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Apple commercials: a roundup of ads whose appeal lies in their sophisticated direction

Apple is a company that creates digital devices with sophisticated design and UI, such as the iPhone, Mac, and iPad.

Among these, many people use the iPhone, and quite a few likely subscribe to services like Apple Music as well.

In this article, we’ll showcase a comprehensive selection of Apple commercials that many of you are probably familiar with.

Not only are the commercials captivating at first glance thanks to their refined visual beauty, but they’re also notable for their stylish background music.

We’ll also touch on the BGM used alongside the commercial footage, so please take your time and enjoy.

Apple commercials: A collection of ads featuring refined, sophisticated direction (41–50)

Apple The new iPhone SE「A15 Bionic + 5G」

The new iPhone SE | A15 Bionic + 5G | Apple

The new iPhone SE “A15 Bionic + 5G” commercial, featuring a unique story unfolding on a bus, leaves a strong impression.

The track used in the ad is “Ziplock,” produced by the artist Kumo 99.

It’s a dark, moody song that opens with sampled conductor announcements.

The powerful synths etched over a deep, booming beat are cool, and the ever-evolving sound keeps it engaging from start to finish.

If you like dubstep or trap beats, definitely give it a listen.

Apple Commercials: A collection of sophisticated and stylish ads (51–60)

Apple Privacy. This is iPhone. “Things that shouldn’t be shared”

Apple iPhone CM: “Privacy. That’s iPhone. — Some things shouldn’t be shared.” 30 seconds

A commercial where various people expose their privacy—what an impact, right? In the iPhone privacy feature ad released in September 2020, the content is so striking you might forget about the music playing, but if you listen closely, you should hear the elegant tones of strings.

The track is by Canadian music producer and singer-songwriter Lydia Ainsworth, included on her 2019 album Phantom Forest.

The original version is built around cool electronic music, but the version used in the commercial is titled “String Remix.” Unfortunately, only the instrumental plays in the ad, so be sure to check out the full track and enjoy her captivating vocals too.

Apple AirPods Pro「Jump」

AirPods Pro – Jump

The commercial “AirPods Pro: Jump” features Kengo Sugino, who became the Japanese champion in the jump rope sport known as Double Dutch.

I’m not sure whether it was out of consideration for political correctness, but it’s great to see a Japanese person appearing in a global ad.

The song used in the commercial is “Fallin’ Apart (feat.

Denzel Curry & Pell)” by Young Franco, a music producer popular in Sydney.

It’s a stylish, upbeat hip-hop track that matches perfectly with the dance featured in the ad.

Apple Gift Card “The reborn Apple gift card”

Reimagined Apple Gift Card | Apple

I’m blown away by the funky yet sophisticated sound arrangement! This piece by SASUKE, a trackmaker from Ehime Prefecture, was released in 2021 as his 10th single.

It was featured as the song for the commercial “The Reborn Apple Gift Card.” The lyrics, which convey a positive spirit of “Let’s try it one more time,” are really uplifting.

The bouncy, rhythmic arrangement matches that message perfectly, making it a track that boosts your excitement as you listen!

Apple Christmas Web Commercial 2021

Apple — Online Ad — Let the holidays begin 2021

It has a somewhat retro vibe and feels sophisticated.

It’s a track by the American pop band SAINT MOTEL, included on their 2021 album “The Original Motion Picture Soundtrack.” It was used as Apple’s Christmas commercial song.

The sound arrangement is excellent—it just makes you happy as you listen, and you can’t help but sway along to the beat.

Choosing such a stylish song is so very Apple-like.

Apple M2 chip MacBook Air “Leave it to Mac” version

Leave that to Mac, too. (CM)

The M2 chip MacBook Air: “Leave it to Mac.” The charm lies in the contrast of showcasing the latest device with an old-school soundtrack.

The song that underpins this commercial, “Nervous Like Me,” is by The Dap-Kings, a funk band based in Brooklyn.

Their musical style is similar to tracks that were frequently sampled in 1980s hip-hop, so I think it’s easy to enjoy for hip-hop fans as well.

Apple Watch: “Manage your health at a glance.”

Apple Watch Series 6 CM: "Manage your health at a glance." 30-second version

WAZGOGG is a leading DJ from the Tohoku region.

Rather than a DJ who plays music through remixes, he’s active as a DJ who competes using turntable-focused techniques.

His renowned track “YYY” was used in the Apple Watch commercial “Apple Watch: ‘A quick glance for your health.’” It’s a simple techno track, but its inorganic, mechanical-feeling melody matches the atmosphere of a commercial themed around monitoring and management.

The drop is unique as well, so be sure to listen to the parts that don’t appear in the ad.