Pocari Sweat commercials: A collection of ads that evoke summer and youthful vibes.
Otsuka Pharmaceutical’s sports drink, Pocari Sweat, has been producing commercials since the 1980s, and we still see new ones every year.
Featuring invigorating direction—like summery scenes set against the ocean or youth-filled stories centered on school clubs—Pocari Sweat’s commercials are known for stirring your emotions.
The cast and the background music used in the ads also draw attention as key attractions.
In this article, we’ll introduce all the Pocari Sweat commercials produced to date, so don’t miss this opportunity to check them out.
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- A roundup of Odds Park commercials: ads that captivate with their meticulous direction
Pocari Sweat commercials: A collection of ads that capture the feeling of summer and youth (41–50).
Otsuka Pharmaceutical Pocari Sweat “Our Now” Edition

A web movie titled “Our Now” supports high school students aiming for the All-Japan High School and Junior High School Cheerleading Championships.
The song “Daijoubu” (“It’s Okay”) by Marcy, a rock band popular especially among younger generations, released in 2023, has been featured.
Its lyrics offer encouragement to students who sometimes waver or pause but keep striving, set to a brisk and refreshing band sound.
It’s a cheer song filled with a warm message that gently embraces the hearts of students dedicated to their club activities.
Give a listen to this Pocari Sweat commercial song, which perfectly matches the youth-themed visuals and music.
Otsuka Pharmaceutical Pocari Sweat “Debut” version

The song that played in the Pocari Sweat “Ion Water” commercial, the “Appearance” version featuring Kyoko Fukada, is an original track by Aqualung, the stage name of British singer-songwriter Matt Hales.
The gentle acoustic guitar tones combined with Aqualung’s delicate falsetto create a dreamy, floating feeling.
The word “ion” evokes a soothing effect, and this calm number seems like it could softly ease away the fatigue of a long day.
Otsuka Pharmaceutical Pocari Sweat web movie “Work Up a Sweat” edition

This Pocari Sweat commercial features Hatsune Miku and others, who served as Pocari Sweat ambassadors in 2020.
The CM song was produced by creator Giga, known for the explosive hit “BRING IT ON feat.
Kagamine Rin & Len.” The commercial conveys the idea of practicing proper sweating while drinking Pocari Sweat to build a body that can withstand the summer heat.
The result is a poppy, refreshing track that perfectly matches the CM’s message.
Otsuka Pharmaceutical Pocari Sweat “The Little Mermaid: When Love Begins” Edition

The CM song for Pocari Sweat Ion Water featuring Kyoko Fukada as a mermaid is sung by Shanita, a singer active on the global stage.
Shanita is a highly skilled vocalist who has even joined major artists on their world tours.
In the commercial, she performs a cute, poppy song that perfectly matches the whimsical, fairy-tale world where a mermaid appears.
While the track itself is an original song made for the CM, her expressive performance leaves a strong impression in just a few dozen seconds, making you want to listen to more of Shanita’s music!
Otsuka Pharmaceutical Pocari Sweat “Bonds – From Parent to Child – Winter” Version

In the Pocari Sweat commercial featuring Chisato Moritaka, a song arranged from the English folk tune “Home, Sweet Home” is used.
The vocals are performed by SHANTI, who is active mainly as a studio singer and lyricist, and Ayumu Yahaba, who primarily performs at jazz-oriented live venues.
Their gentle harmonies, carried by the warm tone of the piano, deliver exquisite comfort to the heart.
The piece has been used in many contexts—such as the film “The Burmese Harp” and the NHK morning dramas “Gegege no Nyobo” and “Massan”—so many of you have probably heard it before!
Otsuka Pharmaceutical Pocari Sweat “But I Saw You” Version

This is the song used in Pocari Sweat’s commercial “But Then I Saw You,” which drew attention for its striking footage of actress Sena Nakashima sprinting through the scene.
The CM itself gained popularity for its highly creative visuals, but in fact, the track used was also by an incredible unit.
The song is by A_o, a duo consisting of BiSH’s Aina The End and ROTH BART BARON.
I didn’t realize it at first, but once you know that, you can definitely hear it—it’s Aina’s voice! Her mature vocals over a simple acoustic guitar accompaniment reveal a slightly different charm from her usual style.
It’s a must-listen, both for Aina’s fans and for those who aren’t yet familiar with her.
Otsuka Pharmaceutical Pocari Sweat web movie: ‘Today Is Perfect for Pocari!’

This is the song that plays in Pocari Sweat’s web movie “Today Is a Perfect Pocari Day!”, sung by Leo/need, a unit from the game Project SEKAI COLORFUL STAGE! feat.
Hatsune Miku.
Composed by Orangestar, the track perfectly suits the band-themed unit, evoking a strong sense of summer freshness and youth.
While highlighting hydration with Pocari Sweat, the visuals of the Leo/need members enjoying summer align with the music, further enhancing its refreshing atmosphere.


