[March 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads

BYD “Experience SUPER HYBRID” ChapterNEW!Masami Nagasawa

BYD Brand Commercial: “Experience SUPER HYBRID”

This is a commercial introducing BYD’s Super Hybrid technology.

Whereas in conventional hybrid cars the motor has generally played a supporting role to the engine, in the Super Hybrid the motor takes the lead and the engine serves as support.

As a result, they emphasize that even though it’s a hybrid, it can run on electricity alone.

Expectations are rising for the debut of this new kind of hybrid with a redefined position.

expand_lessRaise the rankingexpand_morelower

Hane Keisuke

Report a problem

au povo “Shall we start povo? Choose only what you use” versionNEW!

Now airing on TV: “Starting povo? Choose only what you use” (version)

This commercial clearly promotes how, with povo, you can choose your monthly data allowance based on how much you use.

It opens with a bar graph comparing monthly smartphone bills, raising the question that the male protagonist’s phone bill might be too high.

Then it briefly explains povo’s pricing structure, emphasizing that you can pick only what you use, so you can save on your phone bill appropriately with a waste-free plan that fits you perfectly.

Paired with a parody song set to “The Bear Went Over the Mountain,” it’s a very friendly and easy-to-understand commercial.

expand_lessRaise the rankingexpand_morelower

Hane Keisuke

Report a problem

Amazon Key Even if you don’t unlock it yourself. “Wild Bird Photography” version / “Life with Amazon Key” version / “Domino Toppling” versionNEW!

Amazon Key Even if you don’t unlock it. Wild Bird Photography Edition

Amazon Key: A life with Amazon Key

Amazon Key Even if you don’t unlock it yourself. Domino effect edition

This commercial introduces the convenience of Amazon Key, which grants delivery personnel temporary authorization to unlock an auto-lock.

It depicts three different scenarios showing how, even in apartment buildings with auto-locks, packages can be left at the front door when you’re not home or when your hands are full inside.

The ad not only conveys its convenience, but also includes small on-screen disclaimers that address security concerns, emphasizing that it’s a service you can use with peace of mind.

expand_lessRaise the rankingexpand_morelower

Hane Keisuke

Report a problem

Mitsubishi Electric “Keeping Society Moving” versionNEW!

Keeping Society Moving - 60 Seconds

This commercial spotlights Mitsubishi Electric’s wide-ranging initiatives—from artificial satellites and factories to railways—and highlights how they support society.

The key point is the effort that underpins everyday life, and the smiles born from that dedication convey a strong sense of human connection.

Amplifying the uplifting, grand atmosphere depicted in the footage is MISIA’s “A Story That Goes On Forever.” The song carries a gentle, warm feel, and when paired with her powerful vocals, it evokes an even more positive tone.

expand_lessRaise the rankingexpand_morelower

kappamaki

Report a problem

Mitsui Sumitomo Bank Olive “What Are Fees?” VersionNEW!Toru Dommae (Long Coat Daddy)

[Olive] “What Are Fees?” 60 Seconds

This commercial promotes the fact that SMBC’s Olive has no fees, through a drama starring Domae from Long Coat Daddy.

It depicts various fees that arise in everyday life, exploring the reasons why fees are charged and expressing gratitude that accompanies them.

It also shows how it becomes increasingly hard to accept certain fees, conveying the message that such considerations aren’t necessary if the fees are free.

expand_lessRaise the rankingexpand_morelower

kappamaki

Report a problem

JAL 2026 WORLD BASEBALL CLASSIC “Samurai” VersionNEW!Shohei Ohtani

JAL 2026 WORLD BASEBALL CLASSIC™ “Samurai” Version 30 Seconds

Shohei Ohtani, who has appeared in JAL ads for some time, is featured in a new support commercial for Samurai Japan, expected to shine with the WBC coming up in 2026.

True to the theme, Ohtani dons samurai attire and swings a sword as he declares, “Now, let’s battle,” which looks incredibly cool.

It really raises expectations for Samurai Japan’s performance in the WBC!

expand_lessRaise the rankingexpand_morelower

Hane Keisuke

Report a problem

JCB Debit “My New Life” Version / “My New Life (Male)” VersionNEW!

JCB Debit “My New Life” 30-Second Version

JCB Debit “My New Life” 30-second version

Two people who’ve just started a new life appear, and it portrays what their new lives are like and how to manage money well.

They’re both enjoying the long-awaited start of their new lives, but each stumbles when it comes to managing their finances.

That’s where JCB Debit is introduced.

It’s promoted as a convenient way to pay while preventing overspending.

expand_lessRaise the rankingexpand_morelower

Hane Keisuke

Report a problem