A roundup of Suntory commercials: ads for popular beverages like BOSS and Kinmugi.
When you think of Suntory, you think of a manufacturer that handles a wide range of beverages—soft drinks like coffee, tea, and juice, as well as alcoholic drinks like beer and whisky.
Besides BOSS and Kinmugi, there are many products you’ve probably tried at least once, such as Iyemon, Natchan, The Premium Malt’s, and Horoyoi.
With so many well-known products, Suntory’s TV commercials are aired frequently, too.
In this article, we’ll introduce a comprehensive lineup of Suntory commercials, both old and new.
Recently, there have been many commercials with captivating and humorous storytelling, so take this opportunity to enjoy them at your leisure.
- [I want to hear it again!] Songs from Suntory commercials. Popular commercial jingles
- A collection of Suntory BOSS commercials. The humorous direction is part of the appeal.
- Beer commercials. A roundup introducing beer commercials from various brands all at once!
- A compilation of commercials featuring Takeru Satoh. A collection of cool and funny commercials.
- Commercials by Coca-Cola Japan: A collection of ads for popular products like Coke and I LOHAS.
- A roundup of commercials featuring enka singers—from ones where you can hear their singing to fun and quirky spots.
- Pepsi commercials roundup. Introducing Suntory’s Pepsi series commercials!
- Nostalgic commercials from the 2000s: revisiting ads that left a lasting impression
- [Including Sapporo Ichiban] A compilation of Sanyo Foods commercials
- “Don’t Round Off” – Sapporo Beer Commercial. A compilation of beer and chuhai commercials.
- Compilation of CHOYA commercials. Commercials for CHOYA, which makes umeshu (plum wine) and more.
- A compilation of commercials featuring Sairi Ito—humorous and friendly ads.
- A roundup of Kirin Ichiban Shibori commercials. Be sure to check out the diverse cast of performers!
Summary of Suntory commercials: Popular beverage ads like BOSS and Kin-Mugi (21–30)
Suntory Akadama Premium Blended Wine “Sukitte” VersionTakako Matsu, Takashi Okabe
This spot, which gives the impression of a scene straight out of a drama, is a commercial introducing Akadama Premium.
It shows Takako Matsu and Takashi Okabe drinking Akadama Premium while eating sukiyaki, with Matsu teasing Okabe in a memorable way.
It’s a commercial with a pleasant, subtly mysterious atmosphere created by their conversation.
Suntory Green Tea Iemon: “The Four Seasons of Kyoto” Edition
Following the message “Please enjoy the four seasons of Kyoto,” this commercial shows Kyoto in each season.
There’s no narration or any staging that highlights product features; after simply presenting beautiful scenery, Iyemon appears.
It’s a strikingly simple approach.
A video this minimal may actually be more memorable.
Suntory Single Malt Whisky Yamazaki: “Let’s Dream Long.” (version)Narrator: Ichiko Aoba
This commercial for Yamazaki Single Malt Whisky opens with footage of mist-shrouded, dreamlike mountains and rivers.
In narration by Ichiko Aoba, it reflects on how, while the pace of everyday life in modern society has quickened, there are still things that can only be attained by looking far ahead and taking time.
The ad introduces the Yamazaki Distillery’s more than 100 years of continuous, high-quality whisky making.
The background music is Aoba’s 2021 release “Sleep with Endive,” a track marked by her pure, memorable singing voice that evokes an almost mystical atmosphere.
Suntory Maker’s Mark “Power Spot” / “Troublesome Things” / “One of a Kind in the World” / “Love That Reaches You” / “One Night”
This commercial, which features footage of the Maker’s Mark distillery as well as the production process for its distinctive bottles and labels, really conveys the brand’s many commitments to craftsmanship.
Knowing that each element is made with such care might make Maker’s Mark taste even better.
The background music is an instrumental arrangement of Masayoshi Yamazaki’s signature song “One more time, One more chance.” Unlike the original, it has a slightly faster tempo, giving it a lively and refreshing feel.
Suntory Funwari Kyogetsu “Amazing” VersionSatomi Ishihara
This commercial promotes how Fuwari Kyogetsu leads to everyday relaxation, conveyed through Satomi Ishihara’s presence.
Here, she engages in a casual talk themed around daydreams, and you can feel the fun from the way she speaks clearly with a gentle smile.
The song that emphasizes the calm atmosphere of the footage is “Kyo, Kimi to,” sung by Masashi Yamada of THE BACK HORN.
The raspy vocals layered over the acoustic sound are striking, and together with the lyrics that seem to depict ordinary daily life, they create a warm feeling.
Suntory Green Tea Iyemon: “Kyoto in Your Heart. Kawayuka (Riverside Deck).” EditionNao, Yu Aoki
This commercial depicts a cool, refreshing scene of kawayuka—Kyoto’s iconic summer riverside terraces—while highlighting the crisp, calming taste of Iyemon.
The gentle smiles of Nao and Yuzu Aoki as they chat by the water, complemented by Iyemon, convey a real sense of relaxation.
Further accentuating the tranquil atmosphere shown in the visuals is Haru Yoko’s song “Hanasaku Tabiji.” It’s a serene yet grand piece that warms the heart, evoking the feeling of being moved by the sweeping views encountered on a journey.
Suntory Whisky Kakubin Kaku Highball “Revised: Was it fate?” VersionHaruka Igawa, Ryo Kase, Kei Tanaka
This commercial for Suntory Whisky Kakubin features Kei Tanaka enjoying a highball and fried chicken, declaring, “This pairing was destined to be.” When Tanaka turns to Haruka Igawa, who plays the bartender, and asks for agreement with “Right?”, she smiles and replies, “Right!” Then Ryō Kase, whom Igawa also prompts with a “Right?”, answers shyly, creating an overall calm and gentle atmosphere.
The familiar song ‘Whisky ga, Osukidesho’ plays as the BGM, this time in a cover version by the rock duo GLIM SPANKY.