A collection of cosmetics commercials: captivating beauty ads featuring stunning visuals.
When you watch TV or video sites, you often see commercials for cosmetics, don’t you?
Each manufacturer rolls out many brands tailored to their target audience, and for each brand there are plenty of commercials that put careful thought into casting and direction.
In this article, we’ll be showcasing a wide range of cosmetics commercials all at once, regardless of manufacturer or era.
We’ll also touch on information about the performers and the background music, so if there’s a commercial you’ve been curious about, be sure to take a look.
- A Shiseido commercial. A recommended ad featuring a lineup of popular actresses.
- Special feature on Chanel’s latest commercials: the buzzworthy models and their beautiful visual world.
- Menard commercials roundup: from cosmetics to esthetic salon ads
- A roundup of Kanebo commercials. The cool visuals featuring popular actors are the main draw.
- Cosmetics commercial song. Popular commercial jingle.
- A collection of KOSE commercials. Introducing ads from various brands, starting with Sekkisei!
- Summary of DEMI Cosmetics commercials. Introducing DEMI DO commercials as well.
- KOSE's all-time popular commercial songs: Cosmetics TV commercial tracks [2026]
- FANCL commercials: a comprehensive showcase of their cosmetics and supplement ads
- Shampoo commercials: A roundup of popular products’ ads from each manufacturer
- Summary of Biore commercials. Also note the star-studded cast.
- NIVEA commercials: A gentle collection of ads introducing skincare products
- A collection of commercials featuring Anna Yamada: from fun ads to beautiful ones.
Compilation of cosmetics commercials. Captivating cosmetics ads featuring beautiful visuals (41–50)
DHC Olive Virgin Oil “Invitation of the Olive” (version)Kaho
This moody track is produced by audioforce, a creative team based in Germany specializing in sound production.
Its natural, gentle tone is a perfect fit for DHC’s cosmetics commercials.
The backing vocals are beautiful, further highlighting the vocals’ depth and character.
Above all, the relaxed acoustic guitar and bass create a soothing finish that calms the mind.
Try listening during a work-from-home break or on a day off to unwind!
Compilation of cosmetics commercials: captivating beauty product ads with stunning visuals (51–60)
Kanebo: ‘Living is always a work in progress.’Shiho Ochi
“Kuchibiru yo, Atsuku Kimi o Katare” is a song by Machiko Watanabe released in 1980.
It was used in a Kanebo commercial at the time of its release and was brought back again starting in 2020.
In the 2026 spot titled “Living is always a work in progress,” Shiho Ochi of Superfly appears.
The first half features a brass arrangement of “Kuchibiru yo, Atsuku Kimi o Katare” as the BGM, and in the second half you can hear Ochi’s singing.
It’s only a single phrase, but her voice conveys not just strength, but also gentleness and warmth.
Shiseido PRIOR High-Moisture Whitening Face Powder Emulsion “Peace Without Hiding” version / “Skin Feeling Down” versionJun Fubuki, Takako Tokiwa
These are two types of PRIOR commercials featuring Jun Fubuki and Takako Tokiwa.
In the high-moisture whitening milky lotion with face powder effect commercial, it highlights that even without using foundation, you can look beautiful thanks to the lotion’s powder-like effect.
Meanwhile, the medicated Moisture Beauty Lift Gel commercial introduces it as an all-in-one product that provides moisture to skin that tends to lose hydration.
The commercials are memorable for the two actresses’ bright, cheerful smiles.
Cezanne Cosmetics ‘Shadow-Tone Lip Maker’ VersionSara Shida
This is a commercial introducing Cezanne Cosmetics’ Shadow Color Lip Maker.
It promotes a lip liner that adds dimension and a brighter impression when used on top of your usual lipstick.
In the commercial, Ayala Shida is shown actually using the product, and different application variations are introduced.
The product’s features and appeal are explained clearly.
CHANEL The new N°1 DE CHANEL「Visibly transformed skin after just 7 days」／「A visible new skin effect」
This commercial promotes CHANEL’s new emulsion, N°1 DE CHANEL, by highlighting expressions and explaining its effects.
It discusses which ingredients benefit the skin, and the direct gaze into the camera conveys the finished look.
Distinctive visuals—such as flowers blooming—and shots that showcase the packaging are also key points, projecting confidence in the product.
The video exudes a powerful atmosphere that clearly communicates high efficacy and reassurance.
Kanebo KATE “KATE Bouncy Cheek Shadow” editionAyami Nakajo
This commercial showcases the finish you can achieve with KATE’s Bouncy Cheek Shadow through Ayami Nakajo’s look.
She appears in a black outfit, highlighting a makeup style that further accentuates her cool appearance.
Her confident gaze is another key point, expressing how the strength around the eyes can foster a positive mindset.
It also conveys a direction for makeup, suggesting that cheek color plays an important role in enhancing the eyes.
HARIAS “With a caring foundation, I’MPerfect.” (Edition)IMP.
This commercial showcases how HARIAS helps achieve beautiful skin and how that leads to confidence, conveyed through IMP.’s presence.
As they touch their skin and show a serious expression that transitions into a cool dance, it expresses the confidence of getting closer to perfection.
The song that further accentuates the cool, stylish atmosphere depicted in the visuals is IMP.’s “CARAMEL.” It gives the impression of dance music with a soft, floating feel, featuring vocals that convey gentleness throughout.