Kao’s commercial song. A popular jingle.
Kao is a major manufacturer that handles a wide range of products, including detergents, shampoos, and skincare items.
Their commercials, which convey a sophisticated corporate image with a refreshing and warm feel, are pleasant to watch on their own.
In this article, we introduce the songs featured in Kao’s commercials!
We’ve gathered a wide selection, from the latest to those from a little while back.
If you’ve ever wondered, “What was the song in that commercial with that actress?” this article might just answer your question!
Find the Kao CM songs you’ve been curious about and add them to your playlist.
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Kao’s commercial songs: Popular CM tracks (11–20)
PIECE OF MY WISHImai Miki
This is a TV commercial for Kao’s detergent New Beads.
It shows a woman played by Yuriko Yoshitaka who whispers, “I want to be praised,” for getting out of bed on a winter morning, making it home despite the cold, and still doing the laundry.
The CM song is “PIECE OF MY WISH,” released by Miki Imai in 1993.
The song’s message—“believe in even the slightest hope and turn it into the strength to move forward”—feels like an answer song to the ad.
ResuscitationMr.Children
This commercial shows people who, upon turning 30, continue to take on new challenges, while also conveying how Attack supports them.
The efforts—and the resulting stains—of soccer player Keisuke Honda, performer Naomi Watanabe, and French chef Shintaro Ababa evoke a positive, forward-looking attitude toward challenges.
The song that further accentuates the refreshing mood of the visuals, which feel like stepping into the future, is Mr.Children’s “Sosei” (“Resurrection”).
It’s a song that portrays standing back up after a fall and continuing to challenge oneself, expressing a strong will to face difficulties.
Somedayhitomi
It was released in 1999 as hitomi’s 13th single.
The song was used in a commercial for Kao’s “Sofina Aube Rouge Dresious,” with lyrics written by hitomi.
Released about a month after the previous single, it reached No.
25 on the Oricon chart.
The Maiden with Flaxen HairShimatani Hitomi
Released in 2002 as Hitomi Shimatani’s seventh single.
It’s a cover of a song originally released by the Village Singers in 1968.
After being used as the theme song for Kao’s “Essential Damage Care” commercial in which Shimatani appeared, it became her biggest hit.
With this song, she also made her first appearance at the 2002 NHK Kohaku Uta Gassen.
GOOD TIMIN’Jimmy Jones
In this commercial, Shun Oguri plays a father in a family who often wears hoodies.
It highlights a common laundry problem: the hood part is hard to dry and can develop a damp, musty smell.
The ad promotes that Humming can solve this issue, set to music.
The background music is a parody version of “Good Timin’.” The original song was released in 1960 by Jimmy Jones and is also known for having been covered by Kyu Sakamoto.
I want to protect you ~magic of a touch~kurisu haato
A song included on Chris Hart’s first original album, “Song for You,” released in 2014.
It was featured as the NIVEA Kao original commercial song and reached No.
7 on the Oricon Weekly Chart.
It’s a soothing track that heals you with Chris Hart’s gentle, soaring vocals.
Kao’s commercial songs: Popular TV commercial tracks (21–30)
rainbow
This commercial conveys, through scenes from the Spring High School Volleyball Tournament, that dirt is inseparable from sports—and that Attack laundry detergent removes it, supporting the power to keep pushing forward.
It portrays athletes who didn’t get the results they hoped for, expressing a message of washing away their frustration and turning it into resolve to keep challenging themselves.
The music amplifies the tender, bittersweet atmosphere of the visuals: a piano rendition of the children’s song “Niji” (Rainbow).
Precisely because it’s performed solely with the gentle timbre of the piano, it leaves a quietly penetrating impression that closely accompanies and soothes their frustration.