–10)
meiji♡FRUITS ZIPPER “Pure feelings, with pure chocolate.” Version featuring Karen MatsumotoNEW!Karen Matsumoto
This commercial is themed around giving handmade chocolates on Valentine’s Day—conveying pure feelings with pure chocolate.
It features Karen Matsumoto handing over chocolates along with a message, and her smile alone evokes a vivid sense of deliciousness.
The cute, bright atmosphere is further lifted by the song “Hapi Choco” by FRUITS ZIPPER.
With its bouncy rhythm and bright sound, the track leaves a strong impression, directly conveying positive emotions like excitement and happiness.
Morinaga Confectionery Morinaga Biscuits “Golden Goddess” Version / “Moonlight: Live-Action Mucha” VersionKeiko Kitagawa
This commercial introduces Morinaga’s biscuit series in a calm tone, overlapping them with Keiko Kitagawa’s presence.
It showcases a wide range—from the classic Moonlight to evolved staples like the indulgent Moonlight coated in chocolate and the indulgent Choice coated in chocolate.
The dresses worn by Keiko Kitagawa are also a key point, sometimes conveying a sense of luxury and other times a cool vibe.
Her smile when she takes a bite subtly yet clearly conveys how delicious they are.
Meiji Raw: “Nice to meet you” Version / “Please remember us – Nationwide Release” Version / “A secret that can’t be called chocolate.”Yui Aragaki
This is a commercial that promotes Meiji’s new, out-of-the-ordinary chocolate—especially in its fresh form—through narration by Yui Aragaki.
Starting from the idea of imagining the first person in Japan to taste chocolate, it clearly expresses how this product differs from conventional chocolates.
By showing a richly satisfied expression when it’s tasted, it also conveys that the flavor offers a sense of comfort.
Including the line that it can’t even be called chocolate, the content emphasizes its novel, sensory experience.
Compilation of candy commercials: From the latest to nostalgic ones (11–20)
Meiji Meltykiss: “Milk Tea” Version / “Valentine” VersionNatsuki Deguchi
This commercial promotes Meltykiss, a product that symbolizes Meiji winters, returning this season with a new flavor.
Alongside the milk tea flavor, the classic varieties also appear, and the unchanged, melt-in-your-mouth happiness is expressed through Natsuki Deguchi’s presence.
With a white, snow-covered background and Deguchi wearing white, the predominantly white visuals make the soft atmosphere stand out.
Bourbon Rich Chocolate Brownie “Chocolate Mouth” VersionAmi Toma
When Ami Toma takes a bite of the rich chocolate brownie, three tiny Amis appear.
Each one introduces the appeal of the rich chocolate brownie, but the chocolate is apparently so delicious that they can only say “choco.” It’s a memorable commercial that clearly conveys just how much they’re pushing chocolate.
Glico Pocky ‘Discover Pocky’ VersionAyana Shiromoto
This commercial shows Ayana Shiromoto in a library, reading a book about the care that goes into making the chocolate used for Pocky.
Learning that the chocolate is crafted with carefully selected cocoa, she can’t help blurting out, “Wow!” Toward the end of the commercial, there’s a scene of her eating Pocky with a little girl; their heartwarming interaction leaves a lasting impression.
Lotte Ghana “I Fell in Love Today” Collaboration: Team Devoted Boyfriend’s Valentine’s Master Plan (version)Kingo Uchida, Rion Tada, Soma Abe, Megan Natsukawa, Haruto Oki, Yui Koike
This is a commercial featuring Kingo Uchida, Soma Abe, and Haruto Oki from “Today, I Fell in Love,” showing each of them handmaking Valentine’s chocolates for their respective partners.
It’s lovely to see the three of them happily crafting the chocolates while thinking of their partners.
In the latter half of the commercial, each of them is shown handing the chocolates to their partner—the joy of receiving them, and the relief and happiness of giving them, leave a lasting impression.