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[Heartwarming] Moving CM songs. Popular commercial songs

A wide variety of songs are used in TV commercials.

From upbeat, catchy tunes to stylish and cool tracks, the mood of the music varies depending on what each commercial wants to convey and the target audience.

In this article, we’ll focus on CM songs that are especially moving!

We’ve collected mainly ballads with beautiful lyrics.

If there’s a touching song you heard in a commercial that stuck with you, try looking for it here.

[Heartwarming] Moving Commercial Songs: Popular CM Tracks (11–20)

Sumitomo Life Vitality “That Moment, Vitality (Bicycle Edition)” 60 seconds

Ah. There are moments that pass in an instant.Takehara Pisutoru

“Attoiuma wa Aru sa” is a song by Pistol Takehara released in 2019.

It’s the familiar commercial tune from the series featuring actor Eita as Kazuo Ueda.

The lyrics Takehara writes are all powerful, and his solid, weighty vocals have a reassuring steadiness.

He’s an artist whose music helps you relax and feel at ease.

JT Omouta Series

OmoutaKiyosaku (MONGOL800)

Omouta ~Thinking of the One I Love~ / Kiyosaku (MONGOL800)
OmoutaKiyosaku (MONGOL800)

The song “Omouta,” sung by Kiyosaku, the bass vocalist of MONGOL800, has been featured in JT commercials that have become a hot topic for depicting feelings toward loved ones such as family, partners, and friends.

There are six different versions of “Omouta,” each tailored to the content of its respective commercial, and every one of them is moving enough to tug tightly at your heartstrings.

Many of you may have found yourselves curious about this song after catching the commercials on TV.

Each version is available on various streaming services, so if you’re interested, be sure to give them a listen.

UQ mobile UQ Parent-Child Support Discount “The One Waiting for Someone to ‘Come Home’” Version

annie the clumsy

People Waiting for 'Come Home' 90s / UQ Parent-Child Support Discount
annie the clumsy

This is a heartwarming commercial featuring U-dai Iwasaki as the father of a high school student, depicting his awkward yet sincere love for his daughter.

It’s a UQmobile “UQ Parent-Child Support Discount” ad, and its charm lies in a story that warms the heart.

The BGM for this lovely piece is by female singer-songwriter Annie the clumsy, whose calm, gentle vocals are captivating.

If this CM has drawn you to her voice, please take the time to listen closely to her songs.

au “LISMO” / McDonald’s Tsukimi Burger Rich and Melty Tsukimi “Father” Version

crescent moonayaka

In addition to au’s LISMO, this famous ballad by Ayaka was also featured in McDonald’s Tsukimi Burger commercial.

Released in 2006, it’s one of her signature songs, with memorable lyrics themed around feelings for a loved one far away.

In particular, the McDonald’s commercial portrays a scene where a young working woman living away from home talks on the phone with her father, which perfectly matches the song’s lyrics and is truly moving.

In any case, the more you listen to this song, the more you’re struck by her outstanding vocal prowess and utterly captivated.

Meiji Yasuda Life “Gentle Time” Edition

become loveOda Kazumasa

Meiji Yasuda Life 2018 Corporate CM “Gentle Time” Edition
become loveOda Kazumasa

The Meiji Yasuda Life Insurance commercial series featuring a slideshow of photos collected through a public call is striking.

Kazumasa Oda’s “Ai ni Naru” was written specifically for this commercial.

The message—smiles transcend any words and become love; let’s keep smiling for the ones we cherish; let’s make sure our loved ones never lose their smiles—reaches straight to the heart, carried by Oda’s clear, high-toned voice.

SoftBank “Song Relay: Jidai (Era)” Edition

era; age; time; period

Aya Ueto of the Shirato family sings “Jidai”! A commercial for SoftBank.
era; age; time; period

In a SoftBank commercial, the familiar Shirato family sang “Jidai,” one of Miyuki Nakajima’s signature masterpieces.

The cast’s rendition turned out warm and deeply moving, no less affecting than Nakajima’s own powerful, rich vocals.

The SoftBank “Song Relay: Jidai” ad aired from December 2018 and was created with the impending 2019 era change in mind.

The song, which portrays the ever-turning passage of time, fits the commercial’s theme perfectly.

Its message—looking back on the past while choosing to live in the present—truly stirs the heart.

[Heartwarming] Moving Commercial Songs: Popular Commercial Tracks (21–30)

au「LISMO」

Promise in Madder Redikimonogakari

Ikimonogakari 'Akane-iro no Yakusoku' Music Video
Promise in Madder Redikimonogakari

This song was used in a commercial for au’s “LISMO” service, which let you listen to music on feature phones and was known for its memorable squirrel character.

Released in 2007, it’s a mid-tempo ballad featuring vocalist Kiyoe Yoshioka’s bright, resonant voice—one many people likely remember hearing often at the time.

Expressing the joy of meeting a cherished person and the wish to stay together from now on, its straightforward portrayal of love makes it a moving classic.