Beer commercials. A roundup introducing beer commercials from various brands all at once!
When you go to the alcohol section at convenience stores and supermarkets, you’ll see a wide variety of beers from different manufacturers! New products are released frequently, and it’s not uncommon to see new commercials each time.
In this article, we’ll showcase a whole lineup of beer commercials from various brands all at once! The styles vary: some focus on the brewing process, some tell stories that highlight the enjoyment of beer, and others pick up on tasting impressions.
No matter which commercial you watch, if you’re a beer lover, you’ll probably think, “I want to try that…!” Take this opportunity to enjoy watching them.
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- [Historic Collection] Popular Kirin Beer CM Songs and Commercial Tunes
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Beer commercials. A roundup of beer ads from various companies, all at once! (31–40)
Suntory The Premium Malt’s “Premolko-chan: Classmate Story” VersionSuzu Hirose, Sairi Ito, Joe Odagiri
This is a commercial where Maruko, Tama-chan, and Hanawa-kun from Chibi Maruko-chan drink The Premium Malt’s and talk about their classmates.
It feels a bit uncanny to see their grown-up selves and adult conversation, which aren’t depicted in the main series.
The three of them look perfectly natural drinking, yet you can still catch glimpses of what hasn’t changed—like Maruko’s clumsiness and Tama-chan’s glasses.
It’s the kind of ad you can’t help but want to watch over and over.
Kirin Beer Harekaze: “A Day of Celebration, Harekaze. Year-end” version / “The Person Who Praises You” versionTeruyoshi Uchimura, Ren Meguro
This commercial showcases, through the appearances of Teruyoshi Uchimura and Ren Meguro, how the refreshing taste of Kirin Harekaze is perfect for enriching everyday life.
As Uchimura and Meguro look back on the past year, their smiles and conversation, paired with enjoying Harekaze, convey how it supports the fun in life.
The song that further highlights the positive mood depicted in the visuals is Kaze ni Naritai.
While the original track has a lively, festival-like feel, the commercial features a gentle arrangement that conveys a calm, refreshing atmosphere.
Suntory New Non-Alcohol Beer “Teaser” Version
This is a commercial for a new non-alcoholic beer product from Suntory.
A man, either practicing or in the middle of recording, takes a drink while still holding his instrument and lets out a surprised exclamation.
You’re curious about his line, “Beh?”, right? The background music is ‘Burn,’ released by Deep Purple in 1994.
It was cut as a single from the album of the same name and became a big hit in Japan.
The crisp, driving sound heightens anticipation for the new product.
Suntory The Bezels “My First BEZERS”Tadanobu Asano
This is a commercial introducing the flavor of Bezels, a new non-alcoholic drink launched in 2025.
The impactful direction, which seems to convey exactly the shock Tadanobu Asano feels after taking a sip, leaves a lasting impression after just one viewing.
The memorable song featured in the ad is Deep Purple’s signature track “Burn.” Its driving guitar riff, delivered with powerful sound, makes it an incredibly cool tune.
Asahi Beer Dry Crystal: “Surpass Super Dry in taste.”Ryusei Yokohama
This commercial expresses our commitment to pursuing the deliciousness of Dry Crystal and our desire to surpass Super Dry in taste.
It depicts Ryusei Yokohama drinking Dry Crystal, and through the change in his expression, powerfully conveys that sharpness has been achieved.
The song that fully amplifies the powerful atmosphere of the visuals is T.
Rex’s “20th Century Boy.” The boldly resonant band sound is striking, and combined with the almost throwaway vocal delivery, it creates a powerful yet refreshing vibe.
Beer commercials. A comprehensive showcase of beer ads from various brands! (41–50)
Sapporo Beer Sapporo Classic “Local Friends” VersionTaka and Toshi
In the Hokkaido-exclusive beer Sapporo Classic commercial, the duo Taka and Toshi, who are from Hokkaido, make an appearance.
This installment is titled “Hometown Friends,” and shows them reminiscing with their local friends, Sapporo Classic in hand.
The direction, which spotlights the land of Hokkaido, is particularly appealing.
The gentle background music is an original song created for the commercial, titled “Let’s Drink Here.” It’s sung by Taka and Toshi, and their unpretentious, down-to-earth vocals add an extra touch of warmth.
Suntory Kinmugi: “Hot Pot and Shiitake” / “Hot Pot and Carrot”Yutaka Takenouchi, Hana Kuroki
In this commercial, which shows Yutaka Takenouchi and Hana Kuroki each savoring a hot pot while chatting about various things, the catchphrase “Happiness is made of eating and talking” leaves a strong impression.
Indeed, sharing lots of conversation with someone important to you over a delicious meal is truly a happy thing.
The ad conveys that Kinmugi is an essential companion for such wonderful moments.