[March 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads

For Google Search: Google “Sauna” version / “Quick Question” version / “Seoul Trip” version / “Ask Anything” version

If you’re searching, Google | Sauna Edition

For searches, Google | Little Questions Edition

If you’re searching, Google | Seoul Travel Edition

For searches, Google | Ask anything version

This commercial clearly introduces, with concrete scenarios, how Google Search can be used conveniently.

It suggests ways to use it that go beyond simply looking up information—like searching for places near your current location or having AI answer small questions and help with detailed travel plans.

After watching this ad, many people probably found themselves thinking, “What would I ask?”

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Hane Keisuke

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USJ 25th Anniversary “Declaration” VersionTakumi Kitamura

[25th Anniversary] TV Commercial - Declaration | USJ

Prompted by the opening announcement, Takumi Kitamura and the other cast members dash toward USJ in this setup.

As one of the 25th anniversary commercials, it conveys the excitement of USJ that lets you forget the everyday.

It’s a spot that perfectly embodies the NO LIMIT! tagline.

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Hane Keisuke

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Sapporo Beer SORACHI 1984: “New Year’s Greetings from the Brand, 2026”

New Year’s greetings for 2026 from the SORACHI 1984 brand

As a New Year’s greeting from SORACHI 1984, this commercial shows scenes of a prayer ritual and SORACHI being enjoyed at shops.

It follows the story of receiving a blessing at Kamifurano Shrine and delivering an ema imbued with those wishes to certified retailers, conveying a commitment to energizing the brand.

The ema bear the phrases “Many customers” and “Prosperous business,” whose clarity makes the message feel warm and approachable.

Including the beautiful glow after the beer is poured, the content also seems to evoke expectations for its flavor.

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kappamaki

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Mister Donut × GODIVA “A day you’re allowed to spoil yourself.”Mio Imada

Mister Donut × GODIVA “A day when it’s okay to indulge.”

Lining up donuts on the living room table, picking one up, and bringing it to your lips… This commercial, which captures that kind of happy moment, introduces a collaboration product with GODIVA.

The on-screen message—“It’s okay to have a day where you spoil yourself once in a while”—and Mio Imada’s smile as she takes a bite of a donut are especially striking.

It’s a simple production, but it really makes you want to go to Mister Donut.

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Hane Keisuke

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Mercari ‘Mini-Mel Debut’ VersionDaisuke Sakuma

Mercari “Mini-Meru Debut” version, 15 seconds

This is a commercial featuring Daisuke Sakuma introducing the idea that unexpected things can sell on Mercari.

It gives examples like empty cans, screws of unknown origin, and a single earbud after losing the other one, explaining that even items that seem like junk at first glance can sell on Mercari.

After watching the ad, some viewers may have thought, “Oh, maybe I could sell that too,” as they remembered unused items lying around at home.

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Hane Keisuke

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Lifenet Life Insurance “Level X (10) Insurance” EpisodeRuka Matsuda, Hiroki Iijima, Tetsuya Iwanaga, Hayato Onozuka

Released January 11, 2026! 30-second version [Limited Time] LIFENET Insurance Official Web CM “Level X (10) Insurance Edition”

This is a cancer insurance commercial featuring four actors who co-starred in Kamen Rider Ex-Aid.

In addition to highlighting the product’s appeal, it also encourages viewers to periodically review their insurance coverage.

The Kamen Rider-style direction is striking, and it became a hot topic among fans.

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Hane Keisuke

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Recruit SUUMO “Mr. Fukuhara’s Sofa Stroll” / “Hey, Are You Listening?”Haruka Fukuhara

Mr. Fukuhara’s Sofa Stroll, 15 seconds | [Official] SUUMO

SUUMO: Hey, are you listening? — 60 seconds | [Official] SUUMO

This commercial showcases, in various ways, how SUUMO lets you find your favorite place from a wealth of listings—by narrowing down on a map or filtering by rent.

In the “Ms.

Fukuhara’s Sofa Stroll” version, the sofa Ms.

Fukuhara is sitting on shoots straight outside, and she searches for properties around town.

In contrast, in the “Hey, are you listening?” version, Ms.

Fukuhara eagerly tells her partner how convenient SUUMO is for apartment hunting, but he seems too absorbed in getting ready to listen.

However, when she presses him—“Hey, are you listening?”—he recites all the SUUMO features she mentioned at a blistering pace.

That unexpected twist, where he seemed not to be listening but actually was, makes for a memorable ad.

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Hane Keisuke

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