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[October 2025] Trending New Commercials

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

Have you ever found yourself captivated by a commercial while watching TV or browsing online? In October 2025 as well, memorable ads featuring buzzworthy actors and celebrities, striking music, and unique direction are appearing one after another.

In the ever-evolving world of advertising, even brief spots can deliver surprise and emotion.

In this article, we’ll showcase plenty of the latest commercials.

You’re sure to find information on that ad you’ve been curious about, so take your time and enjoy.

[October 2025] Trending New Commercials (161–170)

KOSÉ Maruho Pharma Carte HD “Skin That Holds Onto Moisture” VersionMikako Tabe

Carte HD Winter 2025: Moisture-Locking, Long-Lasting Hydrated Skin Edition

This commercial uses Mikako Tabe to highlight how Kose’s Carte HD thoroughly cares for dry skin and keeps it moisturized.

It opens with her looking in the mirror with a serious expression; then she uses Carte HD and gradually starts to smile, conveying a tangible sense of effectiveness.

As the visuals brighten and the ingredients are explained, the overall imagery depicts a shift toward positive feelings.

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LION Dent Health DX Premium ‘Power of the Gums’ VersionYutaka Matsushige

Dent Health DX Premium 'Power of the Gums' Version / 30 seconds / LION

This commercial features Yutaka Matsushige powerfully telling us that Denthealth DX Premium draws out the gums’ natural strength.

While depicting what kind of power gums possess, it also shows which ingredients enhance that power.

The images of radiant gums and Matsushige’s smile upon seeing them convey that the product delivers positive effects.

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Panasonic Skin Act Steamer EH-SB50/EH-SB30 “Minami Tanaka” VersionMinami Tanaka

Panasonic Skin Act Steamer EH-SB50 / EH-SB30 Minami Tanaka Edition [Panasonic Official]

This is a commercial that showcases the effectiveness of Panasonic’s Skin Act Steamer, highlighted through Minami Tanaka using it.

It features close-up shots of her skin, using its radiance to convey how much hydration the device provides.

A major point is her gentle smile after use, which suggests that the effects on her skin lead to a sense of confidence.

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Lotte Premium Ghana: Dramatic Single PieceTakuya Kimura

Lotte Premium Ghana TV commercial “Dramatic Single Bite” 15 seconds (5 varieties) Takuya Kimura

This commercial highlights the sense of luxury conveyed through Takuya Kimura’s expression as he eats Lotte’s Premium Ghana.

It portrays him closing his eyes the moment he tastes it, at a loss for words, capturing the shockingly rich flavor.

In the end, he smiles and uses gestures to suggest how the taste unfolds, yet no words ever come out, giving the ad a subtly comedic tone.

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Mizkan Nabe THE WORLD: “Unknown Experience” VersionFumiya Takahashi, Nanase Nishino

NABE THE WORLD “Unknown Experience” Version, Starring Fumiya Takahashi and Nanase Nishino [Mizkan Official]

This commercial promotes Mizkan’s Nabe THE WORLD, which lets you enjoy global flavors in hot pot form, featuring Fumiya Takahashi and Nanase Nishino.

The two are eating a “Pirate Bouillabaisse” with lobster, and the authentic taste that makes you feel as if you’ve traveled abroad is conveyed by the on-location footage in the background.

Their smiles, tinged with surprise, emphasize that it’s a novel, unknown experience.

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Google Pixel Watch 4 ‘Workout’ versionAyami Nakajo

Google Pixel Watch 4: Fitness Edition #TeamPixel

A scene shows Ayami Nakajo on a treadmill doing cardio.

She’s wearing a Pixel Watch 4 on her wrist and using voice control to play music.

It also displays stats like time and pace, supporting her workout almost like a trainer.

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Hitachi Shirokuma-kun: “I see! It’s a clean air conditioner!” — ‘Frost Wash’ Version / ‘Fan Cleaning Robot’ VersionRiho Yoshioka

Mr. Polar Bear: “I see! It’s a clean air conditioner! Frozen-wash edition.”

This commercial shows Riho Yoshioka receiving an explanation about a Hitachi air conditioner, conveying the features built into it.

Among the various functions, it highlights the Frost Wash feature, emphasizing that because it cleans automatically, it stays hygienic and can be used with confidence.

It gives the impression of being an excellent air conditioner that thoroughly cleans even areas that are easy to overlook.

Her smiling expression as she listens also conveys a sense of reassurance and trust.

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