A collection of cosmetics commercials: captivating beauty ads featuring stunning visuals.
When you watch TV or video sites, you often see commercials for cosmetics, don’t you?
Each manufacturer rolls out many brands tailored to their target audience, and for each brand there are plenty of commercials that put careful thought into casting and direction.
In this article, we’ll be showcasing a wide range of cosmetics commercials all at once, regardless of manufacturer or era.
We’ll also touch on information about the performers and the background music, so if there’s a commercial you’ve been curious about, be sure to take a look.
- A Shiseido commercial. A recommended ad featuring a lineup of popular actresses.
- Special feature on Chanel’s latest commercials: the buzzworthy models and their beautiful visual world.
- Menard commercials roundup: from cosmetics to esthetic salon ads
- A roundup of Kanebo commercials. The cool visuals featuring popular actors are the main draw.
- Cosmetics commercial song. Popular commercial jingle.
- A collection of KOSE commercials. Introducing ads from various brands, starting with Sekkisei!
- Summary of DEMI Cosmetics commercials. Introducing DEMI DO commercials as well.
- KOSE's all-time popular commercial songs: Cosmetics TV commercial tracks [2026]
- FANCL commercials: a comprehensive showcase of their cosmetics and supplement ads
- Shampoo commercials: A roundup of popular products’ ads from each manufacturer
- Summary of Biore commercials. Also note the star-studded cast.
- NIVEA commercials: A gentle collection of ads introducing skincare products
- A collection of commercials featuring Anna Yamada: from fun ads to beautiful ones.
Compilation of cosmetics commercials. Cosmetics ads featuring captivating, beautiful visuals (91–100)
DHC Colored Lip Cream “Plump Lip” / “Choose Your Plump Lip” VersionNako Yabuki
This is a commercial introducing two types of lip creams released by DHC.
Nako Yabuki of IZ*ONE sings while presenting the features of each lip cream.
In the “Puri-ppu Lip” version, she highlights the appeal of the tinted lip cream, and in the “Selectable Puri-ppu Lip” version, she promotes the product lineup and benefits.
It’s a catchy commercial that’s easy to remember.
Mizuhashi Hojudo Pharmaceutical Tone Up UV Medicated Mela Protect ‘Sheer Pink’ EditionArisa Yagi
This is a promotional commercial for the Tone Up UV released by Mizuhashi Hojudo Pharmaceutical.
In addition to highlighting its strong UV protection, it clearly emphasizes the product’s ability to brighten the appearance of the skin.
It also mentions that the formula is packed with serum ingredients, effectively conveying the product’s appeal.
The background music features UNDERCOVER feat.
Ayumu Imazu by SIRUP and Ayumu Imazu.
Released in 2025, the track boasts a stylish vibe and a fresh, pleasant sound—one that makes you want to listen closely.
Compilation of cosmetic commercials. Captivating beauty in cosmetic ads (101–110)
CHANEL “Make it foam” version
This commercial introduces a facial cleansing foam from Chanel, highlighting the beauty that comes from using rich lather.
The main focus is on hands whipping the foam, conveying how easy it is to use thanks to its excellent lathering.
The sudden appearance of foam and other intriguing visual effects leave a strong impression, and the unique worldview heightens the expectation that this foam will offer a new kind of experience.
Shiseido Benefique “High-Moisture Anti-Aging Serum” Edition
This commercial promotes Shiseido’s Benefique Serum, a deeply moisturizing anti-aging essence, highlighting the passion and meticulous care behind its creation.
It strongly emphasizes infusing the serum with the blessings of the earth, expressing how that moisture leads to firmer, more radiant skin.
From imagery of concentrated fruits to the overall bright tone, the piece conveys a sense of uplift—suggesting the excitement of skin becoming more balanced and refined.
SHISEIDO (Shiseido) Tisera TV commercial 1996PUFFY
Puffy’s “Kore ga Watashi no Ikiru Michi” (“This Is the Way I Live”) is one of the duo’s signature songs and drew attention for being both written and composed by Tamio Okuda.
Its laid-back sound, which evokes a hint of languidness, combined with their relaxed vocals, leaves a strong impression, conveying the simple joys of everyday life.
The song was also used in a Shiseido Tissela commercial, where the two members of Puffy sing in a colorful, whimsical world and interact in conversation, expressing Tissela’s rich fragrance and a sense of relaxation.
SHISEIDO Tissera (Shiseido)SPEED
This is the song used in the Shiseido Tissera Angel Drop commercial that aired in the late 1990s.
Members of SPEED also appeared in the ad, so many of you may remember it vividly.
Released in 1997, this track is one of their signature songs and was included on the following year’s album, RISE.
Set against a winter backdrop, the lyrics—vowing eternal love while feeling anxious that it might someday end—resonated deeply and moved many listeners.
Shiseido INOUI: ‘My skin, born from light.’
This commercial highlights radiant skin achieved by using Shiseido’s INOUI, conveying an image of the unique world and the kind of light it creates.
Set in a mysterious scene of ascending a spiral staircase bathed in light, it vividly expresses beauty through the way that light reflects off the skin.
The cool expressions also suggest a sense of confidence that comes from luminous skin.