[Summer Tunes] A roundup of commercial songs featured in summer ads

You are the sun.UNICORN

Unicorn “You Are the Sun” music video

It’s included on Unicorn’s 12th album, “Iegajakejoro.” It was used as the commercial song for Shiseido’s ANESSA.

Okuda sings the chorus, while Kawanishi and ABEDON handle the A melody.

For the A melody’s vocal chorus, everyone supposedly sings imitating Kawanishi’s style.

Swaying feelingsZARD

Pocari Sweat commercial (1993) — “Yureru Omoi” – ZARD, Sae Isshiki

When it comes to iconic artists who produced numerous hit songs in Japan’s music scene from the 1990s to the 2000s, ZARD immediately comes to mind.

Their song “Yureru Omoi” was featured in a Pocari Sweat TV commercial in 1993.

The imagery of playing under the blue sky and by the sea, then refreshingly drinking Pocari Sweat, is unforgettable.

As one of ZARD’s signature tracks, this song portrays the bittersweet feelings of summer love and sincerely expresses the emotions and thoughts felt amid various uncertainties.

Summer, don’t stop—You’re Romanticflumpool

flumpool “Don’t Stop, Summer ~You’re Romantic~” Music Video

It was also used as the TV commercial song for Sky PerfecTV’s 2015 J.League.

Under the summer sun, players chase the ball with all their might, dripping with sweat—this song fits that scene perfectly.

The gentle lyrics seem to cheer you on, saying, “Believe in yourself and give it your all!” and the melody, firmly along the royal road of Japanese pop, is superb.

It’s a song I want to hear at a big festival, working up a good sweat.

Be sure to check out the music video too—it’s full of highlights, including the members getting splashed with paint in their image colors!

I can see you againKetsumeishi

Yuri Ebihara “ANESSA” SHISEIDO commercial 30 seconds Ketsumeishi “I Can See You Again”

Released as Ketsumeishi’s 18th single, it was used as the commercial song for Shiseido’s ANESSA.

Yuri Ebihara appears in the commercial and also in the song’s music video.

The video was filmed at Konami-tsuki Beach and Chuo Beach in Onjuku, Chiba Prefecture.

Nagisasupittsu

Spitz / Nagisa

It was used as the theme song for Ezaki Glico’s “Pocky Saka Koi Monogatari” and Subaru’s “Forester” commercials.

Apparently, the working title was “Tanabata,” suggesting it was conceived with July 7 in mind.

You could say it’s a perfect song for summer.

It’s popular with people of all ages, so if you haven’t heard it yet, give it a listen.

Adhesion☆NIGHTYabai T-shatsu Yasan

Yabai T-Shirts Yasan – “Collusion☆NIGHT” Music Video

Your eyes are drawn to the flashy title “Yuchaku☆NIGHT.” This is a high-energy love song by the popular band Yabai T-Shirts Yasan, known for their comical lyrics and fast-paced tempo.

The song was featured in Sprite’s TV commercial “Shunkan Dive.” The lyrics cheer on a couple in a good relationship from Yabai T-Shirts Yasan’s point of view, but what stands out is how they transform that into uniquely comical, highly free-form wording.

From the guitar break to the final chorus, it really ramps up and gets you hyped!

Midsummer SunŌhara Sakurako

Sakurako Ohara – Midsummer Sun (Music Video Short ver.)

This is the third single by singer Sakurako Ohara, who drew attention for making her simultaneous debut as an actress and singer after being chosen as the heroine of the film The Liar and His Lover.

Used as a commercial song for Colopl’s White Cat Project, the track features an arrangement that evokes a touch of nostalgia and a transparent, lingering vocal.

The brisk, driving beat and delicate acoustic guitar tones conjure up the season of summer—refreshing yet intense.

With its fresh, radiant sound that heightens anticipation for the summer ahead, it’s a cute pop tune.

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Hoshino Takashi

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