Beer commercials. A roundup introducing beer commercials from various brands all at once!
When you go to the alcohol section at convenience stores and supermarkets, you’ll see a wide variety of beers from different manufacturers! New products are released frequently, and it’s not uncommon to see new commercials each time.
In this article, we’ll showcase a whole lineup of beer commercials from various brands all at once! The styles vary: some focus on the brewing process, some tell stories that highlight the enjoyment of beer, and others pick up on tasting impressions.
No matter which commercial you watch, if you’re a beer lover, you’ll probably think, “I want to try that…!” Take this opportunity to enjoy watching them.
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Beer commercials. A roundup introduction to beer ads from various brands! (21–30)
Sapporo Beer Yebisu “Happiness, swelling. Joyful” VersionNEW!
This is a commercial that portrays a heartwarming scene of a long-awaited parent-child conversation, highlighting how Yebisu supports that warm time.
There’s a scene where, with a shogi board between them, they talk about the joy of being able to converse as parent and child; the trust that comes precisely from the few words they exchange really comes through.
The expressions when they drink Yebisu are also a key point—seeing their smiles clearly conveys a gentle atmosphere.
Sapporo Beer Otoko Ume Sour “Refreshing Ume-mazing Tasty Shiso Ume!” EditionNEW!Hiroaki Nerio, Kyoka Imamura, Minoru Dan, Shiho Sasaki
This is a commercial that clearly conveys satisfaction with the flavor by showing Sapporo’s Otoko Ume Sour being enjoyed in a variety of places.
It’s drunk in different settings—at bars, at home, and more—and each person enjoys the tartness and aroma, emphasizing a sense of refreshment.
As everyone savors the sourness, they smile, creating content that heightens anticipation for the taste.
Beer commercials. A roundup of beer ads from various companies, all at once! (31–40)
Sapporo Beer “Barley and Hops” – “Only What’s Good / Kazunari Ninomiya: The Goodness As It Is” VersionNEW!Kazunari Ninomiya
This commercial shows Kazunari Ninomiya enjoying barley and hops, and uses his impressions to straightforwardly highlight the delicious taste.
With a bright background that evokes the packaging, his smiling presence and the unadorned words that convey its appeal express a deep, nuanced flavor.
The song that further accentuates the bright mood depicted in the footage is The Jackson 5’s “I Want You Back.” Its cheerful rhythm and sound, along with the bright vocals, leave a strong impression and convey a positive feeling throughout.
Sapporo Beer Calbee Jagaimodo × Sapporo Classic “Together, with gratitude to Hokkaido”NEW!
This commercial conveys gratitude for hops and potatoes grown in Hokkaido through the vast landscapes of farmland.
It depicts, with appreciation, the idea that delicious beer and potato chips are born from the region’s rich nature, and that Calbee and Sapporo Beer are supported by it.
The music that enhances the grand yet warm atmosphere shown in the footage is “Koko de, Nomou yo.” sung by Taka and Toshi.
It’s a song that seems to portray the warmth of time spent with loved ones, and its gentle vocals convey a sense of comfort.
Kirin Beer Kirin Ichiban Shibori “Fan” VersionNEW!Tomoya Nakamura
This commercial portrays Tomoya Nakamura standing in front of an electric fan while also highlighting the taste of Ichiban Shibori that’s perfect for summer.
The moment where he makes a vocal sound as the wind hits his face is memorable, and his comical expression helps create a laid-back vibe.
The song that further accentuates the relaxed atmosphere and gentle mood depicted in the footage is “Les Champs-Élysées.” Its bright brass arrangement is a key point, and its mellow resonance conveys a sense of excitement as well.
Kirin Beer Harekaze ACTION × THE FIRST TAKE Remioromen “Together with Sakura” / “Tree Planting at Our Alma Mater”NEW!Remioromen
This commercial conveys the warmth of spring through the image of Remioromen sharing stories about cherry blossoms on THE FIRST TAKE.
It’s structured around them reflecting on the Harukaze ACTION initiative to protect cherry trees, and their sense of empathy makes it clear that it’s a positive effort.
The scenes of them sprinkling soil during a tree-planting experience are also striking, capturing the excitement of spring.
Kirin Beer Kirin Ichiban Shibori “Watermelon Splitting” VersionNEW!Tomoya Nakamura
This is a commercial that portrays Tomoya Nakamura taking on the watermelon-splitting challenge, while also promoting Ichiban Shibori as the perfect summer beer.
His comical confusion about directions adds humor, and the structure—enjoying an Ichiban Shibori after such an event—conveys a sense of relaxation.
The song that further accentuates the gently soft atmosphere depicted in the visuals is “Les Champs-Élysées.” Its strikingly festive brass arrangement stands out, and the warmth of its timbre helps communicate that relaxed feeling.