[Heartwarming] Moving CM songs. Popular commercial songs
A wide variety of songs are used in TV commercials.
From upbeat, catchy tunes to stylish and cool tracks, the mood of the music varies depending on what each commercial wants to convey and the target audience.
In this article, we’ll focus on CM songs that are especially moving!
We’ve collected mainly ballads with beautiful lyrics.
If there’s a touching song you heard in a commercial that stuck with you, try looking for it here.
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[Heartwarming] Moving Commercial Songs: Popular Commercial Tracks (21–30)
1000 daysnozomi
The song used in MATCH’s commercial, which portrays the irreplaceable time spent with friends after club activities, is “1000 Days” by singer-songwriter Noashi.
It’s a graduation song themed around roughly 1,000 days—three years—of high school life.
It captures both the feeling that 1,000 days aren’t enough for youth and the magnitude of the memories built up over those 1,000 days.
It also depicts the conflict of stepping into adulthood, making it a track that will especially resonate with high school students on the verge of graduation.
Be sure to listen while reflecting on your own high school days.
Voice of the Seaurashima tarō (kiritani kenta)
This is a song performed by Kenta Kiritani, who plays Urashima Taro in the popular au Santaro commercial series, and it’s used as the CM song.
With its relaxed tempo and gently flowing melody line, it became very popular at karaoke as an easy song to sing.
The lyrics, which evoke a long-distance romance, express a bittersweet yet beautiful love, and Kiritani’s unadorned vocals sink straight into your heart.
Listening to it, you can’t help but be moved by Urashima Taro’s sincere feelings for Otohime—it’s a truly touching track.
All good!Kaneyori Masaru
Kaneyori Masaru’s “Zenbu All Right!” is set to be released in 2025 and is a song that conveys positive feelings straight from the heart.
The bright, band-driven sound is layered with vocals that evoke smiling faces, giving a powerful push to anyone moving forward.
The lyrics express a message of “things will work out—believe in yourself and keep going,” offering encouragement to those who are trying their best.
As a commercial song, it’s featured in an Amazon Prime ad, where an exchange between two women conveys the idea that Prime Video lets you experience moving, emotional moments.
coloring; color scheme; hues; decoration; embellishment; added flair (figurative)ikimonogakari
This song features a characteristically Ikimonogakari, familiar and beautiful melody and Kiyoe Yoshioka’s clear, expansive vocals.
The lyrics sing about nurturing connections between people and cherishing the colors that arise from them.
The bright, positive words are striking and match well with the relaxed, ballad-like arrangement.
Listening to it gives you a reassuring feeling, as if you’re being gently encouraged from behind.
The song is used in Odakyu Electric Railway’s commercial, “Connected, Expanding Days.”
Don’t give up on your dreamsAnly
One of Takako Okamura’s signature songs, “Yume wo Akiramenai de” (“Don’t Give Up on Your Dreams”), was released in 1987 and has long been loved as a motivational anthem for exam-takers, including being featured in a prep school commercial at the time.
In 2015, a version sung by Anly, a singer-songwriter from Okinawa, was used in a CalorieMate commercial.
Anly is known for her performances using a looper to layer guitar sounds and her own vocals.
In this cover of “Yume wo Akiramenai de,” the arrangement highlights her appeal—her pure, soaring high notes that ring beautifully.
Let’s become a familyFukuyama Masaharu
Masaharu Fukuyama’s “Kazoku ni Narou yo” is known as a classic wedding song.
Many people have heard it at a friend’s wedding, and some may have even played it at their own.
The song was used in a commercial for the wedding magazine Zexy, which is a perfect fit.
Its lyrics overflow with gratitude and love for family and loved ones, delivered through Fukuyama’s warm singing voice.
It’s a moving song—a timeless masterpiece that brings tears to your eyes.
youTeshima Aoi
“Anata” is a song released in 1973 as singer-songwriter Akiko Kosaka’s debut single.
The lyrics express feelings for a former lover and the dreams she had at the time, making it a poignant breakup song based on Kosaka’s own experiences.
In 2021, “Anata” was used in a McDonald’s commercial depicting actress Yoshiko Miyazaki reminiscing about a youthful romance; the version featured in the ad was a cover by singer-songwriter Aoi Teshima.
Her clear, translucent vocals can be savored at length.