As summer approaches, we start seeing more and more commercials for summery products—everything from soft drinks to sunscreen and deodorant.
These ads often feature summery scenes like blue skies and the ocean, or coming-of-age stories starring students in school uniforms, all designed to evoke the feeling of summer.
Of course, the music often matches the season too, with many songs that have become summer staples.
In this article, we’ll introduce a wide selection of songs used in those summer commercials all at once.
We’ve picked out everything from slightly older, nostalgic ads to ones currently on air, so take your time and enjoy!
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[Summer Tunes] A roundup of songs featured in summer commercials (1–10)
TRICOIwatatakanori

In the Aichi Toyota commercial featuring Takanori Iwata from Sandaime J SOUL BROTHERS from EXILE TRIBE, he announces from inside a radio car that Aichi Toyota is celebrating its 90th anniversary.
Despite his gentle narration, the upbeat background track really stands out! The song is Iwata’s solo track “TRICO,” set for release in August 2025.
In addition to lyrics that depict a blazing summer, the sea, and passionate romance, its uplifting, high-energy sound makes a strong impression.
It’s a perfect, straight-down-the-middle summer song that we highly recommend.
Glaring Summernaniwa danshi

This commercial shows the members of Naniwa Danshi fully enjoying Round One—bowling, karaoke, Spo-cha, and even crane games.
Playing in the background of their smiling, fun-filled scenes is “Gira Gira Summer,” digitally released in June 2025.
The lyrics depict a determination to make the most of summer.
Paired with a refreshing melody line, it’s a track that really gets you pumped just by listening.
Backseat[Alexandros]
![Backseat[Alexandros]](https://i.ytimg.com/vi/FRWnF9Hmqsg/sddefault.jpg)
This clip, which shows [Alexandros] performing on a school gymnasium stage, is a collaboration commercial between Pocky and [Alexandros].
The performance scenes are featured prominently, almost like a music video, so not only fans of the band but anyone who likes Japanese rock likely found themselves captivated.
The song performed in the commercial is a single released in 2024.
Vocalist Yohei Kawakami has said he wrote the lyrics after hearing about a friend’s heartbreak, and the lingering attachment portrayed in the lyrics is truly moving.
Although it’s a breakup song set in summer, it’s marked by [Alexandros]’s signature refreshing guitar-rock sound and Kawakami’s gentle vocals.
It doesn’t carry a gloomy mood; instead, it’s a calm track that naturally encourages you to look forward.
Slow & EasyHirai Dai

This Pocari commercial features Yo Yoshida and Rio Suzuki having a gentle, natural exchange that feels like a real mother and daughter.
This time, the conversation unfolds with a Hawaii theme, and along the way it highlights how Pocari is perfect for staying hydrated in hot weather.
The two wear aloha shirts, creating a distinctly Hawaiian vibe, and the BGM also conveys a mellow, island-like feel.
The song is Dai Hirai’s signature 2015 release, “Slow & Easy.” While painting a picture of a peacefully sunny summer day, it sings, “Let’s take it slow without rushing,” suggesting that doing so helps us feel everyday happiness even more.
It’s a track that helps you relax—not just because of its mellow sound, but also thanks to its lyrics.
Fire◎Flowerhalyosy

It’s a commercial introducing McDonald’s limited-time Spicy Chicken McNuggets that basically plays like a collaboration with the Vocaloid classic “Fire◎Flower.” The visuals show lyrics over illustrations of characters holding Spicy Chicken McNuggets, making it look just like a Vocaloid music video.
The background music is a parody version of “Fire◎Flower.” “Fire◎Flower” is a song created by halyosy in 2008, sung by Kagamine Len.
As the title suggests, it’s themed around fireworks, and the lyrics express the protagonist’s feelings of love.
You are 1000%.PEDRO

This commercial features Yuriko Yoshitaka reintroducing the delicious taste of Aisu no Mi for people who have the wrong idea about it.
From the middle of the ad, it emphasizes—set to music—that it’s a richly flavored gelato.
That song is actually a parody of Omega Tribe’s 1986 signature track “Kimi wa 1000%”! What’s more, the cover is performed by PEDRO, the solo project of Ayuni D, formerly of BiSH.
It’s a lavish cover that carries a different vibe from the original while still evoking the nostalgia of the ’80s.
MY GENERATIONGENERATIONS from EXILE TRIBE

In this memorable, music-video-like concept, the GENERATIONS members split into two groups that are filmed separately and then converge right before the chorus, delivering their performance on the turf of a racecourse.
It’s a commercial promoting the Japanese Derby.
Under a clear blue sky and on lush green grass, their confident singing and dancing absolutely dazzle.
The song featured in the CM is “MY GENERATION,” released in May 2025.
Set in summer, its lyrics depict a steady, forward-looking stride.
Along with the season’s refreshing vibe, it’s a highly recommended cheer song that gives you a sense of momentum.


![[Summer Tunes] A roundup of commercial songs featured in summer ads](https://i.ytimg.com/vi_webp/K9OVLq8fmTw/maxresdefault.webp)
