Beer commercials. A roundup introducing beer commercials from various brands all at once!
When you go to the alcohol section at convenience stores and supermarkets, you’ll see a wide variety of beers from different manufacturers! New products are released frequently, and it’s not uncommon to see new commercials each time.
In this article, we’ll showcase a whole lineup of beer commercials from various brands all at once! The styles vary: some focus on the brewing process, some tell stories that highlight the enjoyment of beer, and others pick up on tasting impressions.
No matter which commercial you watch, if you’re a beer lover, you’ll probably think, “I want to try that…!” Take this opportunity to enjoy watching them.
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Beer commercials. A roundup introduction to beer ads from various brands! (21–30)
KIRIN Beer KIRIN Ichiban Shibori “Neighborhood Cherry Blossoms” versionNEW!Shinichi Tsutsumi, Haruka Fukuhara
This commercial features Shinichi Tsutsumi and Haruka Fukuhara as a father and daughter, gently portraying them enjoying beer during cherry blossom season.
The father’s delighted gaze as he watches his daughter take a sip of beer, along with their ensuing conversation, conveys a sense of relaxation and warmth.
The song “Les Champs-Élysées” further accentuates the soft, gentle atmosphere depicted in the visuals.
Its melody, carried by the bright tones of brass instruments, radiates kindness through the expansiveness of its sound.
Sapporo Beer SUPER STAR “Everyday Reward” VersionNEW!
This is a commercial that highlights the vision behind Sapporo SUPER STAR, co-developed by Sapporo Beer and Mizuno.
Emphasizing the collaboration with a sports brand, it conveys in a refreshing tone that they’ve achieved a non-alcoholic drink perfect for sports scenes.
It’s designed to communicate both the reassurance of being non-alcoholic and the crisp, enjoyable taste that supports everyday exercise—expressed through the actors’ facial expressions as well.
Sapporo Beer Sapporo Draft Beer Black Label Snack Elevator: “Schnitzel with Moving Green Sauce” VersionNEW!Satoshi Tsumabuki
This commercial features Satoshi Tsumabuki introducing snacks that pair perfectly with Black Label in a mysterious world called the “Snack Elevator.” The dish being made here is a Schnitzel with an inspiring green sauce, and Tsumabuki focuses intently as he takes on the cooking.
His smiles as he cooks and the happy expression when he pairs it with Black Label really build anticipation for the taste.
Sapporo Beer Sapporo Draft Beer Black Label Snack Elevator “New Sensation: Sweet and Spicy Smoked Walnut Pizza” VersionNEW!Satoshi Tsumabuki
It’s a commercial where Satoshi Tsumabuki cooks the perfect snack to pair with Sapporo Black Label, conveying how their deliciousness layers together.
The dish made here is a sweet-and-spicy smoked walnut pizza, and throughout the cooking, various appealing aspects—starting with the aroma—are highlighted.
Another key point is that when he eats and pairs it with Black Label, he doesn’t give a detailed verbal review; by conveying it through his expressions, it seems to heighten anticipation even more.
Sapporo Beer Sapporo Draft Beer Black Label Adult Elevator “Kyohei Sorita” VersionNEW!Satoshi Tsumabuki, Kyohei Sorita
This piece portrays a conversation between Satoshi Tsumabuki and Kyohei Sorita, set in the mysterious place known as the “Adult Elevator.” It explores how Sorita engages with the piano—what feelings and mindset he brings to it—and from there conveys ideas about what it means to be an adult and what growth entails.
Pay attention, too, to the expressions on the two as they drink Black Label; paired with everything they’ve been discussing, it evokes the image of a distinctly adult flavor, doesn’t it?
Sapporo Beer Sapporo Draft Beer Black Label Adult Elevator “Makoto Hasebe” VersionNEW!Satoshi Tsumabuki, Makoto Hasebe
This commercial is set in the mysterious space called the “Adult Elevator,” featuring a conversation between Satoshi Tsumabuki and Makoto Hasebe while also conveying the mature taste of Black Label.
The discussion centers on themes like life’s turning points and things they’d like to do over, prompting viewers to reflect on the attitude required to deliver results.
Pay attention to their expressions as they drink Black Label—the content evokes the enjoyment of progressing into adulthood.
Sapporo Beer Yebisu “Surpass Yebisu” VersionNEW!Hiroki Yamada
This commercial portrays the history Yebisu has built up, while expressing a strong determination to evolve it even further.
By clearly depicting scenes of the farmland, the manufacturing process, and the moment of pouring, it effectively highlights the meticulous attention to detail.
The voice of Yuki Yamada, who speaks on behalf of that dedication, also evokes a powerful stride toward the future.