[April 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads

Morinaga Confectionery Pure Cocoa: “Just this! What’s the recommended recipe for a new morning habit?”Hibiki Kidera

[Hibiki Kidera] Just this much! What’s the recommended recipe for a new morning habit? [Pure Cocoa]

This is a commercial introducing a recommended cocoa-based breakfast recipe.

The recipe is simply mixing one spoonful of cocoa into yogurt.

It’s presented as a tasty way to get polyphenols and dietary fiber.

It’s an easy, delicious, and nutritious triple win—a delightful way to make the most of cocoa.

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Hane Keisuke

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Daiken Construction Industry “Entrance to Dreams” Edition

Daichi Construction Industry 'Promo' Version

Daiichi Construction Industry “Entrance to Dreams” (15 seconds)

Daiichi Construction Industry “Entrance to Dreams” (30 seconds)

This is an animated commercial depicting the struggles of Tetsuro Nitta, a new employee at Daiichi Construction.

It portrays Tetsuro’s determined efforts to bring to life the dreams he has had since childhood—building structures in the city and connecting places with roads and railways—in a striking and memorable way.

The background music features “Eternal Boy” by Mega Shinnosuke.

The lyrics, which express gratitude for meeting someone special and the resolve to keep moving forward with a pure heart, align with the commercial’s worldview and create a finish that gently encourages viewers.

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Hane Keisuke

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Square Enix Dragon Quest VII Reimagined: “There’s a world that expands you.” / “Everything, anew.”

A world that expands you. | Dragon Quest VII Reimagined

Everything, anew. | Dragon Quest VII Reimagined

This is a promotional commercial for Dragon Quest VII Reimagined, a remake of the game Dragon Quest VII released in 2000.

Adorable characters rendered in doll-like 3D CG make an appearance.

By showing actual gameplay footage, the spot conveys the game’s appeal to the fullest.

The familiar Dragon Quest Overture is used as the BGM, and its catchy yet heroic melody stirs the spirit of adventure.

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Hane Keisuke

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Sapporo Beer Otoko Ume Sour: “Rich Ume-mazing! Crushed Plum!” Edition

Otoko Ume Sour: 'Rich Ume-mazing! Smashed Plum!' Version (15-second ver.)

This commercial introduces Umesh Tsubushi, an even richer version of Otoko Ume Sour, and conveys its deliciousness through the expressions of various people drinking it.

A key point is the intercut footage of people enjoying sours at a bar, expressing that you can experience authentic, shop-quality plum flavor from a can.

While the expressions clearly convey the tartness, the smiles also show satisfaction, effectively highlighting how fulfilling it is.

It’s a lively video that builds anticipation for what the flavor will be like.

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kappamaki

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Recruit SUUMO “Mr. Fukuhara’s Sofa Stroll” / “Hey, Are You Listening?”Haruka Fukuhara

Mr. Fukuhara’s Sofa Stroll, 15 seconds | [Official] SUUMO

SUUMO: Hey, are you listening? — 60 seconds | [Official] SUUMO

This commercial showcases, in various ways, how SUUMO lets you find your favorite place from a wealth of listings—by narrowing down on a map or filtering by rent.

In the “Ms.

Fukuhara’s Sofa Stroll” version, the sofa Ms.

Fukuhara is sitting on shoots straight outside, and she searches for properties around town.

In contrast, in the “Hey, are you listening?” version, Ms.

Fukuhara eagerly tells her partner how convenient SUUMO is for apartment hunting, but he seems too absorbed in getting ready to listen.

However, when she presses him—“Hey, are you listening?”—he recites all the SUUMO features she mentioned at a blistering pace.

That unexpected twist, where he seemed not to be listening but actually was, makes for a memorable ad.

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Hane Keisuke

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Mizuho Bank “Meguro-san Appears” version / “What a Waste” version / “Meguro-san Double Pose” version / “Meguro-san 5-Minute Pose” versionRen Meguro

“Mr. Meguro Appears” Mizuho Account Opening Edition [Get rewards worth up to ¥40,000!] New Life Campaign [Official Mizuho Bank]

“What a Waste” Edition [Get up to 40,000 yen in rewards!] New Life Campaign [Mizuho Bank Official]

“Mr. Meguro’s W Pose” Mizuho Rakuten Card Edition [Get up to 40,000 yen worth of rewards!] New Life Campaign [Official Mizuho Bank]

“Mr. Meguro’s 5-Minute Pose” Mizuho Account Opening Edition [Get up to the equivalent of 40,000 yen! ] New Life Campaign [Official Mizuho Bank]

This is a commercial featuring Ren Meguro that highlights Mizuho Bank’s convenience and value.

It introduces how you can open an account in as little as five minutes and mentions a campaign where you can receive points worth 40,000 yen.

Every spot is packed with humor, creating a very friendly, approachable feel.

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Hane Keisuke

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Alinamin Pharmaceutical Alinamin Night Recover Tablets ‘Even though I slept well’ VersionIkusaburo Yamazaki

Alinamin Night Recover Tablets _ “Even though I slept well” Version

This is a commercial that promotes the effects of Alinamin Night Recover tablets through the presence of Ikusaburo Yamazaki.

It features Yamazaki, who struggles with sleep and fatigue recovery, and shows how Night Recover resolves these issues, conveyed through his appearance and expressions.

It also provides a detailed explanation of which ingredients lead to which effects, which helps build a strong sense of reassurance.

The content highlights positive effects as well, as seen in his refreshed expression upon waking.

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kappamaki

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