Kao’s commercial song. A popular jingle.
Kao is a major manufacturer that handles a wide range of products, including detergents, shampoos, and skincare items.
Their commercials convey a refined corporate image, evoking a fresh, warm feeling—just watching them can be soothing, can’t it?
In this article, we introduce the songs featured in Kao’s commercials!
We’ve gathered a wide selection, from the latest to slightly older ones.
If you’ve ever wondered, “What was the song from that commercial with that actress?” this article might answer your question!
Find the Kao CM songs you’ve been curious about and add them to your playlist.
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Kao commercial songs. Popular commercial songs (71–80)
over and overYasuda Rei
This commercial features Ayami Nakajo showcasing the glamorous appeal of Kao’s Merit PYUAN within a bright, uplifting world.
It highlights the newly redesigned bottles, and her radiant, sparkling smile layered over the colorful bottle lineup conveys a strong sense of fun.
Further emphasizing this cheerful atmosphere is Rei Yasuda’s song “over and over.” The blend of light, airy guitar tones and her resonant vocals delivers a refreshing feel.
The strong rhythm is also striking, giving the song a positive emotion—like taking confident steps forward.
radianceOkamura Takako
This commercial highlights the cleansing power of Merit to remove dirt and protect the scalp, conveying that this leads to brighter days.
It features Yuriko Ishida washing her hair with Merit and letting her hair flow, with her smile expressing the joy of beautiful hair.
Enhancing the refreshing atmosphere of the visuals is Takako Okamura’s song “Kagayaki” (Radiance).
The piano-centered, dazzling sound and her soaring vocals convey not only a sense of freshness but also a positive, uplifting feeling.
Bud of excitementYaita Hitomi
This is a commercial depicting Takashi Fujii and Otoha watching over their child, while also conveying that Merit is perfect for sweaty summer days.
A child enjoying summer to the fullest and working up a sweat, and the parents washing that sweat away with Merit to keep them comfortable—together, these scenes convey a gentle sense of happiness.
Further highlighting the tender atmosphere of the visuals is Hitomi Yaida’s “Dokidoki no Tsubomi.” The calm, piano-forward sound combined with her smile-evoking vocals really makes the happiness come through.
One OneTakagi Masakatsu
This commercial features Ayami Nakajo introducing the appeal of Merit Pyuan, which thoroughly removes dirt and helps you achieve beautiful hair.
It mainly shows her washing her hair, and the subsequent shots of her hair flowing clearly highlight the realization of that beauty.
Further emphasizing the fresh, breezy mood of her flowing hair is Masakatsu Takagi’s “One One.” Built around the piano with layered strings, the piece strongly conveys a gentle, calm atmosphere.
Le PiccadillyÉric Satie
In this Kao commercial, they interview Mr.
Trash Can and Mr.
Lightbulb about what they think is a waste.
Their answers are that refill packs for detergents and the like become trash, and that a lot of plastic is used in containers for detergents and other products.
However, the commercial goes on to show that Kao recycles refill packs and designs various containers that can reduce plastic use.
It’s a commercial introducing Kao’s environmentally friendly and sustainable initiatives.
My UniverseSHISHAMO
This commercial for Kao’s hair color brand Liese portrays the ease of use and how coloring your hair can brighten your everyday life.
Because dyeing your hair can dramatically change your overall look, it also inspires new outfit choices and makes going out even more fun.
Enhancing the positive atmosphere of the visuals is the song “Watashi no Uchuu” by SHISHAMO.
Its forward-looking lyrics and bright band sound are striking, giving courage to those who are trying to move ahead.
speedBUCK-TICK
It was released in 1991 as BUCK-TICK’s fourth single.
The song was issued as a lead single from the album “Kurutta Taiyō” and was used in a Kao “Lavinas” commercial.
The lyrics incorporate parodies of Shōwa-era kayōkyoku (Japanese popular songs).