[April 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads

AJINOMOTO Smart Salt Knorr Fluffy Egg Soup 30% Less Sodium “Soup SONG” Version

Smartsalt “Knorr® Fluffy Egg Soup 30% Less Sodium” TV commercial Soup SONG version 30 seconds

In a commercial introducing a fluffy egg soup you can enjoy just by adding hot water, the product’s features are presented in song.

This time, a version with 30% less salt is highlighted, appealing to its charm as both gentle on the body and delicious.

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Hane Keisuke

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Nippon Life Nissay “You Can Do It If You Try” Mr. Kinami: “Job Fulfillment” version / “Image of Working” versionHaruka Kinami

Nissay’s “You Can Do It, Kinami-san” Work Motivation Edition

Nissay’s “You Can Do It, Kinami-san: Working Image” Edition

This is a series of commercials featuring Haruka Kinami appearing as a Nippon Life employee.

In the “Sense of Fulfillment at Work” spot, it portrays the fulfillment she feels as she connects with people in the local community through her job, and in the “Working Image” spot, it depicts how she balances parenting and work.

The commercials do a great job of conveying what the atmosphere of working at Nippon Life is like.

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Hane Keisuke

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Nissan Serena “Everyone, toward what makes you obsessed.”

[Serena] TV commercial: “Everyone, toward what you’re passionate about.”

This commercial conveys the comfortable driving experience of Nissan’s Serena through the lens of a family outing.

The scene depicted is the ride home after a day out; the sight of the children sleeping hints at the vehicle’s stable ride.

The smiles of the two adults watching over them suggest that this is a car that reliably supports the making of family memories.

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kappamaki

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Rakuten Mobile iPhone 17: “The Center-Frame Front Camera Reconnects Grown-Ups” Edition

[Rakuten Mobile × iPhone 17] The Adult Reunion Connected by the Center-Frame Front Camera

This commercial conveys the features of the iPhone 17, which is also available through Rakuten Mobile, by showcasing fun moments with friends.

It highlights the photography capabilities, clearly communicating how memories can be beautifully preserved.

The message suggests that the beauty of the photos makes memories more vivid and helps when looking back on them.

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kappamaki

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Shiseido AQUALABEL “High-Moisture Pore Care All-in-One” Versionapricot

AQUALABEL “High-Moisture Pore Care All-in-One” 15-Second Spot | Shiseido

An all-in-one cosmetic that provides moisturizing and pore care is being introduced.

By presenting the ingredients that serve as the source of its effects, the message becomes more convincing.

In visuals centered on a red package design, An’s white, radiant skin is particularly striking.

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Hane Keisuke

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Ryukakusan Ryukakusan Throat Refreshing Tablets “Even for a Geisha’s Throat (Lychee Appears)”Kimi Isamu

[CM] Ryukakusan Throat Refreshing Tablets “Even for a Geisha’s Throat (Lychee Appears) Edition” Ryukakusan Co., Ltd.

This is an impressive commercial featuring Shinbashi geisha Ms.

Kimii, who performs a dance.

By showing her swiftly taking out a Ryukakusan tablet from within her kimono, it highlights how smartly one can care for the throat.

It also introduces that Ryukakusan is used for the throat care of geisha.

The background music is “Yoi Machigusa,” performed by flutist Ryuta Fujii and erhu player Huo Xiaojun.

Released in 1917, the poignant melody lingers in the heart.

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Hane Keisuke

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Google Pixel 10 “Super-Res Zoom Pro” / “Create 4-Panel Comics with AI” / “Study for Quizzes with AI”Masao Hashimoto, Shuuto Inomata, Taiki Shinozuka

Google Pixel 10: Super-Resolution Zoom Pro Edition

Google Pixel 10: 4-Panel Manga Created with AI

Google Pixel 10: Studying for quizzes with AI

It shows Masao Hashimoto, Shuto Inomata, and Daiki Shinozuka from timelesz mastering the Pixel 10.

In addition to the camera’s Super Res Zoom, it highlights various ways they’re putting it to use, like creating four-panel comics and quizzes with Gemini.

Seeing these examples can spark your imagination, making you think, “If it were me, I’d use it like this,” which is pretty fun, right?

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Hane Keisuke

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