[April 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads

JICA Overseas Cooperation Volunteers: ‘We Asked What Comes After – Producing the Forests’ EditionAlice Hirose

JICA Overseas Cooperation Volunteers CM “We Asked What Comes Next” Forest Production edition

This is a commercial featuring Alice Hirose interviewing a woman who served as a JICA Overseas Cooperation Volunteer.

The woman, who provided environmental education in Cambodia, says she was reminded of how wonderful Japan is for allowing people to live so close to forests.

After returning to Japan, she got involved in producing aromatherapy products to help people feel more connected to forests.

It’s a lovely story of how her volunteer work has borne fruit in a different form.

The commercial ends with information about recruitment for spring 2026.

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Hane Keisuke

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Nitori “A compact 10 kg drum-type washer-dryer that won’t make you give up on placement” version

Don't give up because of space: a compact 10 kg drum-type washer-dryer

This is a commercial introducing the appeal of Nitori’s drum-type washing machine.

It opens by highlighting the price, emphasizing that it’s under 90,000 yen as a “thank-you for the big hit” price.

It then mentions that it can dry clothes in 60 minutes, features an automatic cleaning function, and also notes its compact body and reliable five-year warranty.

All of its advantages are packed into just 15 seconds.

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Hane Keisuke

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Nissan: “A Car That Really, Really Hits You in the Heart”Ryohei Suzuki

[Company] TV Commercial: “A Car That Really, Really Hits You in the Heart”

“Cars should make your heart race!” says Ryohei Suzuki passionately.

He says that while cutting-edge technologies like electric vehicles and self-driving are great, cars still need that uniquely thrilling feeling that stirs your soul.

It starts with a scene of him speaking in front of a Fairlady Z, and then he expresses that excitement with wordless sounds as he drives.

Many car enthusiasts can probably relate deeply to what he’s saying, don’t you think?

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Hane Keisuke

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Dior Bamboo House “with Yuko Araki” version / “with Takumi Kitamura” versionYuko Araki, Takumi Kitamura

Dior Bamboo House with Yuko Araki

Dior Bamboo House with Takumi Kitamura

This is a commercial depicting Yuko Araki and Takumi Kitamura as they go to see what Dior’s new building is like.

It portrays their anticipation for the place and scenes of getting ready, while also expressing how Dior’s products support their outing.

By showing only the preparation scenes, it heightens the sense of anticipation for the destination all the more.

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kappamaki

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Dior celebrates the Year of the Horse

Dior celebrates the Year of the Horse

This commercial presents a mysterious story starring a foal, shown through distinctive animation.

It depicts the foal aiming for its friend, the moon, and the gradual closing of the distance conveys a gentle atmosphere.

Because the visuals use soft tones throughout, it also gives the impression that Dior’s color palette is being highlighted from there.

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kappamaki

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MINI Countryman “If it’s just as you imagined, it’s boring. People and cars alike.” EditionILMARI, Mayumi Sada

If it’s just as you imagined, it’s boring. People and cars alike. | Experience the allure of the MINI Countryman. Produced by “OCEANS” and “Otona MUSE” | MINI JAPAN

This commercial highlights the comfort of MINI by showing it driving through various scenes, from snowy roads to city streets.

It portrays comfort in multiple ways: the powerful stability to navigate snowy conditions and the ample cargo space that lets you stow shopping bags with confidence.

The relaxed expressions of the passengers also convey a sense of reassurance.

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kappamaki

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Asahi Beer Maruefu “One Black, Two Maru One-Third” EditionKyoko Yoshine

Maruefu Web CM “1 Kuro, 2 Maru One-Third” Version 15 Seconds Kyoko Yoshine

A one-third blend made by mixing Asahi Draft Beer Black and Asahi Draft Beer Maruefu in a 1:2 ratio.

Kyoko Yoshine takes a sip and highlights its mellow flavor with a toasty aroma.

The commercial also announces that this one-third blend will be released for a limited time as a product.

It’s a striking ad presented with a gently soothing song.

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Hane Keisuke

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