RAG MusicCM
Lovely commercial jingle

Kao’s commercial song. A popular jingle.

Kao is a major manufacturer that handles a wide range of products, including detergents, shampoos, and skincare items.

Their commercials, which convey a sophisticated corporate image with a refreshing and warm feel, are pleasant to watch on their own.

In this article, we introduce the songs featured in Kao’s commercials!

We’ve gathered a wide selection, from the latest to those from a little while back.

If you’ve ever wondered, “What was the song in that commercial with that actress?” this article might just answer your question!

Find the Kao CM songs you’ve been curious about and add them to your playlist.

Kao’s commercial songs. Popular commercial songs (51–60)

Kao Biore UV Barrier Me “Even in pollen season” version

Barrier SongKito Akari

Kao Biore UV Barrier Me commercial featuring Akari Kito
Barrier SongKito Akari

This commercial lightly showcases, through animation, the effects of Biore UV Barrier Me.

It highlights that the product not only protects against UV rays but also guards against fine particles like pollen, conveying via animation that it can be used across various seasons.

Further emphasizing the light, protected feeling depicted is “Barrier no Uta,” sung by Akari Kito.

The lyrics are simple, merely introducing the product’s benefits, but the airy delivery—sprinkled with high notes—evokes a positive mood.

Kao Men's Biore THE FACE 'I love it so much I don’t want to lend it' version

Ievan PolkkaEino Kettunen

[With Japanese translation] Ievan Polkka (Finnish folk song) “Ievan Polkka” – With kana reading [Revised version available in the description]
Ievan PolkkaEino Kettunen

This commercial conveys the appeal of Men’s Biore THE FACE through the interaction between Masaki Suda and Kai Inowaki and the way they pause to think.

When Inowaki asks to borrow a face wash, Suda finds himself not wanting to lend Men’s Biore THE FACE.

In the end, the fact that he tells a lie also communicates his deep affection.

The song playing in the background of this everyday, casual exchange is “Ievan Polkka,” a traditional Finnish polka.

The polka’s light, buoyant rhythm heightens the fun and, layered with the visuals, also seems to express a sense of relaxation.

Kao Biore Facial Cleansing Foam

The Beginning SongSOTTE BOSSE

This commercial introduces how Biore’s facial cleanser addresses specific skincare concerns and what effects it delivers.

It contains serum ingredients, and you can sense the joy—reflected in the bright expressions—of being able to prevent dryness while cleansing.

The song that further emphasizes the refreshing atmosphere of the visuals is Sotte Bosse’s “Hajimari no Uta.” The combination of the powerful, resonant beat and the soaring vocals is striking, evoking an image of moving forward with a positive outlook.

Kao Biore Smooth Powder Sheets

I canInoue Sayaka

Sayaka Inoue / “I can” [Toho Gakuen Film School / Department of Promotional Video]
I canInoue Sayaka

This commercial portrays youthful scenes with Biore Sarasa Powder Sheets close at hand, cheering on people who are giving their all.

High school students devoted to their various clubs are depicted, and the many dramas they experience through their efforts are expressed in refreshing animation.

The song that further highlights the fresh atmosphere of the visuals is “I can,” written specifically for this commercial.

With a band sound accented by piano and brass, its overlap with lyrics charging straight toward youth conveys a real sense of strength.

Kao commercial songs: Popular commercial tunes (61–70)

Kao Merit PYUAN “Pure Foam” Version

dazzling tomorrowYasuda Rei

Rei Yasuda “dazzling tomorrow” Kao ‘PYUAN’ “Pure Foam” TV commercial theme song
dazzling tomorrowYasuda Rei

A Kao Pyuan commercial that highlights its gentle lather—while thoroughly cleansing, it softly envelops your hair.

The ad simply shows Ayami Nakajo using Pyuan, but the bright world-building paired with her smile clearly conveys a sense of joy.

Further emphasizing the commercial’s cheerful atmosphere is Rei Yasuda’s song “dazzling tomorrow.” Its calm sound—featuring piano, strings, and acoustic guitar—combined with her powerful vocals evokes a positive image of slowly but steadily moving forward.

Kao Merit PYUAN “Collaboration” Version

over and overYasuda Rei

Rei Yasuda “over and over” Kao PYUAN “Pure Foam” TV commercial theme song
over and overYasuda Rei

This commercial features Ayami Nakajo showcasing the glamorous appeal of Kao’s Merit PYUAN within a bright, uplifting world.

It highlights the newly redesigned bottles, and her radiant, sparkling smile layered over the colorful bottle lineup conveys a strong sense of fun.

Further emphasizing this cheerful atmosphere is Rei Yasuda’s song “over and over.” The blend of light, airy guitar tones and her resonant vocals delivers a refreshing feel.

The strong rhythm is also striking, giving the song a positive emotion—like taking confident steps forward.

Kao Merit 1988

radianceOkamura Takako

Takako Okamura - Kagayaki (Radiance/Shine)
radianceOkamura Takako

This commercial highlights the cleansing power of Merit to remove dirt and protect the scalp, conveying that this leads to brighter days.

It features Yuriko Ishida washing her hair with Merit and letting her hair flow, with her smile expressing the joy of beautiful hair.

Enhancing the refreshing atmosphere of the visuals is Takako Okamura’s song “Kagayaki” (Radiance).

The piano-centered, dazzling sound and her soaring vocals convey not only a sense of freshness but also a positive, uplifting feeling.