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A roundup of Suntory commercials: ads for popular beverages like BOSS and Kinmugi.

When you think of Suntory, you think of a manufacturer that handles a wide range of beverages—soft drinks like coffee, tea, and juice, as well as alcoholic drinks like beer and whisky.

Besides BOSS and Kinmugi, there are many products you’ve probably tried at least once, such as Iyemon, Natchan, The Premium Malt’s, and Horoyoi.

With so many well-known products, Suntory’s TV commercials are aired frequently, too.

In this article, we’ll introduce a comprehensive lineup of Suntory commercials, both old and new.

Recently, there have been many commercials with captivating and humorous storytelling, so take this opportunity to enjoy them at your leisure.

Summary of Suntory commercials. Popular beverage ads like BOSS and Kin-Mugi (11–20)

Suntory Maker’s Mark “Aliens” VersionYuki Sakurai, AiNA THE END

Maker’s Mark “Aliens” 30-second version Yuki Sakurai Aina the End Suntory

This is a Maker’s Mark commercial showing Yuki Sakurai captivated by a performance while sipping a drink at a bar.

Sitting at the counter away from the stage, Sakurai is completely absorbed in the music.

The singer performing at the bar is AiNA THE END, formerly of BiSH and now a solo artist.

She’s covering Kirinji’s 2000 classic “Aliens.” Her vocals are striking—more uptempo than the original yet still imbued with a sense of poignancy.

Suntory Perfect Suntory Beer “My Way of Drinking”Masato Sakai, Koji Yamamoto, Nao

Perfect Suntory Beer “My Way of Drinking” 15-sec – Masato Sakai, Koji Yamamoto, Nao – Suntory CM

The three people enjoying beer deliciously while eating Genghis Khan (grilled mutton) at a restaurant are Masato Sakai, Koji Yamamoto, and Nao.

They’re fully enjoying their meal with the happy combination of meat, rice, and beer.

The reason they can enjoy it so much is that the beer they’re drinking has zero carbs! The BGM is “Dschinghis Khan,” in reference to the Genghis Khan dish they’re eating—a song performed by a West German group in 1978.

Suntory Kin-Mugi [75% Less Carbs] “Tempting Shopping Street” VersionTaiga Nakano

Kinmugi (75% Less Sugar) “The Tempting Shopping Street” 30s — Taiga Nakano — Suntory TV Commercial

As Taiga Nakano walks through the shopping street, enticing aromas waft from all around… Dumplings, fried chicken, grilled skewers, croquettes—so many delicious options.

Eventually, unable to resist, Nakano says, “I want to eat, I want to drink.” That’s when Kinmugi 75% Off Carbs is recommended.

Because it’s lower in carbs, you can enjoy more tasty food.

The image of Nakano looking blissful as he drinks Kinmugi while eating a croquette is especially memorable.

Suntory Teacher’s Highland Cream “Teacher’s Mysterious BAR” versionYosuke Sugino

Teacher’s Highland Cream “Teacher’s Mysterious BAR” Version 30s — Yosuke Sugino — Suntory

This is a Teachers commercial depicting Yosuke Sugino visiting a mysterious bar.

When Sugino enters, the place feels like a world straight out of a painting.

Saying, “Some nights, ordinary whisky just won’t do,” he drinks Teachers on the bartender’s recommendation.

Captivated by its smoky yet light flavor, he whispers “I like it,” and the commercial concludes.

It’s a concept that will resonate with those who, like Sugino, are in the mood for a whisky that’s a little different from the usual.

Suntory JIM BEAM “The Best Moment of This Summer” Versionyuzu

Yuzu × JIM BEAM “The Best Moment of This Summer” Version 30 Seconds

In the JIM BEAM commercial featuring the duo Yuzu, it depicts people enjoying highballs outdoors.

Everyone is smiling and toasting, and you can really feel them making the most of summer.

Yuzu’s song “Shibireru” plays as the BGM, and the commercial also showcases plenty of scenes of the two singing.

It’s drawing attention as a new summer anthem that captures Yuzu’s signature freshness and exhilarating energy.

Suntory Karada-wo-Omou All-Free: ‘Revised: Haven’t You Gained Weight Over New Year?’ version / ‘Revised: Health Checkup’ version / ‘Revised: Delicious Foods Shiritori (Year-Round)’ versionNankai Candies

The two members of Nankai Candies talk about being concerned about visceral fat, while promoting All-Free that cares for your body as their recommendation for such times.

Episodes with highly relatable themes—like ones centered on the New Year, when there are many chances to eat delicious food, or on health checkups—leave a strong impression, don’t they?

Summary of Suntory commercials: Popular beverage ads like BOSS and Kin-Mugi (21–30)

Suntory The Premium Malt’s AKB48 20th Anniversary Atsuko Maeda × Minami Takahashi “Life gets richer, slowly and deliciously.” Conversation

[AKB48 20th Anniversary] 1st-Generation Members Atsuko Maeda × Minami Takahashi Special Talk / The Premium Malt's Commercial

This is a short commercial summarizing a conversation between Atsuko Maeda and Minami Takahashi.

The talk was held as part of a collaboration with The Premium Malt’s to celebrate AKB48’s 20th anniversary, and the two of them revisit the past while diving into various topics.

For those who followed them in real time back then, it’s filled with lines that really hit home.

As they speak passionately, The Premium Malt’s sits at their fingertips.

Nostalgic and heartfelt—a can’t-miss CM for fans.