A roundup of iPhone commercials. The stylish visuals and background music are captivating.
The iPhone, Apple’s smartphone, is the model that sparked the spread of smartphones in Japan.
Known for its sleek design, functionality, and intuitive UI, it still accounts for a large share of the domestic smartphone market today.
In this article, we’ll introduce iPhone commercials that many people are familiar with.
Many of them highlight its advanced features and the device’s durability, and they’re also characterized by stylish visual production.
We’ll also touch on the BGM, known for its high-sense song selections, so if a track catches your ear, be sure to give it a careful listen.
Let’s dive right in!
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Compilation of iPhone commercials: stylish visuals and captivating background music (61–70)
Apple iPhone 13 & iPhone 13 Pro「Now in Green」
“The Jungle,” featured as the theme song for the iPhone 13 and iPhone 13 Pro “Now in Green” commercial, was released in 2021 by Oliver Malcolm, an artist born in Sweden and raised in the UK.
Its exotic, atmospheric synths leave a strong impression, unfolding over technically intricate beats reminiscent of house music.
His somewhat languid, subtly ironic vocals are another part of its appeal.
Why not check out this thrilling yet passionate piece of electronica that perfectly matches the cool vibe of the iPhone ad?
Apple iPhone X “Unlocked”
The iPhone X commercial released in May 2018 highlights its facial recognition system.
The CM song features a track called “Bang Bang” by an artist named Pate Cannon.
It might feel like an older song, but it was actually released in 2018.
Because it samples an Indian track from the 1980s, it has a distinctive texture.
Rakuten Mobile iPhone 14 Pro “The Cheapest Among Japanese Carriers!” Edition
The song used in this commercial is Queen’s classic “We Will Rock You.” Hugely popular in Japan as well, it was released as a double A-side with “We Are the Champions” and is still beloved by many listeners today.
At the time, it wasn’t that popular—reaching only No.
52 on the U.S.
charts—but because it had a long run, it seems to have gained worldwide popularity.
The intro rhythm was apparently recorded in a converted church, and choosing to record in a church really shows Queen’s refined sense of artistry.
Apple iPhone 5s “Strength” (commercial)
Robert Preston was a singer born in 1918 in Newton, Massachusetts, who also worked as a Western film and musical actor.
This is a song from 1961, reportedly created at the request of the U.S.
government to encourage children to exercise daily.
It’s similar to Japan’s radio calisthenics music and was said to be played at school assemblies every morning.
The track is up-tempo, and you can sense the differences from Japan through the sound.
It’s also unique in that it includes words like push-ups and sit-ups.
Apple iPhone SE “Unboxing Moment”
The legendary label ZE Records, known for discovering a wealth of alternative talent mainly from the late ’70s to the mid-’80s out of New York.
For those who love underground music, simply browsing the label’s discography is as valuable as treasure hunting.
One of the artists who represent ZE Records is New York–born artist Ron Rogers.
His track “Ya Ya,” included on the 1982 electro classic “Don’t Play With My Emotions,” was featured in the iPhone SE “Unboxing” commercial.
Choosing a song like this—classic Apple taste, indeed!
