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[October 2025] Trending New Commercials

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

Have you ever found yourself captivated by a commercial while watching TV or browsing online? In October 2025 as well, memorable ads featuring buzzworthy actors and celebrities, striking music, and unique direction are appearing one after another.

In the ever-evolving world of advertising, even brief spots can deliver surprise and emotion.

In this article, we’ll showcase plenty of the latest commercials.

You’re sure to find information on that ad you’ve been curious about, so take your time and enjoy.

[October 2025] Trending Latest Commercials (191–200)

Yodogawa Steel Works: “Don’t settle. Yodokou.”Takuya Kimura

Yodokou CM “Don’t Fit In. Yodokou” 30-sec Version (Company Name Change Ver.)

This commercial promotes the company’s name change from Yodogawa Steel Works to Yodokou, while conveying the message of breaking out of the box.

It begins with Takuya Kimura fitting into boxes of various sizes, and ends with him bursting out, expressing a spirit of challenging boundaries.

Rather than being confined by its long 90-year history, the video powerfully conveys the company’s determination to keep pushing forward with new challenges.

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TOPPAN TOPPA!!! TOPPAN “Sustainable Package” VersionYo Oizumi, Ryo Narita

TOPPAN TV commercial 'TOPPA!!! TOPPAN Sustainable Package' 30 seconds

This commercial promotes TOPPAN’s sustainable packaging, which is gentle on both the environment and people, through an exchange between Yo Oizumi and Ryo Narita.

Their indescribable expressions hint that something happened just before, but their consideration for each other shows that their relationship has improved.

Just as the two move closer together, the message suggests that TOPPAN’s sustainable packaging is imbued with kindness toward the Earth.

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Nivea Kao Atrix Beauty Charge Premium “Birth of Wrinkle Improvement” VersionMinami Tanaka

NIVEA Kao Atrix Beauty Charge Premium – Birth of Wrinkle Improvement Version 15-second CM featuring Minami Tanaka

This commercial features narration by Minami Tanaka, introducing the appeal of Atrix Beauty Charge Premium.

The opening line, “It’s like a high-performance beauty serum for your hands,” clearly conveys what kind of hand cream Atrix Beauty Charge Premium is.

The ad continues to highlight the product’s appeal, and I’m sure many viewers thought, “I want to try it,” after watching this commercial.

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Mitsubishi Electric Share the happiness. Room Air Conditioner “Zuba-Dan: Warm and Cozy Feet” EditionRyunosuke Kamiki

Room Air Conditioner: “Zuba-Dan Warm Feet – 30-Second Version” [Mitsubishi Electric Official]

Ryunosuke Kamiki promotes Mitsubishi Electric’s Kirigamine in this commercial, clearly conveying its appeal by layering in real user feedback.

Each speaker talks about the warmth of the heater, and the ad also presents data showing how many people are satisfied with it.

It also introduces the built-in features, creating a gentle atmosphere that conveys user-friendly comfort and a sense of security.

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[October 2025] Trending Latest Commercials (201–210)

Recruit Zexy: ‘This Month’s Zexy, November 2025 Issue (released in September 2025)’ VersionAnji Ikebata

"This month's Zexy" TV commercial, November 2025 issue (released in September 2025)

This is a commercial for the November 2025 issue of Zexy, featuring Anji Ikebata appearing in a glamorous dress with fluffy accents around the shoulders.

Watching the introduction to the luxurious and practical freebies might make them seem so appealing that even those who aren’t getting married will want them!

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P&G Bold “White Tea” editionFuma Kikuchi, IKKO

Bold Laundry Daimyo: White Tea Edition (30 seconds)

This commercial features Fuma Kikuchi as the “Laundry Lord,” conveying the appeal of Bold through his reactions.

This time, the focus is on a massage scene, depicting a sequence where he’s moved by the scent emanating from a towel.

At the very moment he experiences the fragrance, IKKO enthusiastically chimes in with words of agreement, adding a comedic touch.

From there, the ad clearly explains the reason behind the scent, and because the flow is humorous, it also conveys a desire for viewers to try it casually.

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Nishimatsuya 2025 Grand Founding Festival: “Recording – 5 Years and 768 Months”

[Nishimatsuya Official] 2025 Grand Founding Festival – Recording / 5 Years Old and 768 Months Version [CM]

This commercial announces the start of the Grand Founding Festival at Nishimatsuya and expresses excitement for the event through a comedic exchange with a character.

It depicts interactions with the director during the recording session: when asked how old she turned on this birthday, she responds in a complicated way, “5 years and 768 months.” The director immediately converts that into years, but Mimi-chan sings to express that she’d prefer not to state her age.

Including that flow, the overall tone is humorous.

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